2018-30658 Resolution RESOLUTION NO. 2018-30658
A RESOLUTION OF THE MAYOR AND CITY COMMISSION OF THE CITY OF
MIAMI BEACH, FLORIDA, ACCEPTING THE RESILIENCY COMMUNICATIONS
COMMITTEE'S ANNUAL EVALUATION REPORT, ATTACHED HERETO AS
EXHIBIT A, AND RE-CREATING AN AD HOC, ADVISORY RESILIENCY
COMMUNICATIONS COMMITTEE TO SERVE AS A PROGRAM FOR PUBLIC
INFORMATION (PPI) COMMITTEE, IN ACCORDANCE WITH NATIONAL FLOOD
INSURANCE PROGRAM REQUIREMENTS FOR CREDIT UNDER THE
COMMUNITY RATING SYSTEM, TO IMPLEMENT, MONITOR, AND EVALUATE
THE PPI, AND PRESCRIBING THE PURPOSE, DUTIES, APPOINTMENTS, AND
TERMS OF THE COMMITTEE'S MEMBERS WHICH SHALL COMMENCE ON
JANUARY 1, 2019 AND EXPIRE ON DECEMBER 31, 2019.
WHEREAS, the goals of the Federal Emergency Management Agency's (FEMA) National
Flood Insurance Program (NFIP) are to provide flood insurance to property owners, to encourage
flood loss reduction activities by communities, and to save taxpayers' money; and
WHEREAS, the City of Miami Beach participates in the NFIP and the Community Rating
System (CRS). The CRS is a voluntary program that provides both incentives and tools to further
these goals; and
WHEREAS, participation in the CRS saves residents money by reducing flood insurance
premiums; and
WHEREAS, the City's Program for Public Information(PPI)will help provide activity points to
improve the City's CRS score, which in turn helps to reduce flood insurance premiums, and
complements communications efforts for our Miami Beach Rising Above Resiliency Strategy; and
WHEREAS, an initial ad hoc, advisory Resiliency Communications Committee was created
per Resolution No. 2016-29585 to serve as a PPI Committee and said Committee sunsetted on
October 1, 2017. Another PPI Committee was created pursuant to Resolution No. 2017-30104, and
it sunsetted on October 1, 2018. Therefore, a new PPI Committee should be re-created in order for
the City to continue to participate in the CRS; and
WHEREAS, a Program for Public Information (PPI)was developed by the prior ad hoc PPI
Committee according to a seven-step planning and public involvement process defined by the
Community Rating System Program and the PPI was adopted by the City Commission per
Resolution 2017-29771; and
WHEREAS, membership criteria for a PPI Committee is specified by the Community Rating
System and must include: real estate agent(s), insurance agent(s), banking industry
representative(s), the City's Floodplain Manager, and a Communications Department
representative, and at least half of the Committee's members must be from outside the local
government; and
WHEREAS, an evaluation report is prepared annually by a PPI Committee and submitted to
the City Commission. The annual evaluation report prepared by the PPI Committee that was created
per Resolution No. 2016-29585 is attached hereto as Exhibit A and is accepted by the Mayor and
City Commission; and
WHEREAS, the new Program for Public Information (PPI) Committee created by this
Resolution will again be referred to as the Resiliency Communications Committee in order to be in
alignment with the Miami Beach Rising Above Resiliency Strategy; and
WHEREAS, the members of the new ad hoc, advisory PPI Committee, to be known as the
Resiliency Communications Committee, shall be as follows:the City's Communications Director,the
City's Floodplain Manager; Scott Diffenderfer, a real estate agent, Carlos Gutierrez, a real estate
agent, Alan Randolph, a local bank representative, and John Lee, a local insurance agent; and
WHEREAS, the powers and duties of the Resiliency Communications Committee will be to
serve as a PPI Committee in accordance with NFIP requirements for credit under the Community
Rating System to implement, monitor and evaluate the PPI, and to submit an annual evaluation
report of the PPI to the City Commission; and
WHEREAS, the terms of membership on the new ad hoc Resiliency Communications
Committee shall commence on January 1, 2019, and expire on December 31, 2019, subject to
earlier or later sunset by the City Commission.
NOW, THEREFORE, BE IT DULY RESOLVED BY THE MAYOR AND CITY COMMISSION
OF THE CITY OF MIAMI BEACH, FLORIDA, that the Mayor and City Commission hereby accept
the Resiliency Communications Committee's Annual Evaluation Report, attached hereto as Exhibit
A, and hereby re-create an ad hoc, advisory Resiliency Communications Committee, as set forth
herein, with members whose terms shall commence on January 1, 2019 and expire on December
31, 2019, subject to earlier or later sunset by the City Commission.
PASSED AND ADOPTED this 4,2 day of Q'<<'mk"r, 2018.
ATTEST:
Dan Gelber, Mayor
R21,1 „.• _ma
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1%4
Rafael E. Granath, Ci sed' e
s .<<,% APPROVED AS TO
*; FORM & LANGUAGE
//VC09p •j, & FORE CLITION '
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RESILIENCY COMMUNICATIONS PLAN
ANNUAL EVALUATION REPORT
PROGRAM FOR PUBLIC INFORMATION DEVELOPED FOR THE NATIONAL
FLOOD INSURANCE PROGRAM (NFIP) COMMUNITY RATING SYSTEM (CRS)
ANNUAL EVALUATION REPORT TO COMMUNICATE PROGRESS TOWARD
DESIRED OUTCOMES AND PROVIDE RECOMMENDATIONS FOR
IMPROVEMENTS.
NOVEMBER 14TH, 2018
_ 2017 ; a
t w
�i II t4
41
BEFORE Y AFTER
MIAMIBEACH 060
RISI \ G
A B O V E NATIONAL FLOOD
INSURANCE PROGRAM
Page 1478 of 1751
TABLE OF CONTENTS
Introduction & Background 2
Resiliency Communications Plan Overview 2
Resiliency Communications Committee 4
Plan Development 5
Seven-Step Process 5
Committee's Accomplishments 7
Evaluation and Monitoring 8
Summary of Outreach Projects 8
Outreach Implementation Table 1 1
Success Measures 18
Summary of Recommended Improvements 25
Conclusion and Next Steps 27
1
Page 1479 of 1751
INTRODUCTION & BACKGROUND
RESILIENCY COMMUNICATIONS PLAN OVERVIEW
The Community Rating System (CRS) is a
voluntary program under the Federal
Emergency Management Agency (FEMA)
allowing communities to earn flood insurance
discounts. Under FEMA's National Flood FLOOD INSURANCE
Insurance Program (NFIP), cities earn points for FACTS
conducting activities promoting flood
insurance and reducing flood risk. The CRS
rating score ranges from 1 to 10 (1 being the •
The City of Miami Beach
highest and 10 the lowest). The City of Miami participates in the National
Flood Insurance Program
Beach falls under a Class 6 rating, providing
(NFIP) Community Rating
residents with a 20% insurance premium System (CRS).
discount, translating into $6,495,291 in annual • Currently the City holds a
savings. The City is working hard to maintain its strong Class 6 rating, this
current rating and trying to improve it to a places the city among the
Class 5. top 5% of Miami-Dade
County's 32 municipalities.
