Resolution 2023-32465 RESOLUTION NO, 2023-32465
A RESOLUTION OF THE MAYOR AND CITY COMMISSION OF THE CITY
OF MIAMI BEACH, FLORIDA, APPROVING AND AUTHORIZING THE CITY
MANAGER TO EXECUTE AMENDMENT NO.1 TO THE MANAGEMENT AND
OPERATION AGREEMENT BETWEEN THE CITY OF MIAMI BEACH,
FLORIDA AND FLORIDA FRESH MARKET ENTERPRISES, INC. FOR
MANAGEMENT AND OPERATION OF ARTISANAL MARKETS, TO ADD
ACTIVATIONS IN THE AREAS OF THE 41ST STREET COMMERCIAL
CORRIDOR, COLLINS PARK PLAZA, AND NORMANDY FOUNTAIN
PLAZA.
•
WHEREAS, on May 12, 2021, the Mayor and City Commission authorized the issuance
of the RFP (RFP 2021-151-ND) to solicit proposals for the management and operation of an
artisanal market in Lummus Park. The RFP was developed for the Lummus Park market
specifically as it is likely to be the largest artisanal market within the City; and
WHEREAS, on July 30, 2021, the Administration provided a status update on the
Request for Proposals (RFP 2021-151-ND)for Management and Operation of an Artisanal
Market in Lummus Park in LTC-315-2021; and
WHEREAS, the Administration worked to identify potential artisanal markets in other
areas to promote activations within certain neighborhoods or commercial districts and would serve
as informal social gatherings where residents and visitors could meet and interact with local artists
and designers, stimulate community development, and provide family-friendly engagements; and
WHEREAS, the Administration released an addendum to the RFP to allow future
additional markets to be added to the resulting agreement by mutual agreement, subject to City
Commission approval; and
WHEREAS, on October 13, 2021, the Mayor and City Commission authorized the
Administration to enter negotiations with Florida Fresh Market, the top ranked proposer and the
best qualified firm to manage and operate the artisanal markets; and
WHEREAS, Florida .Fresh Market demonstrated vast experience in collaborating with
other municipalities such as Bal Harbour Village, the City of Coral Gables, and the City of Miramar
in the development of their farmers' and artisans' markets. The process of contract negotiations
between the City and Florida Fresh Market began immediately; and
WHEREAS, on July 20, 2022, through resolution 2022-32259 the Mayor and City
Commission approved the relocation of the Lummus Park Artisanal Market from 13 Street and 14
Place to 6 Street and 8 Streets and authorized the Administration to enter into negotiations with
Florida Fresh Market to activate artisanal markets in other Miami Beach locations; and
WHEREAS, based on overall community feedback, the Administration and Florida Fresh
Market have negotiated the expansion of the Artisanal Market to activate in the following
neighborhoods: 41st Street Commercial Corridoor, Collins Park Plaza, and Normandy Fountain
Plaza; and
WHEREAS, the 41st Street commercial corridor location is limited to the public right of way
of municipal parking lot P63 (4166 Royal Palm Avenue), bounded on the north by the curb
approximately one hundred twenty(120.0)feet north and parallel to the parking lot's southernmost
boundary, bounded on.the.smith by the curb approximately sixty (60.0).feet north and parallel to
the parking lot's southernmost boundary, bounded on the east by the easternmost non-handicap
parking space and bounded on the west by the westernmost edge of the 13th consecutive parking
space from the easternmost boundary; and
WHEREAS, the Collins Park Plaza location is limited:to the public right of way bounded
on the north by the bollards on Liberty Avenue separating the pedestrian walkway and the Collins
Park Garage vehicular entrance, bounded on the south by the northern most line of the 22nd
Street right of way, bounded on the east by the easternmost line of the Liberty Avenue right of
way, and bounded on the west by the westernmost line of the.Liberty Avenue right of way; and
WHEREAS, the Normandy Fountain Plaza location is limited to the public right-of way
bounded on the south by the north right of way line.of the 71 St Street, bounded on.the north by
the south right of way line of Normandy Drive, bounded on the west by a line eight(8.0)feet west
of and parallel to the west back of curb of Rue Vendome, and bounded on.the east by'a line
twenty feet and six inches 20' 6" east of and parallel to the east back of curb of Rue Vendome.
