2019-30772 Resolution RESOLUTION NO: 2019-30772
A RESOLUTION OF THE MAYOR AND CITY COMMISSION OF THE CITY OF MIAMI
BEACH, FLORIDA, ACCEPTING THE RECOMMENDATIONS OF THE FINANCE AND
CITYWIDE PROJECTS COMMITTEE, AT ITS MARCH 22, 2019 MEETING, AND
DIRECTING THE CITY MANAGER TO CREATE PROGRAMS TO WELCOME AND
ASSIST NEW BUSINESSES IN MIAMI BEACH, HOLD TWO TOWN HALL
MEETINGS, AND PURSUE FUNDING FOR THE PROGRAMS THROUGH BUDGET
DEVELOPMENT WITHIN THE ECONOMIC DEVELOPMENT DEPARTMENT.
WHEREAS, the City of Miami Beach ("City") is reviewing its practices to attract new and
retain existing businesses; and
WHEREAS, the City recognizes the initial nurturing and first impression of a new
business could be a crucial bridge for growing a successful business; and
WHEREAS, the City is working to develop resources for businesses and is exploring the
following support programs:
1. Creating dedicated staff to welcome, nurture, and guide new and relocated
businesses/industries;
2. Creating an online New Business Welcome Tool Kit which provides easy access to the
who, what, where, and how to navigate through the City's regulatory system, programs,
and services (e.g., checklists, online licensing, permits, etc.);
3. Create an online MB Business Directory as an incentive to showcase and advertise
business products and services available and offered by businesses in Miami Beach;
4. Offer to showcase new businesses, on the CMB communications channels, for 3-6
months (e.g., a "New Business Spotlight" in print and digital collateral);
5. Encourage the introduction of new businesses in community and committee meetings;
6. Offer capacity building/information sharing workshops/meet-ups through the City and its
partners. Explore developing a small business development curriculum to work with
prospective, new, and existing businesses on issues that impact their operations, e.g.
business planning, access to capital, human resources, accounting, social media, lease
negotiations, etc.;
7. Explore opportunities to engage subject matter expert volunteers—retired business
owners/executives could provide pro bono/volunteer business assistance for new
businesses;
8. Work with Miami Beach Chamber of Commerce to provide discount memberships at
events that provide capacity support for businesses and encourage the Chambers to
provide ribbon cuttings and other networking events and activities;
9. Explore developing a small business investment program to work with new, existing, and
expanding businesses; and
10. Explore programs/initiatives that encourage and assist small business relocation to the
City; and
WHEREAS, on March 22, 2019, the Finance Citywide Projects Committee ("FCWPC"),
reviewed the program ideas and recommended that the City Administration:
• Create programs to welcome and assist new and relocated businesses in the City;
• Work in partnership with the City Commission to sponsor two town hall meetings at City
Hall and North Beach to have a dialogue and hear from the small business community
on how to open and operate a business in Miami Beach, improve our processes and
become stronger partners; and
• Pursue funding for the programs through budget development within the Economic
Development Department.
NOW, THEREFORE, BE IT DULY RESOLVED BY THE MAYOR AND CITY
COMMISSION OF THE CITY OF MIAMI BEACH, FLORIDA, that the Mayor and City
Commission hereby accept the recommendations of the Finance and Citywide Projects
Committee, at its March 22, 2019 meeting, and directing the City Manager to create programs to
welcome new businesses to Miami Beach, hold two town hall meetings, and pursue funding for
the programs through budget development within the Economic Development Department.
PASSED and ADOPTED this 10th day of April, 2019.
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Mayor Dan Gelber
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Resolutions -C7 J
MIAMI BEACH
COMMISSION MEMORANDUM
TO: Honorable Mayor and Members of the City Commission
FROM: Jimmy L. Morales, City Manager
DATE: April 10, 2019
SUBJECT:A RESOLUTION OF THE MAYOR AND CITY COMMISSION OF THE CITY
OF MIAMI BEACH, FLORIDA, ACCEPTING THE RECOMMENDATION OF
THE FINANCE AND CITYWIDE PROJECTS COMMITTEE TO CREATE A
PROGRAM TO WELCOME NEW BUSINESSES TO MIAMI BEACH,
SPONSOR TWO TOWN HALL MEETINGS, AND PURSUE FUNDING
THROUGH BUDGET DEVELOPMENT WITHIN THE ECONOMIC
DEVELOPMENT DEPARTMENT.
RECOMMENDATION
The Administration recommends accepting the recommendations of the Finance and Citywide
Projects Committee (FCWPC): 1). that existing business recruitment and retention tools be
reviewed and enhanced, and any funding needs be pursued through the annual budget
development process, and 2). the Administration work in partnership with the Commission to
sponsor two town hall meetings to solicit input from businesses at City Hall and North Beach.
ANALYSIS
How does Miami Beach welcome new business? Do we send a letter of welcome? Do we offer
a personal visit from the Mayor or Commissioners?Acknowledgment of the business' choice to
move into Miami Beach?
Words can be meaningful, but actions are what matter. Miami Beach understands that
relationships matter when trying to influence the business-friendly perception of Miami
Beach....and we have to walk the talk. Every day, millions of businesses have to prove to their
customers that their words align with their values, and their actions align with their words. Miami
Beach also has to prove its value every day to the businesses who chose to do business here.
