Miami-Beach-Celebrates-World-Kindness-Day
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City of Miami Beach, 1700 Convention Center Drive, Miami Beach, FL 33139, www.miamibeachfl.gov
OFFICE OF MARKETING & COMMUNICATIONS, Tel: 305.673.7575 MEDIA ALERT
Tonya Daniels, E-mail: tonyadaniels@miamibeachfl.gov
Melissa Berthier, E-mail: melissaberthier@miamibeachfl.gov
FOR IMMEDIATE RELEASE
November 12, 2019
Miami Beach Celebrates World Kindness Day
—With Heartwarming Activations Courtesy of Starbucks, Coca-Cola,
Dunkin’ and Innergy Meditation—
WHO/WHAT: In celebration of World Kindness Day on November 13, the City of Miami
Beach has a series of events to mark the occasion. The morning will kick
off at 9 a.m. with “Frappuccino with a Firefighter” hosted by Starbucks
and the Miami Beach Firefighters. At the 601 Lincoln Road Starbucks
location, residents and visitors are encouraged to bring a new or gently
used children’s books to donate to The Children’s Trust Read to Learn
program.
Embodying the inspiring message of being kind to one another and
Mother Earth, Coca-Cola brand ambassadors will be handing out 2,000
reusable shopping bags at a second kindness activation on Lincoln Road
and Euclid Avenue from 11 a.m. to 2 p.m. There will also be a GIF
machine available to create customized boomerang videos with kindness
props.
Dunkin’ is also partnering with the city to host an interactive kindness
experience at SoundScape Park on the corner of Lincoln Lane and
Washington Avenue from 11 a.m. to 2 p.m. The event is intended to
encourage residents, visitors and passersby to “Be Kind and Go
Beyond!” They will be sampling Dunkin’s new plant-based
Beyond Sausage Sandwich, which is more “kind” to the planet because it
requires less water, less land, less energy and generates fewer
Greenhouse Gas Emissions than a meat product.
Dunkin’ will give every person who samples the sandwich a $5 Dunkin’
gift card that they can “pay forward” to a friend, family member or
someone in need. Dunkin’ will also “Go Beyond” by donating a $5 gift
card to each member of one of the City of Miami Beach’s homeless and
family outreach programs for every sandwich sampled during the event.
We are committed to providing excellent public service and safety to all who live, work and play in our vibrant, tropical, historic community.
Additionally, inspired by the Beyond Sausage Sandwich and World
Kindness Day, 3-D Chalk Artist Ken Mullen has designed an oversized
sidewalk drawing (like an open coloring book), where the public will be
invited to color-in its pages with giant crayons and chalk, allowing them
to create the final masterpiece.
City of Miami Beach employees will also have an opportunity to
participate in World Kindness Day with a 30-minute mindfulness
meditation class courtesy of Innergy Meditation, which will focus on how
to cultivate kindness and compassion in life. Participants are being
encouraged to bring a donation of non-perishable foods to benefit the
Thanksgiving Food Drive hosted by Food Pantry of Calvary Chapel
Miami Beach.
In March 2017, the Miami Beach City Commission unanimously
approved joining the international movement to become a City of
Kindness — recognizing how a simple act of kindness, big or small, can
bring people together to build a stronger community. For more
information on the program, please visit www.MBeKind.com.
WHEN: Wednesday, November 13 from 9 a.m. to 2 p.m.
WHERE: Starbucks Activation: 601 Lincoln Road from 9 a.m. to 11 a.m.
Coca-Cola Activation: Lincoln Road & Euclid Avenue from 11 a.m. to 2
p.m.
Dunkin’ Activation Featuring a 3-D sidewalk drawing with interactive
coloring pages: SoundScape Park on the corner of Lincoln Lane and
Washington Avenue from 11 a.m. to 2 p.m.
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