NOW, THEREFORE, BE IT DULY RESOLVED BY THE MAYOR AND CITY
COMMISSION OF THE CITY OF MIAMI BEACH, FLORIDA, that the Mayor and_ City
-Commission hereby approve and authorize the City Manager to execute Amendment No.1 to the
Management and Operation Agreement between the City of Miami Beach, Florida and Florida
Fresh Market Enterprises, Inc. for Management and Operation of Artisanal Markets, to, add
activations in the areas of the 41st Street commercial corridor, Collins Park Plaza, and Normandy
Fountain Plaza.
PASSED and ADOPTED this / day of brti4r/ 2023
ATTEST:
•
FEB 0 8 7n73
Rafael E. Granado, City Clerk ;5';,
iy Dan Gelber, Mayor.
e s s
IRCORP ORAT'ED,
may:
'Q cis •\�r
Rc •.26
APPROVED AS.TO
FORM & LANGUAGE
&.FOR EXECUTION
City Attorney ' Date
Resolutions-C7 0
MIAMI BEACH
COMMISSION MEMORANDUM
TO: Honorable Mayor and Members of the City Commission
FROM: Aline T. Hudak, City Manager
DATE: February 1, 2023
SUBJECT:A RESOLUTION OF THE MAYOR AND CITY COMMISSION OF THE CITY
OF MIAMI BEACH, FLORIDA,APPROVING AND AUTHORIZING THE CITY
MANAGER TO EXECUTE AMENDMENT NO, 1 TO THE MANAGEMENT AND
OPERATION AGREEMENT BETWEEN THE CITY OF MIAMI BEACH,
FLORIDA AND FLORIDA FRESH MARKET ENTERPRISES, INC. FOR
MANAGEMENT AND OPERATION OF ARTISANAL MARKETS, TO ADD
ACTIVATIONS IN THE AREAS OF THE 41ST STREET COMMERCIAL
CORRIDOR, COLLINS PARK PLAZA, AND NORMANDY FOUNTAIN
PLAZA.
RECOMMENDATION
Adopt the Resolution.
BACKGROUND/HISTORY
Artisanal markets serve several objectives for cities, including enhancing and providing a
community gathering place, adding value to neighborhoods and existing commercial districts,
offering an economic opportunity to local vendors and businesses, and providing a diverse
marketplace for residents,visitors, and tourists.
As a result, the City Commission approved the relocation of the Lummus Park Artisanal market
from 13th Street and 14th place to 6th street to 8th street and authorized the Administration to
enter negotiations with Florida Fresh Market to activate artisanal markets in other areas of the
City.
ANALYSIS
On May 12, 2021, the Mayor and City Commission authorized the issuance of the RFP (RFP
2021-151-ND) to solicit proposals for the management and operation of an artisanal market in
Lummus Park. The RFP was developed for the Lummus Park market specifically as it is likely
to be the largest artisanal market within the City.
On July 30, 2021, the Administration provided a status update on the Request for Proposals
(RFP 2021-151-ND)for Management and Operation of an Artisanal Market in Lummus Park in LTC-
315-2021. The Administration worked to identify potential artisanal markets in other areas to promote
activations within certain neighborhoods or commercial districts. The additional markets would serve
Page 743 of 1420
as informal social gatherings where residents and visitors could meet and interact with local artists
and designers, stimulate community development, and provide family-friendly engagements.
Accordingly, the Administration released an addendum to the RFP to allow future additional markets
to be added to the resulting agreement by mutual agreement, subject to City Commission approval.
