LTC 242-2002I CITY OF MIAMI BEACH
Office of the City Manager
Letter to Commission No. ~,-~--
To:
From:
Subject:
Mayor David Dermer and
Members of the City C(~mmission /.
Jorge M. Gonzalez
City Manager
MIAMI BEACH CONVENTION CENTER SALES & MARKETING PLAN
Date: October 22, 2002
Enclosed please find a copy of the newly published Sales and Marketing Plan for the Miami
Beach Convention Center. The City is pleased to present this plan which comprehensively
outlines an approach to maximize impact at the Convention Center by creating a strong
and diverse event base at the facility. This will enable the Center to benefit from both the
business community, residents of the City, and the surrounding region.
If you should need additional information, please don't hesitate to contact me.
JMG\MDB\Icd,~/~.
Attachment
c: Doug Tober
F:\CMGR~$ALL~tc-02'~IB Conv Ctr Sales & Marketing Plan.doc