As part of the CRS program, the Program for • This effort saves residents
Public Information (PPI) is available to cities as and businesses 20% on their
another way of earning points toward the flood insurance premiums -
an estimated $6.5 million
CRS rating. This program allows cities to each year.
convene a committee and collaborate to
identify communication projects that reduce As a coastal barrier island, 97% of the
flood risk and increase flood awareness.
properties in City of Miami Beach are
The program complements the City's located within or near a High-Risk
approach to public participation and is a key Flood Zone Area (Special Flood
part of the Miami Beach Rising Above Hazard Areas- "SFHA") as mapped
Resiliency Communications. This is one way by FEMA. The flood zone requires
the City can help with economic resilience- to flood insurance coverage for any
keep flood insurance as affordable as building with a federally-backed
possible within the current National Flood mortgage.
Insurance Program.
The PPI requires a plan for implementation and annual report updating the
Commission about the different outreach programs implemented.
2
Page 1480 of 1751
This annual evaluation report highlights the progress made toward desired outcomes
established on the plan, project implementation status and recommendations for
future improvements. In 2017, the City of Miami Beach released the Resiliency
Communications Plan, referred to as a Program for Public Information (PPI) through the
Community Rating System (CRS). Since then, the Committee has met regularly to
monitor and evaluate status of projects and outcomes. In addition, City staff collected
data on the PPI project implementation and success measures. This information is
included on this report to not only show activities conducted but also understand the
impact that outreach projects have in the community. This report allows the
Committee to keep track of the Plan's outcomes, celebrate achievements, identify
areas of improvements and continue planning for the future.
The following items are covered in this report, as required by the National Flood
Insurance Program:
• A review of projects conducted in 2017 and 2018;
• Progress towards the desired outcomes;
• Recommendations for improvement; and
• Changes in the target audiences.
3
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RESILIENCY COMMUNICATIONS COMMITTEE
A Resiliency Communications Committee, made up of private and public
stakeholders, guided the Program for Public Information (PPI). The Committee
followed a seven-step planning and public involvement process defined by the
Community Rating System Program. Their unique perspectives and expertise helped
define target audiences, messages, outcomes, and outreach methods.
The City of Miami Beach has a wealth of knowledge regarding flood hazards and
flood risk. The Resiliency Communications Committee is comprised of six stakeholders,
each with valuable perspectives and insight on flood risk and insurance. The
Committee member expertise is specified by the CRS program, which requires
representation from the City's Communications Department, the City's Floodplain
Office, real estate, banking, and insurance. The Committee was previously formed by
the City Commission through Resolution No. 2016-29585 on September 27, 2016. The
Committee was re-created through Resolution No. 2017-30104 on December 13, 2017
and is required to be re-created annually.
2018 RESILIENCY COMMUNICATIONS COMMITTEE
Tonya Daniels, Chair Director
Marketing and Communications Department
Scott Diffenderfer, CIPS, Real Estate Agent
LCAM Licensed Real Estate Broker Associate, Compass
President of the Belle Isles Residents Association
Residential Board of Governors for the Miami Association of Realtors
Carlos Gutierrez, PA Real Estate Agent
Principal Realtor, Gutierrez Group - Real Estate
Coldwell Banker Residential Real Estate
2016 President Miami Association of Realtors
Mohsen Jarahpour, CFM Floodplain Manager
Building Department
John J. Lee Insurance Agent
Vice President, FirstService Financial
Alan Randolph Banking Industry Representative
Deputy Director of Community Banking, Bank OZK
4
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PLAN DEVELOPMENT
SEVEN-STEP PROCESS
The committee followed a seven-step process that serves as a roadmap for
completing and reviewing the PPI's activities. The committee held its first meeting in
October of 2016 and since then staff has continued working diligently in completing
several projects outlined on the following pages of this plan.
ESTABLISH THE COMMITTEE
Oct.2016 and annually
IMPLEMENT, MONITOR, STEP ASSESS OUR PUBLIC
AND EVALUATE THE
PROGRAM 1 INFORMATION NEEDS
ov.2016-Dec.2016
Report STEP
annually STEP
7 2
PREPARE THE
PROGRAM FOR a
PUBLIC ��
INFORMATION STEP S/ TEP 1 MESSAGESFORMULATE
DOCUMENT 6 Nov.2016-Dec.
Adopted March of 2016
2017
EXAMINE OTHER STEP a STEP IDENTIFY
PUBLIC INFORMATION 5 4 OUTREACH
INITIATIVES PROJECTS
Nov.2016-Dec.2016 Nov.2016-Dec.
2016
Below is a summary of the seven steps followed by the Committee during years 2017
and 2018:
1. Establish the Committee: The Committee was established in 2016 and meets at
least twice a year to discuss initiatives within the program and approve
documentation.
2. Assess the Community Information Needs: The Committee agreed that, for the
purpose of the Program for Public Information, the entire City should be
considered one target area with 6 different audiences (property owners, renters,
businesses, recently flooded areas, repetitive loss sites, local organizations).
3. Formulate Messages: The committee conducted an insurance coverage
assessment and formulated specific messages to those properties that carry a
lower rate of flood insurance. In addition, all the Miami Beach area is targeted
5
Page 1483 of 1751
with flood awareness messages disseminated through different channels.
4. Identify Outreach Projects to Convey the Messages: The Committee identified
various outreach projects outlined on the outreach implementation table of this
report. The projects are crucial to achieve established outcomes on this plan,
such as increasing flood insurance coverage and awareness of flooding in the
community.
5. Inventory of other Public Information Efforts: The Program for Public Information
requires examining existing information efforts. A list was compiled through staff
research and Committee members' input. This list is published on the City's
Resiliency Communications Plan published in March of 2016 and available on
the City's website.
6. Prepare the PPI Document: Preparing the PPI document involved a concerted
effort from staff and the Committee. The document is updated every year to
make improvements to projects and increase community outreach.
7. Implement, Monitor and Evaluate: The Committee meets twice annually to
evaluate the program and incorporate revisions. This report specifically
addresses this last step and includes a summary of the progress made in 2017
and 2018.
