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2009-27213 ResoRESOLUTION NO. 2009-27213 A RESOLUTION OF THE MAYOR AND CITY COMMISSION OF THE CITY OF MIAMI BEACH, FLORIDA, ADOPTING THE MIAMI BEACH CULTURAL ARTS COUNCIL'S FISCAL YEAR 2009/10 BUDGET IN THE AMOUNT OF $1,106,300. WHEREAS, the Miami Beach Cultural Arts Council (CAC) was established by the Mayor and City Commission on March 5, 1997; and WHEREAS, the mission of the CAC is to develop, coordinate, and promote the visual and performing arts in the City of Miami Beach for the enjoyment, education, cultural enrichment and benefit of the residents of, and visitors to, Miami Beach; and WHEREAS, the Mayor and City Commission adopted the Cultural Arts Master Plan on June 3, 1998, identifying the following program areas for the CAC: cultural arts grants; marketing; facilities; advocacy and planning; and revenue development; and WHEREAS, pursuant to its enabling legislation, the CAC's budget for each fiscal year shall be adopted by the Mayor and City Commission; and WHEREAS, accordingly, the CAC recommends a $1,106,300 budget allocation for Fiscal Year 2009/10 to continue implementation of its programs. NOW, THEREFORE, BE IT DULY RESOLVED BY THE MAYOR AND CITY COMMISSION OF THE CITY OF MIAMI BEACH, FLORIDA, that the Mayor and City Commission hereby adopt the Miami Beach Cultural Arts Council's Fiscal Year 2009/10 budget, in the amount of $1,106,300. PASSED and ADOPTED THIS 24th day of September 2009. ATT T: c~ ~~ ~a~ ~,~, CITY CLERK Robert Parcher MAYOR Matti Herrera Bower T:WGENDA\2009\September 24\Regular\CAC Budget Resolution 0910.doc APPROVED AS TO FORM & LANGUAGE ~ FOR CUTION -~~-~`~ City Attorney , Date Condensed Title: A resolution of the Mayor and City Commission of the City of Miami Beach, Florida, adopting the Miami Beach Cultural Arts Council's Fiscal Year 2009/10 bud et in the amount of $1,106 300. Intended Outcome Su Increase community rating of cultural activities. Supporting Data (Surveys, Environmental Scan, etc.): The 2009 Community Satisfaction Survey reported more than one-fifth of all resident respondents feel there are "too few" family friendly activities (24.6%) and cultural activities (24.1 %). Additionally, on average, residents attended 10.61 cultural activities per year and 7.19 family friendly activities per year. Issue: Shall the City adopt the Miami Beach Cultural Arts Council's Fiscal Year 2009/10 budget in the amount of $1,106,300? item Summa Recommendation: The Cultural Arts Council (CAC) 2009/10 Budget is allocated as follows: Cultural Arts Grant Programs -The CAC's annual grants program represents 57% of their annual budget, which equals $630,000. A companion item is included in today's agenda that provides additional information on the grants process and the recommended awards. Marketing -Utilized to promote the City of Miami Beach as the region's preeminent cultural destination and help market the programs of the City's constituent arts groups. This represents 12% of their budget, which equals $139,882. Cultural Endowment -The CAC's budget does not include a contribution towards the City's Cultural Endowment for Fiscal Year 2009/10 due to budget constraints. Administration -Administrative and operating expenses represent 30% of the CAC's annual budget or $336,418. The administrative budget includes an allocation of $75,000 for acurriculum-based arts education program for City of Miami Beach Schools, in partnership with Arts for Learning/Miami. It is recommended that the Ci Commission adopt the bud et as indicated. Board Recommendation: Financial Information: Source of Amount Account Approved Funds: 1 $1,106,30 140.6080 Cultural Arts Council Fund 2 3 4 O PI Total Financial Impact Summary: ! ANA I B EAC H AGENDA. ITEM Zl SATE -~ m MIAMIBEACH City of Miami Beath, 1700 Convention Center Drive, Miami Beach, Florida 33139, www.miamibeachfl.gov COMMISSION MEMORANDUM Tp: Mayor Matti Herrera Bower and Members of the 'ty Commission FROM: Jorge M. Gonzalez, City Manager DATE: September 24, 2009 SuB,IECT: A RESOLUTION OF THE MAYOR AND CITY COMMISSION OF THE CITY OF MIAMI BEACH, FLORIDA, ADOPTING THE MIAMI BEACH CULTURAL ARTS COUNCIL'S FISCAL YEAR 2009/10 BUDGET IN THE AMOUNT OF $1,106,300 ADMINISTRATION RECOMMENDATION Adopt the Resolution. ANALYSIS The Cultural Arts Council's (CAC) mission is to develop, coordinate, and promote the visual and performing arts in Miami Beach for the enjoyment, education, cultural enrichment, and benefit of residents and visitors. In 1997, the original nine-member volunteer board conducted town meetings with arts groups to evaluate their needs. It then developed a cultural arts master plan identifying programs to assist local arts groups: grants, marketing, facilities, revenue development, and advocacy/planning. The Mayor and City Commission adopted the master plan on June 3, 1998. Since that time the City has awarded in excess of $6 million in cultural arts grants, supporting