On October 13, 2021, the Mayor and City Commission authorized the Administration to enter
negotiations with Florida Fresh Market, the top ranked proposer. Florida Fresh Market was the
best qualified firm to manage and operate the artisanal markets. Florida Fresh Market
demonstrated vast experience in collaborating with other municipalities such as Bal Harbour
Village, the City of Coral Gables, and the City of Miramar in the development of their farmers'
and artisans' markets. The process of contract negotiations between the City and Florida Fresh
Market began immediately.
On July 20, 2022, through resolution 2022-32259 the Mayor and City Commission approved
the relocation of the Lummus Park Artisanal Market from 13 Street and 14 Place to 6 Street and
8 Streets and authorized the Administration to enter into negotiations with Florida Fresh Market
to activate artisanal markets in other Miami Beach locations.
Based on overall community feedback, the Administration has negotiated with Florida Fresh
Market the expansion of the Artisanal Market to activate in the following neighborhoods:.
• 41st Street Commercial Corridor
• Collins Park.Plaza
• Normandy Fountain Plaza.
The 41st Street Commercial Corridor location is limited to the public right of way of municipal
parking lot P63 (4166 Royal Palm Avenue), bounded on the north by the curb approximately one
hundred twenty (120.0) feet north and parallel to the parking lot's southernmost boundary,
bounded on the south by the curb approximately sixty(60.0)feet north and parallel to the parking
lot's southernmost boundary, bounded on the east by the eastemmost non-handicap parking
space and bounded on the west by the westernmost edge of the 13th consecutive parking
space from the easternmost boundary. Estimated launch date of February 26, 2023.
The Collins Park Plaza location is limited to the public right of way bounded on the north by the
bollards on Liberty Avenue separating the pedestrian walkway and the Collins Park Garage
vehicular entrance, bounded on the south by the northern most line of the 22nd Street right of
way, bounded on the east by the easternmost line of the Liberty Avenue right of way, and
bounded on the west by the westernmost line of the Liberty Avenue right of way. Estimated
launch date of Spring 2023.
The Normandy Fountain Plaza location is limited to the public right of way bounded on the south
by the north right of way line of the 71St Street, bounded on the north by the south right of way
line of Normandy Drive, bounded on the west by a line eight(8.0)feet west of and parallel to the
west back of curb of Rue Vendome, and bounded on the east by a line twenty feet and six
inches 20' 6" east of and parallel to the east back of curb of Rue Vendome. Estimated launch
date of Fall 2023.
Florida Fresh Market Expansion Details
Page 744 of 1420
41st Street Location -P63
Days of Operation* Sundays
Load-In 9:00 AM- 10:00 AM
Hours of Operation 11:00 AM-5:00 PM
Load-Out 5:00 PM-6:30 PM
Security Deposit $2,250
Percentage of Gross 10%
Minimum Guarantee None
Parking Space Rental** Appx. $13,664/year
Collins Park Plaza
Days of Operation* Saturdays
Load-In 9:00 AM- 10:00 AM
Hours of Operation 11:00 AM-5:00 PM
Load-Out 5:00 PM-6:30 PM
Security Deposit $2,125
Percentage of Gross 25%
Minimum Guarantee $10,000
Parking Space Rental N/A
Normandy Fountain Plaza
Days of Operation* Sundays-Biweeldy
Load-In 9:00 AM- 10:00 AM
Hours of Operation 11:00 AM-5:00 PM
Load-Out 5:00 PM-6:30 PM
Security Deposit $2,625
Percentage of Gross 25%
Minimum Guarantee $5,000
Parking Space Rental N/A
*Days of operation determined in collaboration with each
neighborhood's community input
**Yearly parking space rental fee paid by the Concessionaire to
the City of Miami Beach Parking Department
SUPPORTING SURVEY DATA
In the 2022 City of Miami Beach Resident Survey, 86% of residents agreed that free or City
sponsored art and cultural activities contribute to their quality of life in Miami Beach and 86% of
residents agreed that Miami Beach Cultural Activities (such as art shows, film festivals,
musicals, and live performances)contribute to the quality of life in Miami Beach.
