Sharon Kerstein Resumei~
K E R S T E N
C O M M U N I C A T I O N S
AGENCY OVERVIEW
With more than 20 years experience, Sharon Kersten has a diversified background in the
areas of media relations, marketing and event planning. Several local and national agencies
rely upon Kersten Communications' expertise for specific projects and events, generating
media attention on the local, national and international level.
Since 1995 Kersten Communications has served a broad range of clients, from corporate
marketing to media relations and promotion of international events. Some to note are
Fashion Week of the Americas, Film Chile Miami, two successful Miami Beach mayoral
campaigns, Winter Party, Nova Southeastern University, Ruth's Chris Steak House and
concerts at the Ericsson/Lipton/NASDAQ Tennis Tournaments.
BACKGROUND: SHARON KERSTEN
A Florida resident since 1981, Sharon's professional experience in the area includes five
years as a Public Relations Specialist at Mount Sinai Medical Center; manager of an in-
house advertising agency for Personnel Pool of America, overseeing ad copy and placement
for 200+ offices; and Events Coordinator for Cystic Fibrosis Foundation. Prior to moving to
Florida, she worked in New York as a Marketing Research Analyst for The Wall Street
Journal and Marketing Research Manager for Barron's.
Sharon is a graduate of Brandeis University and holds a Master's Degree in Media &
Communications from New York's New School University.
Professional Presentations...
• Public Relations Overview -Guest lecturer, St. Thomas University, Miami
• Getting Your Story Told - Panelist, Miami Beach Chamber of Commerce
• Getting Your Story Told -National Conference of AIDS Educators; Eden Roc Resort,
Miami Beach
• Publicizing Your Event -Best Buddies National Conference of College Student Leaders;
Miami
"Networked for Success"
Sharon's professional and civic activities make her a valuable marketing tool for her
clients...
The City of Miami Beach recognized her community involvement by presenting her
with the "Woman Worth Knowing" Award.
• Greater Miami Convention & Visitors
Bureau
• Miami Beach Chamber of Commerce
• Miami-Dade Gay & Lesbian Chamber
• Miami International Press Club
• Board Member, MiamiARTzine
• Founding member: Hispanic Marketing
and Communication Association
• Miami Beach Citizens Police Academy
• Leadership Miami
• SAVE Dade
• Guardian Ad Litem
• Neighborhood Crime Watch Captain
• Past president, Camillus House Advisory Board
• Served on Miami Beach Citizens Police Relations
Board, Community Relations Board and
Commission on the Status of Women
1815 Bay Drive, Miami Beach, FL 33141 • 305.867.0933 • kerstenCa~the-beach.net
Communicating With Integrity
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K E R S T E N
C O M M U N I C A T I O N S
EVENTS
AIDS Walk Miami
Aqua Girl
Art Deco District 30th Anniversary
Ashe Buchholz Tennis Center
Beach Boys Play The Lipton
Blood, Sweat & Tears at Ericsson
Clio Awards Festival
Hall & Oates at The Lipton
Film Festival: Film Chile Miami
Carrfour Corporation
CityStyle
Dade Human Rights Foundation, honoring
Ian McKellen and Terrence McNally
Dade Human Rights Foundation, honoring
Richard Gephardt, with Cyndi Lauper
Fashion Week of the Americas
Kenny Rogers Appearance /Roasters
Kinsey Sicks Concert at Colony Theatre
Miami Beach Gay Pride
Miami Stories -Nestor Torres
New York Times TimesTalks
NPC Bodybuilding Championships
Omega Institute
Palm Festival -Miami Beach Botanical Garden
Taste of Design
White Party Week
Winter Party Festival
DINING/HOSPITALITY
Cabaret on Collins
Mango's Tropical Cafe
Maze Nightclub
Modern Art Cafe
Prezzo Restaurant
Royal Palm Crowne Plaza
Ruth's Chris Steak House
NON-PROFIT
Beth David Congregation
Broward Center for Living
Camillus House
Care Resource
Centre for Connection, Inc.
Central Agency for Jewish Education
Dade Human Rights Foundation
Gay American Heroes
Health Crisis Network
Kristina Cassidy Children's Foundation
Mothers' Voices
SAVE Dade - "Say No to Discrimination"
The Task Force
ARTS /ENTERTAINMENT
Art: Fine Art Services, Inc.
Art: Raleigh Gallery
Art: Studio d'Noel
Book: The Home Exchange Guide, by M.T. Simon
Entertainment: Power Studios
Film Festival: Film Chile Miami
Film: Jihad For Love
Film: New Yorker Films -Trembling Before God
Film: Spellman/Corben Productions
Miami City Ballet
Theater: Area Stage Theater
Theater: Concentrated, by Jeff Garlin
Theater: Hollywood Playhouse
Theater: New Theatre
CORPORATE /OTHER
Aventura Design Group
Boucher Brothers, Inc.
Charlie Lapson Collection
Crescent Digital Technology
Davocom One, Inc.
Dynabyte Information Services
FairShare Corporation
HED South, Inc.
Iberia Tile
Jeffrey D. Blum, D.D.S.
Kakadu Design
Karel Exposition Services
Laquer Corporate Realty Group, Inc.
Marrinson Group
The Miami Herald
Nova Southeastern University
Ocean Ballroom
Phillip Morris Tobacco Co.
Smart Solutions
Source Events
Two Mundos Magazine
Urban Art Home
Waste Management, Inc.
WFOR-TV, Channel 4
Whole Foods Market
Wilisch-Huttoe & Associates, Inc.
WorkLife Nation
Worldwide Cigar Security Systems
POLITICS
Everglades Defense Council
Neisen Kasdin for Mayor/Two Successful
Campaigns
The Grove First
Election Protection/People for the American Way
State of Florida Anti-Tobacco Campaign
Contracted to consult with agency of record
1815 Bay Drive, Miami Beach, FL 33141 • 305.867.0933 • kerstenCa~the-beach.net
Communicating With Integrity
1815 Bay Drive, Miami Beach, FL 33141 • 305.867.0933 • kerstenCa~the-beach.net
Communicating With Integrity