thousands of performances, exhibits, and other cultural activities in Miami Beach. The CAC continually evaluates its programs and effectiveness based on comments from its constituent arts groups, advisers, grants panelists, community groups, elected officials, City administrators, and others. The positive economic impact of the City's cultural efforts is evident throughout the community as well as its effect on our quality of life. Quality of Life Revenue In Fiscal Year 2004/05, the City Commission authorized equally allocating 50% of the 1 °/a Resort Tax to North Beach, Middle Beach, and South Beach, and Tourism & Cultural Development for Cultural Affairs This commitment of funding for arts and culture provided a new permanent funding source that sustains cultural programming long term. Cultural Arts Grants The CAC's recommended annual budget for grants is $630,000, or approximately 57°/a of the total CAC budget. Additionally, the CAC partnered with the VCA for Cultural Tourism grants that support cultural events with documented tourism benefits. The VCA provided $42,500 and the CAC provided $30,000 to fund this program. The City Administration is recommending grants to 52 not-for-profit organizations for cultural events in Miami Beach between October 1, 2009 and September 30, 2010. The grant awards range from $5,049 to $29,785. A total of $1,025,000 was requested by 59 grant applicants in the CAC program this year. There were an additional 4 applicants in the joint CAC/VCA Cultural Tourism Program, which yielded $120,000 in grant requests. There is a corresponding item in today's agenda detailing the recommended awards for Fiscal Year 2009/10. CAC FY 09/10 Budget City Commission Meeting September 24, 2009 Page 2 of 2 Marketing This year, the CAC has recommended $139,882, approximately 12% of its annual budget, to be utilized to promote the City of Miami Beach as the region's preeminent cultural destination. Last year's efforts continued the momentum initially generated by the marketing initiative from FY 2004/05, developed by the CAC's Marketing and Communications Task Force to better promote the arts in our community and market the programs of the City's constituent arts groups. The CAC will use these funds to further cultural marketing efforts for Fiscal Year 2009/10. Additionally, as per the-discussion at the Finance and Citywide Projects Committee meeting regarding the FY 09/10 Budget, the Administration was directed to pursue non-General Revenue funding for Sleepless Night. With increased revenue from Quality of Life Funds for the CAC in FY 09/10, the Administration has budgeted $47,024 in marketing funds for Sleepless Night. Endowment From 1998 through 2001 the City contributed $200,000 towards the CAC's Cultural Endowment, 8% of the CAC's annual budget. In fiscal years 2001/02 and 2002/03, due to a decrease in funding sources, the City contributed $160,000, 15% of the CAC's annual budget. Due to significant decreases in resort tax revenue and interest income, the City did not contribute to the CAC's Cultural Endowment for 2003/04. However, in fiscal years 2004/05, 2005/06 and 2006/07, the City contributed $100,000 each year. By the end of Fiscal Year 2006/07 the Cultural Endowment totaled $1,220,000. Last year however, due to significant decreases in interest income and property tax cuts, the City did not contribute towards the CAC's Cultural Endowment and the City Administration is not recommending a contribution in 2009/10. Administration The CAC's annual budget also includes $336,418 to be utilized for administrative and operating expenses. This includes salaries and benefits for two full-time employees, professional services, operating accounts supporting the CAC's programs and City internal service charges. The CAC Administrative budget also includes an allocation of $75,000 to continue and strengthen curriculum-based arts education programs in the City of Miami Beach Schools. The City partnered with Arts for Learning/Miami to implement these programs in 2005/06. The programs are designed to increase arts and cultural activities for Beach artists, youth and their families at City facilities and within the City schools. An established evaluative process and constant feedback assist the Cultural Affairs Program staff in monitoring the high quality and continued success of the programs. Since 2007/08 these programs have been brought to Biscayne Elementary, Fienberg-Fisher Elementary, Flamingo Park, Nautilus Middle School, Raindrop Center, Scott Rakow Park, St. Patrick's and Temple Menorah Early Childhood Centers. This program receives supplemental funding of $30,000 from the Tourism & Cultural Development General Fund Budget, which brings the program total to $105,000. CONCLUSION The Mayor and City Commission should adopt the Miami Beach Cultural Arts Council's Fiscal Year 2009/10 budget in the amount of $1,106,300. 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