FINANCIAL INFORMATION
N/A
Page 745 of 1420
CONCLUSION
It is recommended that the Mayor and City Commission adopt the resolution to approve and
authorize the City Manager to execute Amendment No.1 to the management and operation
agreement between the City of Miami Beach, Florida and Florida Fresh Market Enterprises, Inc.
for Management and Operation Agreement of Artisanal Markets to add activations in the areas
of the 41st Street commercial condor, Collins Park Plaza, and Normandy Fountain Plaza.
Applicable Area
Citywide
Is this a "Residents Right Does this item utilize G.O,
to Know" item, pursuant to Bond Funds?
City Code Section 2-14?
Yes No
Strategic Connection
Prosperity - Market and promote Miami Beach as a world class arts, culture, and quality
entertainment destination.
Legislative Tracking
Tourism and Culture
ATTACHMENTS:
Description
❑ Exhibit A- Normandy Fountain Plaza Site Plan
❑ Exhibit B - Collins Park Plaza Site Plan
❑ Exhibit C-41st Street P63 Site Plan
D Exhibit D -Addendum 4 to RFP 2021-151-ND
❑ Exhibit E - Resolution 2022-32259
❑ Resolution
Page 746 of 1420
Normandy Fountain Plaza
• . '•
II/
,..7-41" •
. ' ....
ii 1:-_ i
* ill - 1 k - ..-,
* . ,, 3 ,• , -. •
:.
of 0 -444, -4.
I . /
.... • \ ...,- 4,2. . ;
__-
1111°*• .. . ._
Y -1
ir -‘ 4
' .
. ... 1 t
.....- 1 ,
.----- 11111111.1
.., . .
pi
••• ..10._..i, 't ---
..----\
. . , 04
- • , . -' 1 ,,--'-f\•
.i.• ' -
"mi_14 •_ - 1,,.--I ,\___,,,___...i. . ,.. dr
-an
.... ...„. ,s
. •.' -. a -%
ill .
. , .
, .t . 4
eni,t• . N -
ili • . 4ir
1.4. ... .
(
",,,-1...
ft 11.T`
ji Tiiii,•wikai fie. ,..„..,...
: A,. -, •i. , .
--- - . „. 1 .. , , •
,-,- '„., -- e.,,,,.. •
r ,,--,- ',- -..„, 0! • -
---;',--.--", , Ito• , 1:1_,..
1 toe
4 -•,,i,
11,1111 11 *. i !illilliriLl"; :
t.,
.., • . ..4 ,i .
0 t.
li;f7i-, z ..
r. ft
--.-4... , •.,\ , ..„,....
: lb
..t _ ,. -.. .
N -....
_
P
11
Vendome Miami Beach for Coffins Park •December 1,2022,1200 PM
Page 747 of 1420
Collins Park Plaza
,
s —It';',',•,,-{ .-.
.E,1',•-rn• ., .-- - 1 •,A'..:.1-A.W.,..../ '".i..'1111411111111611111111441114116411141111141.*ft.,,, ,
- -•i
rni,....;‘, , s
/
4 •
,... .q.,
,... .F,...
-' ..
.
.., ',..-.
t'IN .-.% =. 1-'XI.;"••:•.•.v•
SL... .
iii 4,1•- •• •... ,-
4 .. C.) --.... •titAlf IL
'.41• -
,;-.7•:. "•••••1 fr
tht ..:(,# -• ' ...f I.,;
4' ,,
•-. ITh ,t,i., Y ,...1 1 ,., • .
.
.... . .
1
i I I ,'we• f. .1.%;-
4,4,;,;.. _ .......,_.....
. • '- • - .: ;.- ..;.- -L -.,, .
4• -•
/...