6
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COMMITTEE'S ACCOMPLISHMENTS
The role of the Committee was to help develop the PPI by providing feedback every
step of the way. City staff developed the agendas, facilitated the meetings, and
prepared draft materials for discussion. In the last year and a half, the Committee and
City staff completed the seven steps mentioned above in addition to important
community projects. These efforts helped increase awareness about flooding and
reduce flood insurance rates for residents. A summary of accomplishments include:
COMMUNITY NEEDS TARGET AUDIENCES IMPLEMENT &
ASSESSMENT: & MESSAGES MONITOR 10 STEPS TO FLOOD
AWARENESS
8. Prepared and sent out
1. Flood insurance 3. Identified 6 5. Prepared and targeted flood insurance
coverage assessment audiences: property implemented the PPI fact sheets
2. Inventory of public owners, renters, Plan 9 Prepared and promoted
info f businesses, recently a flood awareness guide
flooded areas, 6. Obtained City
10to
repetitive loss sites, Commission approval Used MB Magazine
P promote flood awareness
s
93% of Miami Beach local organizations 7. Monitored the plan messages
buildings are in a flood by tracking activities 11. Prepared and
zone 4. Identified 10 and making distributed door hangers
important messages improvements 12. Disseminated social
media messages
13. Prepared and sent out
repetitive loss property
letters
7
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EVALUATION AND MONITORING
SUMMARY OF OUTREACH PROJECTS
City staff and the Committee identified 11 outreach projects and 23 outreach project
types, which means the same projects are shared through different channels and with
distinct audiences. All the projects planned for 2017 and 2018 were completed or are
on track to be completed, and new projects were identified for additional outreach
opportunities.
These projects are a priority for staff who have developed new approaches and have
woven messages into the broad array of communications approaches. For example,
the Miami Beach Rising Above portal, launched in Jan 2018, serves a portal for
resiliency and go-to page for climate adaptation and mitigation initiatives. The portal
features the FEMA Flood Zone Map and many of materials created as part of this
Committee.
YOUR HOME YOUR BUSINESS YOUR CITY AT WORK GETTING AROUND EVENTS
.•' - - ADAPTATION
111 RESILIENCY ELOOMEERG FEMA FLOOD ELEVATION I URBAN LAND
STRATEGY CHALLENGEZONE MAP CALCULATOR ( INs ruff
•
Other new projects include social media flood awareness messages and the
Bloomberg Mayors Challenge competitions to better prepare the community for
extreme weather events.
8
Page 1486 of 1751
Flood awareness information provided to all properties: An important milestone in
completing the seven steps of the program was to develop 10 messages for flood
awareness. The 10 messages are included in the Miami Beach Magazine which is
mailed directly to 61,000 households every quarter and distributed at City's public
facilities. The same messages are shared through email to reach neighborhood
associations and are provided at community meetings.
Flood Awareness and Hurricane Guides: The flood awareness guide has informed
hundreds of residents about the different existing flood awareness messages. The
guide has been published on the City's website since spring of 2017. The hurricane
guide includes flood preparation messages in addition to tips on how to respond to
extreme weather events. Approximately 3,500 copies of the guide have been handed
out to residents in 2018 and 4,700 in 2017. In addition, the document is available on the
website and these same flood preparedness messages are sent out through email
blasts to the community
in advance of
10 Steps to Flood Awareness anticipated rainfall and
Be smart if you see King Tides.
flood waters
Protect your property with Keep your home and
flood insurance belongings dry Response to Flood Events:
.- - Responding to flood
events in the community
ldresilientlyand is an important priority for
Coastal cities face risk know your elevation
the City. In 2017, City
n officials attended a
93
c meeting in Sunset Harbor
Miami Beach is hen to help j0tuy5tem5pr0tact to specifically listen and
us against floods
respond to questions and
` cos from a
rain event.ncernIn the same
financial assistance • Have e pan year, various email
Keep itclean communications were
"") sent out during a storm
event.
Social media messages:
As more residents use social media, the City has expanded its reach via Twitter,
Facebook and Nextdoor. Tweets related to flood awareness received more than
100,000 impressions in 2017 and 2018. Impressions mean that Tweets were viewed by
9
Page 1487 of 1751
users and possibly re-tweeted. In addition, the City plans to start measuring the quality
of flood awareness messaging in social media to ensure all communications have the
desired change of behavior.
Letter from elected leadership: In 2017, a letter from the Mayor was provided at
community meetings attended by elected officials. The letter encourages
homeowners to purchase flood insurance and is also sent out via mail. The same letter
will be part of a 2018 newsletter. This effort provides valuable activity points for the
CRS Activity 370 Flood Insurance Coverage Improvement Plan.
Fact Sheets: Different fact sheets were created to reach various types of properties,
focusing on the areas with low flood insurance coverage. Through the flood insurance
coverage assessment, 2-4 unit properties were identified as having low coverage.
Special fact sheets were sent to all these building types to encourage the purchase of
flood insurance. In addition, fact sheet messages were added to a specialized door
hanger and distributed to Code Enforcement and Emergency Management staff for
use during any potential storm events. Also, to prepare the community for King Tide
season, a specialized fact sheet is communicated before and during these events
take place. More than 4,000 subscribers receive the King Tides fact sheet via email.
Additional factsheets include information tailored to business owners, real estate
agents, tenants, construction industry, potential homeowners and the Biscayne Bay
area.
71-7
IP' 1j H
INTERESTED
IN RESILIENT
ak fig
I _ CONSTRUCTION ON
;
MIAMI BEACH?
Resilient Construction Fact Sheet
10
Page 1488 of 1751
OUTREACH IMPLEMENTATION TABLE
The outreach implementation table details the audiences, messages, desired
outcomes, projects to support the messages, list of projects, project accomplishments
for 2017 and 2018 and stakeholders that help disseminate the information. The table
serves as a tracking mechanism to ensure that projects are completed on a timely
manner and to prepare the community for flooding events. In order to evaluate the
outreach project status for 2017 and 2018, the table shows the status of projects for this
period of time, achievements and output measures indicating the level of effort and
resources invested for this plan.
11
Page 1489 of 1751
OUTREACH IMPLEMENTATION TABLE
Outcome I Status of Pro'ects
(Desired Changes Project(s)to Support Department 2017-2018 Project
Target Audience Messages in Behavior) Message Assignment 2017 2018 i Accomplishments Stakeholder
In addition to including flood Yes-RE:Miami
OP#1-Flood awareness information awareness information provided to all Beach Newsletter
provided to all properties through MB properties through MB magazine,the shared City flood
Magazine. messages were also distributed
Quarterly awareness
Messages 1-10 Communications (Beginning Spring Quarterly through email to neighborhood messages in 2018.
Additional outreach through email 2017) associations and communicated at
blasts and meetings. community meetings.The Miami
Beach Magazine is mailed directly to Neighborhood
61,000 households every quarter and associations share
distributed at City's public facilities. messages.
In 2017,a letter from the Mayor was
OP#2-Letter from elected leadership provided at community meetings
Messages 1-5 encouraging purchase of flood City Manager's Office AnnuaVSummer Fall of 2018 attended by elected officials.V5111 be No
insurance coverage. 2017 incorporated into 2018 newsletter to
encourage the purchase of flood
insurance.
