LTC 399-2013 Coca-Cola to spread happiness throughout Miami Beach MAM
OFFICE OF THE CITY MANAGER
No. LTC # LETTER TO COMMISSION
TO: Mayor Matti Herrera Bower and ambers of t City Commission ;
FROM: Jimmy Morales, City Manager
DATE: November 4, 2013 `
SUBJECT: Coca -Cola to spread happiness throughout Miami Beach
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In an effort to promote the partnership throughout the city, and spread happiness at the
same time, Coca -Cola will take a few hours each day and distribute free products to
places like the City of Miami Beach police department, Mount Sinai Medical Center,
construction sites, and more.
The schedule of events is as follows:
• Monday, 11/4/2013 — 7am -noon
• Police Department Monday morning roll call and send the servicemen
off with an ice cold Coca -Cola and a new pair of sunglasses!
• Construction workers - This is not your average lunch truck stopping
by. When our team comes we bring you a lunch bag filled with ice cold
Coca -Cola to fill your entire week with happiness not just your 10 minute
break!
• Tuesday, 11/5/2013, 7am —noon
• Mount Sinai Medical Center is the largest hospital on Miami Beach, and
for all they do to keep smiles on our faces it is about time we return the
favor! After a long 12 hour shift... we will be there to greet them with an
ice cold Coca -Cola, a burst of sunshine with a fresh flower, and a few
extra cold ones to keep the love flowing while they bounce back between
shift.
• Parking Garage (17 /Alton) - Coca -Cola purchased 25 $2 parking
vouchers to distribute to commuters to pay for their parking as they leave!
• Wednesday, 11/6/2013, 7:30pm — 10pm
o Soundscape Cinema Series - We all know that movies and ice cold
Coca -Cola go hand in hand... but not like this.. we are treating
moviegoers all night with surprise after surprise... a night under the stars
filled with ice cold complementary Coca - Cola's and tons of cool give -a-
ways to help make it through the heat and add a little bit of extra fun to
the evening....
• Thursday, 11/ 7/2013, noon — 2pm
o Office Building in Miami Beach - Who said office romance was a bad
thing... we will make you fall in love at the office... with an ice cold Coca -
Cola and you will remember love again .... right there at work! Surprise!..
Take a break from your day and enjoy your beverage, we will give you a
heart shape straw to truly enjoy it!
C: Kathie G. Brooks, Assistant City Manager
Max Sklar, Tourism, Culture and Economic Development Director