/ 1- I i
.,..; r . ;.-.•ti: :.
.., ,,
1,1 ,
- s_, : ..,. . , •
S
' ! ' ....{. , •,z;t_ ' . 4'''; a if ..:
••4. j
/ 1 4111*
i.-.•::3 ,. *
4 .. ..... ff..,,.„, . •
loxi 0 tent
-
..._. _ ..,
/ .
i••
— „. • _
• , _. ,.. •
,,,.
. _.....
- - •
..* • : Itk /
. • •
€ / ,. - . .•.,- .. _... '. -. ... . .
. . -...,
• . ..,
•• '
. •,-.1-40: ,,,,,
fa. .; . - .... .
•-, ,...,
. •-..
,...,. ..
• e. • 4.' ..- ' I, b
•• . '4! " 4; '•,..
. i.,..
•
•
,.. -,.._. .• 6
."*. .
-_,....A•-• i. 'r .it - ..--.,-: , •
---,--- . : '' •."' ;,‘'f lip_. ticsiiii.,--- •• .
I I
, 10 ree:
i
Coffins Park tot CoNins Park •December 1.2022.1200 PM
Page 748 of 1420
41st Street Location—P63 Municipal Parking Lot
ors i„i
'; •
''' - --,.».
s y`{
% '4 N "gy p' '' r '
t am.`- � -�'+5: u.F� �,2' x
y= ' y, g ti p `
v
{ , y
�y z�
�- / ,, -Is ,.. tit ., ` '
74-
-:� y = 10'x10'tent t� • ■ � .z ,
tib
•
i
p i , 1 4
'.1i
Page 749 of 1420
M ,A,tv'\ I B E AC H Procurement Department
1755 Meridian Ave, 3b Floor, Miami Beach, Florida 33139
www.miamibeachfl.gov
ADDENDUM NO.4
REQUEST FOR PROPOSALS NO. 2021-151-ND
MANAGEMENT AND OPERATION OF ARTISANAL MARKET IN LUMMUS PARK(the"RFP")
July 9,2021
This Addendum to the above-referenced RFP is issued in response to questions from prospective proposers, or other
clarifications and revisions issued by the City. The RFP is amended in the following particulars only (deletions are
shown by strikethrough and additions are underlined).
1. REVISION: Section 0100, Instructions to Proposers, Subsection 2, Purpose, of the RFP is hereby amended as
follows:
PURPOSE.The City Commission has directed the Administration,through the Tourism and Culture Department,
to seek a vendor for the operation and management of an artisanal market in Lummus Park. The purpose of this
RFP is to seek proposals from qualified firms or individuals for the management and operation of an artisanal
market in Lummus Park,specifically, in the northern portion of Lummus Park(13th to 14th Streets),with the option
(upon mutual agreement)to also operate in the southern portion of Lummus Park(5th to 6th Streets). Interested
parties shall submit proposals for the Lummus Park artisanal market in accordance with Section 0300. See
Appendix A for minimum requirements,specifications and requirements.
ADDITIONAL ARTISANAL MARKET LOCATIONS.Additional artisanal market locations are under consideration and
may include but are not limited to: (i) Normandy Fountain (7802 Rue Vendome), (ii) Collins Park (2100 Collins
Avenue); (iii)the 41 Street commercial corridor; (iv) Pride Park; and (v) other artisanal markets within the City of
Miami Beach as determined by the City Commission. However,the details (e.q.,exact locations, size, schedule)
of the additional markets are yet to be finalized by the City.As such, Proposers should not include proposals for
the additional markets at this time. In selecting an operator for the additional markets, the City may, but is not
required to, negotiate with the selected operator for the Lummus Park artisanal market. If mutual agreement is
achieved, the additional markets (i — v) may be added to any resultant agreement, via amendment, with the
successful Proposer for the Lummus Park artisanal market upon successful negotiations and mutual consent of
the contracting parties.