Increase comprehensive
awareness of flood hazard The flood awareness guide has
13 and Miami Beach messages informed hundreds of residents about
N the different nesting flood awareness
CO related to people and OP#3-Flood Awareness Guide Building and City Annual/ messages. The guide has been
Note that the flood awareness Messages 1-10 properties protection for flood OngoingYes-associations
messages and outreach event. provided on website. Manager's Office March 2017 published on the City's website since
p l— projects are important for all 2017 and the 10-messages are
r..J communciated via MB Magazine to
of Miami Beach residents
and businesses,since 97% residents.
o of all properties are within a
,..., SFHA(Special Flood Hazard The hurricane guide includes flood
Area). preparation messages in addition to
(r tips on how to respond to extreme
OP#4-Hurricane Guide includes Flood
Preparation message. E-blasts and weather events.Approbmately 3,500
newsletters including hurricane Emergency Management/ Annual/ Annual/Spring copies of the guide have been Yes-associations,
Messages 1-7 preparedness messaging are also sent Communications Spring 2017 2018 handed out to residents in 2018 and critical facilities,
out to the community.(Supports Activity 4,700 in 2017.In addition,the hotels,etc.
330) document is available on the website
and these same flood preparedness
messages are sent out through email
blasts to the community.
OP#5-FEMA and State of Florida Flood Ongoing/Start Informational Fact Sheets are
Messages 2,3,4,5,9 Hazard and Flood Insurance Guides Building Ongoing provided in highly trafficked areas of No
available at City Hall. March 2017 city hall.
Spring and Fall Spring and Fall Various email communications were
Increase safety awareness King Tide season. King Tide season. sent out during a 2017 storm event.
before,during and after flood OP#6-For Flood Response(before, Beginning of Beginning of In 2018,email blasts ware shared
events. during and after a flood)Messages 1-5,Communications,Public hurricane season hurricane season Yes-local news and
about preparing for storm events,
Messages 1-5,7 7 provided online,through social Works,Emergency in June. in June. social media
Reduce preventable accidents media,eblasts to stakeholders, Management King Tides and hurricanes.More than sharing.
and damage from flood radio/tv. Major Major 4,000 subscribers receive these email
waters. storm/rainfall storm/rainfall blasts depending on the topic they
events events subscribe to.
All Miami Beach is considered a target area
OUTREACH IMPLEMENTATION TABLE
Outcome Status of Projects
I
(Desired Changes Project(s)to Support Department 2017-2018 Project
Target Audience Messages in Behavior) Message Assignment 2017 2018 Accomplishments Stakeholder
Increase comprehensive
awareness of flood hazard
Messages 1 through 10 and Miami Beach messages See OP#1,3,4,5 Building See OP#1,3,4,5 See OP#1,3,4,5 RLA property owners are part of the See OP#1,3,4,5
related to people and greater target audience(see above)
properties protection for flood
event.
Messages 1 though 10 Increase building retrofits and Letters to RLA property owners are
flood resistant materials OP#7-Letter mailed to all RLA sent out to encourage flood resistant
Activity360 Flood inquiries from Repetitive Loss properties,(supports Activity360 Building Annual/Spring Summer 2018 construction and prevent flood No
(Supports q n p p pp ) damage.The letter was sent to 321
1.Repetitive Loss Protection Information) Area property owners.
(RLA) property owners.
Areas(RLAs are defined by
FEMA)
Messages 1,2,3,4,5 OP#8-Fact Sheet with public
infrastructure improvements and The Building Department staff
Increase in map information guidance for private property resilient
Maps illustrate planned risk responded to 315 flood maps
inquiries from Repetitive Loss budding options Building,Public Works Annual,ongoing Annual,ongoing No
reduction improvements in information inquiries during 2017-
-ID Area property owners.
relation to Repetitive Loss 2018,and made multiple visits.
N Activity 320-Map information services
(O Areas(Activity 320)
a) provided by the Floodplain Manager
?- F''
CO W
Increase comprehensive
O awareness of flood hazard
O
Messages 1 though 10 and Mami Beach messages See OP#1,3,4,5 Building,Public Works Response to a Response to a 'Described previously in the'All ofNo
--..-1 related to people and flood event flood event Mami Beach'audience
CJI properties protection for flood
event.
Increase awareness of being Lead:Communications Spring and Fall Spring and Fall As part of increasing awareness
safe before,during an after See 01.#6 King Tide season King Tide season about being safe during a flood event,
flood events. Support:Bulding, more than 100 tweets about flood
Messages 1,2,3,4,5,7 OP#8-Fact Sheet and messages Emergency Management, major Yes-local news
Reduce preventable provided online,through social media, Environment and Major awareness have been issued in the
accidents and damage from eblasts to stakeholders,radio/tv. Sustainability,Public storm/rainfall storm/rainfall last two years gaining great visibility
2.Recently
flood waters. Works events events in the social media sphere.
flooded areas
OP#8-Fact Sheet with resources for
the specific flooded area. h 2017,the City Response to a
officials attended flood event(none
OP#8-Disseminate Fact Sheet Lead:City Managers Fact sheet messages were added to
Messages 1,2,3,4,5,9, Increase insurance coverage a meeting in needed this year),
through packets on doors, Office,Building, a specialized door hangar and
10 Sunset Harbor to however advance Yes-area
Increase building retrofits, neighborhood associations, social Communications, specifically listen meeting held with distributed to Code Enforcement and associations can
Importance of reducing and flood resistant matedals media. Environment and and respond to Orchard Park to Emergency Management staff for share
personal flood risk inquiries. Sustainability,Public questions and address,among use during any potential storm
OP#9-Attend community meeting(s)to Works events.
provide Fact Sheet,and information on concerns from a other things,King
reducing flood risk. heavy rain event. Tide response.
All Miami Beach is considered a target area
OUTREACH IMPLEMENTATION TABLE
Status of Projects
Outcome
(Desired Changes Project(s)to Support Department 2017-2018 Project
Target Audience Messages in Behavior) Message Assignment 2017 2018 Accomplishments Stakeholder
hcrease insurance coverage
Messages 1 through 8
hcrease flood preparedness This fact sheet was created to
See OP#1,3,4,5,6 See OP#1,3,4,5,6 See OP#1,3,4,5,6
Importance of insurance awareness specifically target tenants and is
City Manager's Office,
3a.Residents:tenants coverage for renters. available on the website where
OP#8-Fact Sheet for tenants provided Building OP#8- OP#8-
hcrease in the use of flood on website Annual/April Annual/Aprilthousands of residents can view it
Discuss storm/flood resistant materials by daily.
preparation with landlord. tenants.