We have to show them, not just tell them. We have to do business the way the business
community does....nurture trust and earn respect.
Any city can tell a great story about why it's great to live and do business there. Not every city
can live up to the story they tell. Miami Beach has to live up to our promises.
Page 439 of 1097
It only takes a few minutes to do the right thing and make a new business feel welcome. We
start with introducing the City of Miami Beach to the business, telling the business who we are,
what we value and how much we appreciate them choosing Miami Beach as a place to do
business. We have to welcome new businesses into our community as we would like to be
welcomed.
It is said that when making a great first impression, the first few moments are key. This small
amount of time will create a lasting impact and forge the direction of a business. A warm and
sincere welcome letter gives a sense of caring and makes people feel appreciated, as well as
personal calls/visits making them feel that they have made a good choice in choosing Miami
Beach.
Starting a new business and/or relocating a business is no easy feat. Businesses are looking for
a welcoming and thriving businesses environment - where they can meet and share ideas,
network and grow their business.An initial nurturing of new businesses could be a crucial bridge
for growing a successful business community — but this takes time, commitment and
enthusiasm.
In the age of social media it is all too easy for new businesses to experience a challenging start,
not know what to do, where to go, who to talk to or how to assess the challenge. This is why it is
more important than ever to create a welcoming, resourceful and easy experience for a potential
Miami Beach new businesses and continue to provide supportive tools, resources, access to
information and more.
As Miami Beach works to welcome and support new business development, relocation
assistance and new industries, we need to explore programs and initiatives that provide
information and access to‘the tools they need to navigate through Miami Beach government and
business community, and to operate efficiently and effectively as well as grow and thrive.
•
Finance Citywide Project Committee •
This item was referred to the FCWPC by Commissioner Arriola on December 12, 2018. At
the March 22 FCWPC meeting staff presented the following recommendations:
1. Create dedicated staff to welcome, nurture and guide new and relocated
businesses/industries;
2. Creating an online New Business Welcome Tool Kit which provides easy access to the
who, what, where, how to navigate through the City of Miami Beach regulatory system,
programs, and services (e.g. checklists, online licensing, permits, etc.);
3. Create an online MB Business Directory as an incentive to showcase and advertise
business products and services available and offered by businesses in Miami Beach;
4. Offer to showcase new businesses, on the CMB communications channels, for 3-6
months—e.g. a"New Business Spotlight" in print and digital collateral;
5. Encourage the introduction of new businesses in community and committee meetings;
6. Offer capacity building/information sharing workshops/meet-ups through the City and its
partners. Explore developing a small business development curriculum to work with
prospective, new and existing businesses on issues that impact their operations, (e.g.
business planning, access to capital, human resources, accounting, social media, lease
negotiations, etc.); and explore a partnership opportunity with Miami Beach High School to
work with aspiring student entrepreneurs on how to create a business plan and start a
Page 440 of 1097
business.
7. Explore opportunities to engage subject matter expert volunteers — retired businesses
owners/executives could provide pro bono/volunteer business assistance for new
businesses;
8. Work with MB Chambers to provide discount memberships at events that provide capacity
support for businesses and encourage the Chambers to provide ribbon cuttings and other
networking events and activities;
9. Explore developing a small business investment program to work with new, existing and
expanding businesses; and
10. Explore programs/initiatives that encourage and assist small business relocation to Miami
Beach.
As part of the discussion,the FCWPC also recommended that the Administration:
• Work in partnership with the Commissioners to sponsor two town hall meetings at City Hall
and North Beach. To have a dialogue and hear from the small business community on
how to open and operate a business in Miami Beach, improve our processes and become
stronger partners; and
• The Economic Development Department work with existing staff and other city
departments such as communications to implement the proposed programs and through
the annual budget development pursue any recommended funding.
CONCLUSION
The Administration supports the recommendations of the FCWPC.
KEY INTENDED OUTCOMES SUPPORTED
Improve Alliance With Key Business Sectors, Namely Hospitality,Arts, & International Business With
A Focus On Enhanced Culture, Entertainment, &Tourism
Legislative Tracking
Economic Development
Sponsor
Commissioner Ricky Arriola
Page 441 of 1097
Resolutions -C7 J
MIAMI BEACH
COMMISSION MEMORANDUM
TO: Honorable Mayor and Members of the City Commission
FROM: Jimmy L. Morales, City Manager
DATE: April 10, 2019
SUBJECT:A RESOLUTION OF THE MAYOR AND CITY COMMISSION OF THE CITY
OF MIAMI BEACH, FLORIDA, ACCEPTING THE RECOMMENDATION OF
THE FINANCE AND CITYWIDE PROJECTS COMMITTEE TO CREATE A
PROGRAM TO WELCOME NEW BUSINESSES TO MIAMI BEACH WITHIN
THE ECONOMIC DEVELOPMENT DEPARTMENT.
(ITEM TO BE SUBMITTED IN SUPPLEMENTAL)
RECOMMENDATION
Item to be submitted in supplemental.
ANALYSIS
CONCLUSION
KEY INTENDED OUTCOMES SUPPORTED
Improve Alliance With Key Business Sectors, Namely Hospitality,Arts, & International Business With
A Focus On Enhanced Culture, Entertainment, &Tourism
Legislative Tracking
Economic Development
Sponsor
Commissioner Ricky Arriola
Page 439 of 1091