2. REVISION:Appendix A, Minimum Requirements and Specifications, Section A4. Special Conditions,of the RFP
is hereby amended as follows:
***
7. ADDITIONAL LOCATIONS. Locations not specifically identified in this request for proposals may be added to,
or deleted from, any resultant contract upon successful negotiations and mutual consent of the contracting parties.
RFP No.2021-151-ND
Addendum#4
7/9/2021 Page 750 of 1420
M I AM I B E AC H Procurement Department
1755 Meridian Ave, 3ro Floor, Miami Beach, Florida 33139
www.miamibeachfl.gov
3. RESPONSES TO QUESTIONS RECEIVED.
Q1: Is there a map available showing the EXACT outline of the area of the park that will be available for retail
operations.
Al:
LEGEND •
In MANAGEMENT&POLICE _ o
•
Q SECTION A aa
0
Ala SECTION B o
ma SECTION C
a
ma
Q SECTION D
. o
RESTROOM
0
O o 0 V
a
161
ro
0
0
4
0
Q o
o
0 0
TOTAL AREA 13TH&14TH:1,245 SQ FT:
TOTAL AREA STH:530 SQ FT
SPACE BETWEEN TENT:42 FT
Q2: What was the gross revenue from any PAST retail Farmers or Artisanal marketplace in this same general
area of South Beach, Lummus Park, etc.
A2: The gross revenue from past retail farmers or artisanal marketplace at Lummus Park is
approximately$200,000+annually.
Q3: Are there any specific requirements regarding size, materials, etc. of the'tents'or canopy that will be used
in this market?
A3: The following are requirements for tents/canopies that will be used at the market:
• 10 x 10 tents
RFP No.2021-151-ND
Addendum#4
7/9/2021 Page 751 of 1420
M I AM I B E AC H Procurement Department
1755 Meridian Ave, 3rd Floor, Miami Beach, Florida 33139
www.miamibeachfl.gov
• (1)10x10 back wall and(2)3x10 side panels
• 89 lbs.Total
• Water resistance
• 99% UV protection
• UPF50+ rated
• CPAI-84 fire Certified
Q4: Are merchants allowed to bring their own generators for power?
A4: This can be negotiated with the City and depends on the type and amount of generators being
requested.
Q5: How will the sales tax be assessed,and what is the procedure for paying it?
A5: Any required Florida State Sales and Use Tax due in connection with any payments due the
City shall be paid by Concessionaire directly or added to the payments and forwarded to the City
as part of said payments. It is the City's intent that it is to receive all payments due from
Concessionaire as net of such Florida State Sales and Use Tax.
Q6: If weather or some other force majeure event occurs causing the event to be postponed or canceled for
one or more dates, how will the city determine what events or delays will trigger postponement and/or
cancellation and how will it proceed with payments assessed for said dates?
A6: If the City or Concessionaire's performance of its contractual obligations is prevented or
delayed by an event believed to be force majeure, such party shall immediately, upon learning of
the occurrence of the event or of the commencement of any such delay provide notice. In the event
of a force majeure occurrence,the City may,at the sole discretion of the City Manager,suspend the
City's payment obligations under the Agreement, and may take such action without regards to the
notice requirement.
Q7: How will payments be made to the city and is there a payment schedule currently contemplated? e.g.
weekly, monthly,etc.
A7: Payments will be made monthly to the City.
Q8: Have Health and Safety Plans and/or Sustainability Plans been submitted for similar events and does the
city have these base plans available for review?
i) A8: Health and safety and/or sustainability plans have not been submitted for similar events.
Q9: How and when will payment be remitted for the MG if accepted?
A9: Thirty(30)days from the end of each contract year.
RFP No.2021-151-ND
Addendum#4
7/9/2021 Page 752 of 1420
M I A M I B E AC H Procurement Department
1755 Meridian Ave,3rd Floor, Miami Beach, Florida 33139
www.miamibeachfl.gov
Q10: How and when will the percentage of gross be assessed and required to be paid by?