N
fD
(O Increase comprehensive
N awareness of CRS and City Manager's Office, 'Described previously in the'All of
Messages 1 through 10 Mami Beach flood See OP#1,3,4,5,6 Building,Communications 3 times per year 3 times per year Mami Beach'audience
mess-.-s.
v
Messages 1,2,3,4,5,6 hcrease retrofits,use of flood OP#8-Fact Sheet designed for all
resistant materials residents that highlight risk reduction
The City is investing in from the sand dune system,new Building,Communications Ongoing Ongoing
3b.Residents:propertyflood risk reduction efforts. hcrease in inquiries/technical Through the flood insurance
Know your elevation and assistance to the Flood Plain elevation requirements, street coverage assessment,2-4 unit
owners' your options to reduce risk. Manager elevation and stormwater pumps. buildings were identified as having
low coverage.Special Fact Sheets
were sent to all these building types
to encourage the purchase of flood
insurance.
hcrease in insurance
Massage 1,2 coverage for 2-4 family unit Yes-associations
properties.
OP#8-Fact Sheet mailed for 2-4 share with mulli-
Insure your property from Family Unit properties. Building,Communications April 2017 Fall 2018 family bldg
flood loss. (Targeted through Flood residents
Insurance Coverage
Assessment
All Miami Beach is considered a target area
OUTREACH IMPLEMENTATION TABLE
•
•
Status of Projects
Outcome
(Desired Changes Project(s)to Support Department 2017-2018 Project
Target Audience Messa:es in Behavior Messa•e Assi.nment 2017 2018 Accomplishments Stakeholder
Messages 2,3,4,7
King Tides are normal in OP#8-Fact Sheet designed for King A specialized Fact Sheet is
3b.Residents:property coastal areas but can Reduce preventable Tide seasons.Distributed through Communications, Spring and Fall Spring and Fall communicated before and during Yes-associations
cause flooding. accidents and damage from social media,eblasts to stakeholders, Environment and King Tide King Tide King Tide season. More than 4,000 share with
owners*(continued) flood waters. radio/tv. Sustainability seasons seasons subscribers receive these email members
Protect your family,home, blasts.
and your vehicles.
71
N See OP#1,3,4,5.
(n 3c:Residents: Increase insurance coverage Yes-associations
CD *Described previously in the'Al of
_ Condo/Neighborhood Messages 1 through 10 OP#8-Fact Sheet provided in person Building,Communications Ongoing Ongoing share with
Increase retrofits,flood Mami Beach'audience
-P N Associations at meetings.and also shared by members
co resistant materials associations with members.
c)
O
Increase insurance coverage
Messages 1 through 10 See OP#1,3,4,6
U1 Increase retrofits,flood
4a.Businesses: Importance of insurance resistant materials OP#8-Fact Sheet emailed and mailed Building,
tenants" coverage and discussing with the Business Tax Receipt(BTR) Communications,Finance Annual/Summer Annual/Summer No
storm/flood preparation (Targeted through Flood renewals.
with landlord. Insurance Coverage
Improvement)
Messages 1 through 10
This fact sheet is mailed to
Importance of insurance businesses renewing their Business
coverage and discussing Tax Receipts.Approximately 6,500
storm/flood preparation Increase insurance coverage copies were mailed to businesses in
with tenants. See OP#1,3,4,6 2018.
Increase retrofits,flood
4b.Businesses: Resources to understand resistant materials OP#8-Fact Sheet emailed and mailed City Manager's Office,
property owners' elevation,public with the Business Tax Receipt(BTR) Building,Finance Annual/Summer Annual/Summer No
infrastructure (Targeted through Flood renewals.(Supports Activity 360)
improvements,resources Insurance Coverage
for retrofits. Assessment)
(Supports Activity 360
Flood Protection
Information)
All Miami Beach is considered a target area
OUTREACH IMPLEMENTATION TABLE
• Status of Projects
Outcome
(Desired Changes Project(s)to Support Department 2017-2018 Project
Target Audience Messages in Behavior) Message Assignment 2017 2018 Accomplishments Stakeholder
Message 1 through 8 See OP#6 The retrofit fact sheets have been
daily handed out to homeowners,
Importance of protectingYes-contractors
equipment and vehicles. Increase resilient retrofits, OP#8-Fact Sheet for"building Building Ongoing Ongoing contractors,architects and engineers share with property
flood resistant materials. resiliently"issued with building through the building permitting
permits. process and the community
Education in retrofits and owners
flood resistant materials. industrial construction meetings.
4c.Businesses:
contractors Message 8
Importance of keeping the OP#8-Fact Sheet for Biscayne Bay
Biscayne Bay clean and
the storm drain system and storm drain system cleanliness
Nissued with building permits(Supports This fact sheet is available at the
(Q clean. Reduce dumping and Activity 540)
Building,Environment and City's website and physical copies Yes-contractors
discharges to storm Ongoing Ongoing can be found at the building share with sub-
- l--, (Supports Activity 540 drains and Bay. Activity 540-hcluded as a condition in Sustainability department where hundreds of contractors
Cr, Drainage System Right of Way and Building Permit residents can access them daily.
A Maintenance-Compliments
p National Pollution Condition.
Discharge Elimination
v System(NPDES)
(Ft outreach.)
Messages 1 through 8
See OP#1,3
The City is investing in Maintain or increase flood The Real Estate Fact Sheet has
flood risk reduction efforts. OP#10-Real Estate Fact Sheet been disseminated through various
Know your elevation and insurance coverage rates. available on City website channels including the website,MB
your options to reduce risk. agencies and the Mami Association
5.Real Estate Agents Increase resilient retrofits OP#10-Real Estate Fact Sheet to be of Realtors. Yes-Real Estate
and Insurance Agents Resources to understand with renovations. distributed to M3 agencies,and by the Building,Communications Annual Annual,Summer agencies and
personal property elevation, Mami Association of Realtors. Targeted letter sent to 90 real estate agents share
Increase in information
if there is any history of agents,insurance agents,and banks
flooding. inquiries/technical assistance OP#11-Letter to Real Estate Agents, on Mami Beach advising about flood
to the Flood Plain Manager. Insurance Agents,and Banks. zone information.
(Supports Activity 340 Real
Estate Agents Brochure)
All Miami Beach is considered a Target area
OUTREACH IMPLEMENTATION TABLE
Status of Projects
Outcome
•
(Desired Changes , Project(s)to Support Department 2017-2018 Project
Target Audience Messages in Behavior) !I Message Assignment 2017 2018 Accomplishments Stakeholder
Messages 1 through 10 Increase in information See OP#1,3,4
provided at organization Marketing and Communications
OP#8-Fact Sheet provided at Ongoing/as Ongoing/as Yes-organizations
Importance of flood meetings. meetings by Community Outreach Building,Communications needed needed Department attends meetings and share
insurance and building Specialist provides fact sheets.
resiliently.
6.Local Organizations
(Schools,
Neighborhood
Importance of being In 2018,messages about King Tides
Associations,Civic Spring and Fall Spring and Fall
prepared through signing were shared at least three times in
Organizations,CulturalKing Tide King Tide
9 up with City hcrease in organizations social media in addition to email
seasons and seasons and Yes-organizations
Organizations,etc.). communications channels signed up for Social Media See OP#6 Communications blasts promoting the same
for information on flood, and E-Blasts. Hurricane season Hurricane season messages.Tweets related to flood share
w (3 times per year (3 times per year
CO hurricane,and King Tide
at minimum) at minimum) awareness received more than
(D preparedness. 100,000 impressions in 2018.
