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LTC 180-2022 Events Taking Place During Formula 1 Weekend May 2022180-2022 MIAMI BEACH OFFICE OF THE CITY MANAGER NO. L TC# LETTER TO COMMISSION TO: Honorable Mayor Dan Gelber and Members of the City Commission FROM: Alina T. Hudak, City Mana ~ DATE: May 4, 2022 SUBJECT: Events Taking Place During Formula 1 Weekend May 2022 The purpose of this Letter to the Commission ("L TC") is to provide you with the activation schedule for Formula 1 Weekend in Miami Beach. Event: FTX Off the Grid -Fan Fest Date: Friday, May 6th -Sunday, May 8th Time: 12:00 PM -11 :00 PM Location: Oceanfront 6th-9th Streets Description: The City-sponsored FTX and Mercedes-Petronas AMG fan fest will feature a Mercedes Formula 1 car demonstration on Ocean Drive, Mercedes car displays, video game lounge, fashion show, local professional sports teams activations, food, and nightly concerts. Featured talent at the concerts include DJ sets by Disclosure, Kaytranada and Jaime XX. On Friday May 6th , local residents receive a 10% off beverages between 12pm-5pm . Proof of residency with an identification is required at the point of purchase. Event: Williams Racing Formula 1 Grand Prix Date: Friday, April 29th -Saturday, May 7th Time: 11 :00 AM -8:00 PM Location: 846 Lincoln Road Description: Pop-Up retail store for the Williams Formula 1 Team that delivers gamified and personalized fan experiences, which includes FW 44 Show Car photo opportunities, driver appearances, eSports simulator rigs and chances to win Grand Prix tickets. Event: OHL x Formula 1 Car Installation Date: Wednesday, May 4th -Thursday, May 5th Time: 9:00 AM -8:00 PM Location: Loews Hotel, 1601 Colline Avenue, Beachfront Description: OHL Formula 1 Team car installation and spinning wheel for Formula 1 Race. The beachfront activations include a bar with seating area, DJ and a stage. Event: Carbone Beach Club Date: Thursday May 5th -Sunday, May 8th Time: 7:00 PM -12:00 AM Location: 1775 Collins Avenue, Beachfront Description: Temporary beachfront Carbone Restaurant private activation with live performances. Event: McLaren Speedway Date: Thursday, May 5th -Sunday, May 8th Time: 7:00 PM -11 :00 PM Location: 1111 Lincoln Road, 7th Floor Description: Pop-UP car exhibition and event space for McLaren Formula 1 Team fans and sponsors. Event: Fontainebleau Formula 1 Weekend Date: Friday, May 6th -Sunday, May 8th Time: 9:00 PM -1 :00 AM Location: Fontainebleau Hotel, 4441 Collins Avenue, Pool Deck Description: The event includes three days of a 'fan fest' with live performances and a drone show on the outside lawns. For schedule and tickets please visit: BleauLive -A Live Music Experiential Series. Event: Red Bull Guest House Date: Friday, May 6th -Sunday, May 8th Time: 6:00 PM -3:00 AM Location: Faena Hotel, 3201 Collins Avenue Description: Red Bull Formula 1 Team will be hosting day and nighttime events and air show beachfront behind at the Faena Hotel. Event: Formula 1 Miami Viewing Event Date: Friday, May 6th -Sunday, May 8th Time: 12:00 PM -9:00 PM Location: Mondrian Hotel, 1100 West Avenue Description: Viewing Activation on Pool Area (large TVs). Event: Formula 1 Demo Car Run Date: Saturday, May 7th -Sunday, May 8th Location: Lummus Park beachfront and Ocean Drive, 7th-9th Streets Time: 11 :00 AM -11 :30 AM Description: On Saturday and Sunday, a Mercedes-AMG Petronas Team Formula 1 car will conduct a professional driver demonstration run on Ocean Drive. Event: Miami Grand Prix Formula 1-Lamborghini Date: Friday, May 6th -Monday, May 9th Time: 9:00 AM -11 :00 PM Location: 600-700 Blocks of Lincoln Road Description: Interactive Lamborghini Formula 1 Team Car Display Event: Miami Grand Prix Formula 1 -McLaren Racing x Tumi Date: Thursday May 5th -Monday, May 9th Time: 9:00 AM -11 :00 PM Location: 800 Block of Lincoln Road Description: McLaren Formula 1 Team Car Display Event: Miami Grand Prix Formula 1 -Red Bull x Shake Shack Date: Wednesday, May 4th Time: 9:00 AM -11 :00 PM Location: Shake Shack, 1111 Lincoln Road Description: Invitation only Red Bull Formula 1 Team Car Display Event: Speed Shop McLaren Date: Monday, May 2nd -Monday, May 9th Time: 9:00 AM -11 :00 PM Location: 1113 Lincoln Road Description: Pop-Up retail store of official McLaren Formula 1 Team merchandise. Event: 5th Annual GroundUp Music Festival Date: Friday, May 6th -Sunday, May 8th Time: 2:30 PM -11 :00 PM Location: The North Beach Bandshell, 7251 Collins Avenue Description: Three days of international performers at the historic Miami Beach Bandshell, featuring four-time Grammy award-winning Snarky Puppy and intimate master classes. For performance and master class schedule visit: www.groundupmusicfestival.com. For more information, please contact Lissette Garcia Arrogante, Director of Tourism and Culture at lissettearrogante@miamibeachfl.gov or Francys Vallecillo, Assistant Director of Tourism and Culture at francysvallecillo@miamibeachfl.gov. cc: MM/LGA/FV