LTC 311-2003 CITY OF MIAMI BEACH
Office of the City Manager
Letter to Commission No.
To:
From:
Subject:
Mayor David Dermer and
Members of the City Commission
Jorge M. Gonzalez 0~'~.e,e,'
City Manager
CULTURAL AFFAIRS WORKSHOP - JANUARY 8, 2004
Date: December 23, 2003
As you are aware, the City recently engaged the services of the national arts-management
consulting firm, AMS Planning & Research Corp efforts to identify strategies and tools to
promote and leverage the Beach's arts and cultural facilities. The data collected has
enabled AMS to assess existing facilities and gather information from organizations
regarding key operating issues.
Concurrent with this study, the Cultural Arts Council (CAC) along with the Miami Beach
Arts Trust procured the services of Organization Advancement Associates, Inc. to complete
two studies that, together, analyzed the City of Miami Beach as an arts and cultural
destination, analyzed the Miami Beach Arts Trust's ability to raise significant private
funding, and develop a fund raising program that would compliment the efforts of the CAC.
It also describes a variety of best practices and approaches that both governments and
non-profits employ to stimulate private income.
The Tourism and Cultural Development Department will review these studies and outline
cultural strategic initiatives for the City in more detail at the Commission Workshop
scheduled for January 8, 2004. The workshop will also include information regarding the
Tourism and Cultural Development Department's reorganization, CAC, Fine Arts Board,
and operating program for the Byron Carlyle and Colony Theaters.
Attached are copies of the aforementioned studies for your review and a detailed
presentation providing an overview of the studies, recommendations, the City's strategic
vision for culture and next steps. Staff is available to provide briefings prior to the
workshop if requested. Please feel free to contact Assistant City Manager Christina
Cuervo to schedule briefings. Additionally, should you have any questions, please feel free
to contact me. l~ ~,L
J MG\CMC\DS~..~
c: Christina M. Cuervo, Assistant City Manager
Donna Shaw, Tourism and Cultural Development Director
Bill Baites, Cultural Affairs Program Manager
F:\in fo~$ALL\Max\TCD\LTC\TCD_STRATEGIC PLAN.doc