. l—'
CO V
U1
0
v
O'1 Tested an innovative flood alert tool
hcrease safety awareness with more than 100 businesses and
before,during and after flood residents with the purpose of better
Messages 1,3,7 City Manager's Office,
events. preparing the community for extreme
Additional Project:Bloomberg Mayors Public Works, Yes-news and
All audiences N/A Summer of 2018 weather events and flooding.
Bloomberg Mayors Challenge(new initiative) Environment& businesses
Challenge(new initiative) Reduce preventable Sustainability
accidents and damage from Publicized through social media
flood waters. channels and gained national
attention.
hcrease safety awareness The Mami Beach Rising Above
before,during and after flood portal,launched in Jan 2018,and
Messages 1-10 serves a portal for resiliency and go-
events. Environment& Redistributed
Additional Project:Mami Beach Rising to page for climate adaptation and
All audiences Sustainability,City N/A January 2018 through wide-
Mami Beach Rising Above Above Portal mitigation initiatives. The portal
Portal Reduce preventable Managers Office features the FEMA Flood Zone Map reaching ULI report
accidents and damage from
flood waters. and many of materials created as
part of this Committee.
All Miami Beach is considered a target area
SUCCESS MEASURES
The following success measures show progress toward the desired outcomes
described on the outreach implementation table. The measures not only serve as a
tracking mechanism, but they are also important to celebrate successful initiatives and
identify areas of improvement. The measures also help illustrate City's stormwater
program resilience initiatives and efforts undertaken in the last year and a half. The PPI
plan's outcomes are highlighted below based on importance, alignment with the
City's goals and data availability. The tables show the Plan's desired outcomes (at the
top) and are followed by measures indicating progress made and corresponding
data. Targets will be set for the upcoming years to communicate the ideal level of
performance desired for the measures.
Outcome: Increase comprehensive awareness of CRS and Miami Beach flood
messages
2017 2018
Success Measures
Actual Actual
Number of Twitter impressions about flood awareness messages 256,224 178,629*
Percent increase in page views on flood awareness materials posted on baseline 51%
the City's website
Usefulness of City of Miami Beach's flood awareness information shared N/A N/A
through social media (proposed 2019 metric)
Nextdoor activity surrounding flood awareness messaging N/A N/A
(proposed 2019 metric)
*As of end of August 2018. Data was obtained from the City's Communications Department and Information Technology.
Using various channels to reach different audiences has been a key part of this
outreach plan. Since social media is such an important communication channel for
various demographics, the City is reaching several residents through this outlet and
raising awareness of flooding issues. Promoting flood awareness materials online has
also been an important way of communicating with residents and businesses. Staff is
tracking traffic on the City's website to evaluate the success of this dissemination
method. Lastly, the City also plans to measure usefulness of flood awareness
information in the next year to ensure that flood messages promoted through social
media are having the desired change in behavior.
The table above illustrates that:
• There was 51% percent more page views from 2017 to 2018 on the Flood
18
Page 1496 of 1751
Awareness materials included on the website. The website includes the
Resiliency Communications Plan, Flood Awareness Guide and Fact Sheets.
Outcome: Reduce preventable accidents and damage from flood waters
2016 2017 2018
Success Measures
Actual Actual Actual
Linear feet of elevated roadways N/A* 11,484 33,884
Total amount of stormwater that pumps are able to process (gallons N/A* 120,200 209,200
per minute) 2
Percent of flood and drainage complaints resolved in 5 days from N/A* 88% 72.7%
initiation date
%of catch basins and associated piping cleaned annually 85% 95% 100%
Total NFIP (National Flood Insurance Program) claims 15 445 N/A*
This data considers all roads elevated in linear feet.The data doesn't take into consideration the different number of lanes per
street raised and their width.
2 Pumping capacity measured includes only stationary pump stations.The data available does not include portable pump stations
capacity.
3The percent of complaints resolved within 5 days decreased in FY 2018 due to a delay in tickets being closed by staff and
operating with fewer resources. The proper procedure for ticket closure is being reinforced.
*Data not available at this time.
Reducing preventable accidents and damage from flood waters is an important
desired outcome of the Plan and the stormwater program. The measures above help
the City track progress on this area but also reflect the various efforts dedicated to
improving the storm water system, responding to flooding more efficiently and building
resiliently. The table above illustrates that:
• 11 ,484 linear feet of roadways were elevated in FY 2017. As more infrastructure
projects were completed in FY 2018, this figure increased to 33,884.
• In 2017, the City had a total stormwater capacity of 120,200 gallons per minute
(GPM). In FY 2018, this increased to 209,200 GPM. An increase in the number of
pump stations online in FY 2018 resulted in a higher number for total pump
capacity.
19
Page 1497 of 1751
FY 2017 and FY 2018 Raised Roads and Pump Capacity
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Page 1498 of 1751
• 88% of flood and drainage complaints were resolved within 5 days from initiation
date in FY 2017 compared to 72.7% in FY 2018.
• 95% of catch basins and associated piping were cleaned annually in FY 2017
compared to 100% in FY 2018. This measure is a priority for Public Works
Operations because cleaning up debris from the storm water system is essential
to keep it running properly and increasing pump capacity.
• A total of 15 NFIP claims were submitted in 2016 compared to 445 in 2017. In
2017, the bulk of claims were related to Hurricane Irma. A total of $96,869 was
paid by the NFIP for claims in 2016 compared to $8,146,446 in 2017. The
average claim paid was $48,435 in 2016 and $44,035 in 2017. This data was
obtained from the National Flood Insurance Program.
Outcome: Increase awareness of being safe before, during and after a flood event
2016 2017 2018
Success Measures
Actual Actual Actual
Household is prepared with food/water/supplies for an emergency 58% No survey N/A*
(percent of strongly agree and agree)
I know where to get information during an emergency (percent of 65% No survey N/A*
strongly agree and agree)
I'm comfortable with my building(s) flood risk protections (proposed 2019 N/A No survey N/A*
measure)
*Resident Survey 2018 data not available at this time.
Increasing awareness of being safe before, during and a after a flood event is
important to ensure residents have the information needed to remain safe and
protect their property during extreme weather events. The City's 2016 Resident Survey
measures emergency preparedness and awareness as it relates to weather events
and emergencies. The survey is conducted every two years to measure residents'
satisfaction with City services and perceptions about various issues. A subsequent
survey is planned for the end of 2018. The third measure is intended to become a new
question on the survey to measure preparedness of buildings for flood risk.
21
Page 1499 of 1751
Outcome: Reduce preventable accidents and damage from flood waters
2009 2012 2014 2016 2017 2018
Success Measures
Actual Actual Actual Actual Actual Actual
Percent of residents observing increased flooding N/A* N/A* N/A* 74% No N/A*
survey
Resident satisfaction with efforts to address 44% 37% 25% 46% No N/A*
stormwater and drainage survey
*Resident Survey data not available at this time.
In order to understand if residents are experiencing issues with flooding and drainage,
survey questions related to these areas are provided to households in Miami Beach. In
addition, data related to the satisfaction with stormwater program is provided above.
The data above shows that improvements can be made with regard to the
perception of flooding and drainage. However, the City is low-lying and urban, and
eliminating flood risk is challenging. The City is focusing its efforts on integrating
resilience throughout the organization by working with 100 Resilient Cities to develop a
Resilience Strategy along with Miami-Dade County and Miami Beach. Funded by 100
Resilient Cities, the City hosted and is integrating the Urban Land Institute's
recommendations to evolve the stormwater management program.
Outcome: Increase insurance coverage for 2-4 units and non-residential units
2017 2018
Success Measures
Actual Actual
%of units with NFIP insurance policies in AE and X areas* 84% 80%
%of units with NFIP insurance policies in AE areas* 86% 81%
Percent of units with NFIP insurance policies in X areas* 58% 63%
Percent of 2-4 units with NFIP insurance policies* 46% 47%
Percent of non-residential units with NFIP insurance policies* 17% 15%
*Data accuracy is affected by various factors explained below.The flood insurance coverage assessment is required every five
years for CRS credit.
Property data was obtained from the Miami-Dade County Property Appraiser.
National Flood Insurance Coverage data was obtained from FEMA National Flood
Insurance Program.
22
Page 1500 of 1751
Ninety-three percent of Miami Beach's properties are located in the Special Flood
Hazard Area (SFHA) AE Flood Zone. Location in the AE flood zone means that
insurance is required for units with federally backed mortgages. The remaining
buildings, 7%, are located in Zone X. Buildings in the X zone, adjacent to the AE flood
zone, are not required to carry insurance, however, they are vulnerable to flooding
and they are encouraged to purchase insurance. The Committee examined the flood
insurance coverage in Miami Beach in both 2017 and 2018 to identify where coverage
can be improved. Specifically, the Committee focused on 2-4 units and non-
residential units due to a lower rate of coverage. These properties were actively
targeted to increase insurance coverage.
Miami Beach has an overall high rate of flood insurance coverage. The insurance
coverage rate has remained stable in the last two years with minor changes in
percent of units covered. The table above shows:
• The overall % of units with NFIP Insurance Policies in AE and X areas slightly
decreased to 80% in 2018 from 84% in 2017.
• The percent of units with NFIP Insurance Policies in AE areas decreased from 86%
in 2017 to 81% in 2018. From 2017 to 2018, there was an increase of
approximately 1 ,634 units in the AE area. The spike in units from one year to the
next one affects the percent of units insured in 2018, as this percent is calculated
as number of policies over number of units. This was further impacted by 1,323
fewer policies for this area.
• The percent of units with NFIP Insurance Policies in X areas increased to 63% in
2018 compared to 58% in 2017. For the X zone, the change in units from 2017 to
2018 was 15 fewer units and the change in policies was 197 more policies in
2018. The decrease of new units in this area resulted in a higher percent for the
measure "Percent of units with NFIP Insurance Policies in X areas." The increase
in policies also impacted the percent of units covered by flood insurance.
• The percent of 2-4 units with NFIP Insurance Policies increased to 47% in 2018
compared to 46% in 2017.
• The percent of non-residential units with NFIP Insurance Policies decreased to
15% in 2018 from 17% in 2017.
Two factors affecting the accuracy of data were identified in this analysis. First, both
data sources, Miami-Dade County Property Appraiser and NFIP, are external to the
City. For this reason, the reliability of the data is not within the City's control. Another
factor is the number of units obtained for this report which was captured in two
different points of time for comparison purposes. Both systems likely have reporting lag
23
Page 1501 of 1751
times as well. Changing the time frames to account for increase in new units may
result in slightly different insurance coverage rates.
The Committee also discussed reasons that may be impacting the rate of flood
insurance coverage in the City. For example, properties without a federally backed
mortgage do not require flood insurance. Homeowners of these properties may
decide to drop flood insurance or seek a private insurer. Another reason is that NFIP
flood insurance policies in the AE zone are more expensive than in 2017. The flood
insurance assessment shows that the average policy for the AE zone costs $49 more in
2018 than in 2017. This increase may be a reason for homeowners to seek lower rates in
the private market. Private insurance coverage for flooding is not part of this
assessment. It is likely that the inclusion of this data may change the coverage rate
results. The following pages provide recommendations for the improvement of
tracking mechanisms including insurance coverage data and building retrofits.
This analysis also compliments the flood insurance coverage assessment, coverage
improvement plan, and coverage implementation plan as part of the CRS Activity 370
Flood Insurance Coverage Improvement Plan.
24
Page 1502 of 1751
SUMMARY OF RECOMMENDED IMPROVEMENTS
• Focusing on tracking flood insurance coverage is a lesson the City learned while
completing this report. The City conducted analysis to understand coverage for
2018, however, there are data variables that need to be further analyzed in
future years to better understand the rate of flood insurance. Among the
recommended actions are to connect with private insurance companies to
analyze private coverage.
• Being able to better track building retrofits will help staff track upgrades that
reduce flood risk. The Building Department is already working on including more
detailed information on the permitting application. This data will allow the City
to measure use of flood resistant materials, elevation of equipment, flood
retrofits and other improvements.
• Implementing tracking mechanisms for measuring the quality of information
disseminated as part of the outreach projects. For example, the usefulness of
social media flood awareness messaging will be measured starting next year to
ensure residents find the information useful and if it helps with decision-making/
behavior. Flood communications messaging is also expanding through
additional communication channels, such as text message alerts through
MBTraffic, MBAlerts, and through Nextdoor.
• Continue implementing outreach projects to reduce flood risk and help reduce
the cost of flood insurance premiums. As the City moves forward with the
program, outreach projects may be updated to ensure that the flood messages
are having the desired impact in the community.
• Implementing the Urban Land Institute's recommendations to improve the
stormwater management program, communication with residents and
integrating green and blue infrastructure. The City Manager's READY (Resilient
Enhancement Design for YOU) Team is developing an approach to study the
feasibility of these recommendations, many of which will require policy level
action and funding.
• Implementing a holistic approach to resilience in the organization through the
implementation of the 100 Resilient Cities- Resilience Strategy and updating the
City's strategic plan with a resilience focus on addressing our shocks and
stresses. The actions within these plans will help drive efforts to reduce flood risk.
• Sharing the "Are You Interested in Purchasing Property on Miami Beach?" Fact
Sheet with real estate agents. The Fact Sheet targets potential property buyers in
Miami Beach, and serves as a guide to prepare homeowners for extreme
25
Page 1503 of 1751
weather events and flooding. Real estate members of the Committee
volunteered to visit different real estate agencies in Miami Beach to distribute
the Fact Sheet and build awareness of flood risk and risk reduction. This effort
provides valuable activity points and can lead to important resilience
investments from buyers.
26
Page 1504 of 1751
CONCLUSION and NEXT STEPS
Overall, the Resiliency Communications Plan (Program for Public Information, PPI)
activities were developed and implemented in 2017 and 2018. Various outreach
projects were completed and continue to be scheduled for upcoming years.
Miami Beach is committed to reducing the cost of flood insurance, reducing flood risk
and increasing flood awareness. The efforts complements the stormwater program,
land use amendments to reduce flood risk, and the developing Resilience Strategy,
which is gaining momentum as the region evolves in aligning efforts to address
common shock and stresses.
This Resiliency Communications Plan, developed for the NHP CRS program, opens the
doors for increased integration of initiatives that go hand in hand with resilience
practices and provides the City with opportunities to improve its programs. The
Resiliency Communications Committee and staff will to continue to implement the
plan, track progress and make recommended improvements.
27
Page 1505 of 1751
Resolutions - R7 P
MIAMI BEACH
COMMISSION MEMORANDUM
TO: Honorable Mayor and Members of the City Commission
FROM: Jimmy L. Morales, City Manager
DATE: December 12, 2018
SUBJECT A RESOLUTION OF THE MAYOR AND CITY COMMISSION OF THE CITY OF
MIAMI BEACH, FLORIDA, ACCEPTING THE RESILIENCY COMMUNICATIONS
COMMITTEE'S ANNUAL EVALUATION REPORT, ATTACHED HERETO AS
EXHIBIT A, AND RE-CREATING AN AD HOC, ADVISORY RESILIENCY
COMMUNICATIONS COMMITTEE TO SERVE AS A PROGRAM FOR PUBLIC
INFORMATION (PPI) COMMITTEE, IN ACCORDANCE WITH NATIONAL FLOOD
INSURANCE PROGRAM REQUIREMENTS FOR CREDIT UNDER THE
COMMUNITY RATING SYSTEM, TO IMPLEMENT, MONITOR, AND EVALUATE
THE PPI, AND PRESCRIBING THE PURPOSE, DUTIES, APPOINTMENTS, AND
TERMS OF THE COMMITTEE'S MEMBERS WHICH SHALL COMMENCE ON
JANUARY 1, 2019 AND EXPIRE ON DECEMBER 31, 2019.
RECOMMENDATION
The City of Miami Beach Administration recommends that the City Commission accept the
Resiliency Communications Plan Annual Evaluation Report prepared for the National Flood
Insurance Program (NFIP) Community Rating System (CRS) and to reconvene the annual ad hoc
Resiliency Communications Committee starting on January 1st of 2019 and ending on December 31st
of 2019. The Committee's continuous participation and work is required to monitor the
implementation of flood awareness projects, which provide valuable activity points for the CRS
program.
This program helps the City to reduce flood risk and earn flood insurance discounts for residents and
businesses. This year, the Committee focused on monitoring and evaluating the Resiliency
Communications Plan, approved on March 1, 2017 via Resolution No. 2017-29771. On October 16,
2018, the Committee approved the Annual Evaluation Report to be transmitted to City Commission,
as required by the Community Rating System(CRS).
ANALYSIS
The Community Rating System (CRS) is a voluntary program under the Federal Emergency
Management Agency (FEMA) allowing communities to earn flood insurance discounts. Under
FEMAs National Flood Insurance Program (NFIP), cities earn points for conducting activities
promoting flood insurance and reducing flood risk. The CRS rating scores range from 1 to 10 (1
being the highest and 10 the lowest). The City of Miami Beach falls under a Class 6 rating, providing
residents with a 20% insurance premium discount, translating into $6,495,291 in savings. The City is
working hard to improve its rating to a Class 5, which represents $8,110,022 in total savings, and a
discount of 25%for residents.
The mission of the Resiliency Communications Committee is to create and monitor a Program for
Page 1475 of 1751
Public Information (PPI), referred to as the Resiliency Communications Plan with the purpose of
reducing flood risk and ultimately reducing the cost of flood insurance.
The program complements the City's approach to public participation and is a key part of the Miami
Beach Rising Above Resiliency Communications. Integrating this communication strategy with
activities to improve our CRS score will leverage both efforts to the benefit of our residents by raising
awareness, improving preparedness in the community and reducing the cost of flood insurance
premiums.
The Committee meets twice a year to address CRS requirements as well as monitoring and
evaluating the Plan. The Committee's expertise is specified by the CRS program, which requires
representation from the City's Communications Department, the City's Floodplain Office, real estate,
banking, and insurance. The Committee was previously created by the City Commission through
Resolution No. 2017-30104 on November 29, 2017. Based on the excellent work accomplished by
the Committee, experience and qualifications, the recommended Resiliency Communications
Committee members for 2019 are:
2019 PROPOSED RESILIENCY COMMUNICATIONS COMMITTEE
Tonya Daniels Director, Marketing and Communications Department
Scott Diffenderfer, Real Estate Agent
CIPS, LCAM Licensed Real Estate Broker Associate, Compass
President of the Belle Isles Residents Association
Residential Board of Governors for the Miami Association
of Realtors
Carlos Gutierrez, PA Real Estate Agent
Principal Realtor, Gutierrez Group - Real Estate
Coldwell Banker Residential Real Estate
2016 President Miami Association of Realtors
Mohsen Jarahpour, Floodplain Manager, Building Department
CFM
John J. Lee Insurance Agent
Vice President, FirstService Financial
Alan Randolph Banking Industry Representative
Deputy Director of Community Banking, Bank OZK
The Resiliency Communications Plan Annual Evaluation Report highlights the progress made toward
desired outcomes established on the plan adopted on March 1, 2017 via Resolution No. 2017-29771.
It provides data and details regarding project implementation status and recommendations for future
improvements.
The Annual Evaluation Report, Attachment 1, includes:
• A review of projects conducted in 2017 and 2018;
• Progress towards the desired outcomes;
• Recommendations for improvement; and
• Changes in the target audiences.
CONCLUSION
The Administration recommends the City Commission accept the Resiliency Communications
Committee Annual Evaluation Report and reconvene the annual ad hoc Resiliency Communications
Page 1476 of 1751
Committee for 2019 to continue reducing flood risk through awareness communications as well as
earning flood insurance premium discounts for residents and businesses. Through this report, the
Committee has shown its accomplishments, progress made toward outcomes and recommendations
for improvement. In 2019, the Committee will continue working on projects that advance not only the
CRS program, but also the City's wider stormwater program and resilience initiatives.
Legislative Tracking
Office of the City Manager
Sponsor
Sponsored by Commissioner John Elizabeth Aleman
ATTACHMENTS:
Description
❑ Resiliency Communications Plan Annual Evaluation Report
❑ Resolution
Page 1477 of 1751