A10: The percentage of gross will be assessed by an amount equal to twenty-five percent(25%)of
gross receipts and paid on a monthly basis and within thirty (30) calendars days from the end of
each month..
Q11: Is there a maximum number of vendors we can have across the park, and/or is there a maximum number
of vendors we can have per section of the park?
All: Maximum of 50 vendors at Lummus Park:40 in North Lummus Park and 10 in South Lummus Park.
Two additional tents for(1) Market ManagementNendor Services and (2) Non-Profit Sponsor Tent.
Q12: Off-Duty Police Officer— hourly salary and/or entire day fee? (Ocean Drive Market load-in 7am-10am;
Show Hours 10am-6pm; load-out 6pm-7/8pm)
Al2: Payment of the off-duty police officer is based on Police Department fee schedule.
Q13: Monitor-What kind of assistance will the City of Miami Beach"monitor"provide to the Market? What time
will the monitor be available and on site at the Market each day
A13: The Field Monitor will available and on site each day,time will vary, to assist with expediting
any City services, monitor and verify the accuracy of vendor reports submitted to the City.
Q14: Recycling— what type of collection service will be provided to the Market as recycled items are
collected? Will the City of Miami Beach's recycling services make a daily pick-up, or will a recycling drop-
off location be determined?
A14: Recycled materials will be picked up daily.
Q15: Trash Collection/Sanitation—What type of collection service will be provided to the Market as trash and
garbage is collected? Will the City of Miami Beach's trash collection services make a daily pick-up, or will
a trash and garbage drop-off location be determined?
A15: Trash will be collected daily.
Q16: Street Parking—what is the cost for each Ocean Drive parking meter(7am—8pm); meter coverage would
have to happen early Saturday and early Sunday morning.
A16: Vehicles and trailer' belonging to Concessionaire, including its employees, contractors,
agents, vendors, and/or other third parties, shall be permitted on the street adjacent to the
Concession Area/public right-of way only for set up and removal of the concession operations,and
any and all such vehicles must be removed from the public right-of-way immediately thereafter. If
use of parking spaces within the Concession Area is needed in connection with the operation of the
Market, and approved by prior written consent of the City Manager or his/her designee, •
Concessionaire will be required to pay$26.00 per space per day for the bagging of parking meters.
RFP No.2021-151-ND
Addendum#4
7/9/2021 Page 753 of 1420
M I AM I B EACH Procurement Department
1755 Meridian Ave, 3rd Floor, Miami Beach, Florida 33139
www.miamibeachfl.gov
Q17: Holidays-Are Official Bank Holiday dates available market show dates? There are eleven(11)U.S. Bank
Holidays).
A17: Official bank holiday dates are available for market show dates at the discretion of the City
Manager.
Q18: Donations— Are donations made by the successful proposer to local non-profit organizations and/or
disadvantaged vendors or students exempt from Percentage of Gross or the $75,000 minimum fee
payments?
A18: Donations, of market space, can be made by the successful proposer to an approved local
non-profit organization,at the discretion of the City.
Q19: Load-in and Load-out— What special considerations will be given to the market operator and market
vendors with traffic control, crowd control especially in the evening load-out portion of the Ocean Drive
activation?
A19: A Field Monitor and/or the Police Department will be available to assist with traffic control,
crowd control and evening load-out at the following times:
• Vendor Load-in:8:00am-9:30am
• Market Open: 10:00am-6:O0pm
• Vendor Load-out: 6:00pm-7:30pm
Q20: Are all interested parties able to have access to all questions asked and the corresponding answers that
are submitted by all responding proposers?
A20: All interested parties have access to this addendum once posted to Periscope.S2G.
Q21: What was the minimum guaranteed revenue from the past market?
A21: The Minimum Guarantee in the 2018 concession agreement was$4k year one,$5k year two
and$6k year three.
Q22: Does the City anticipate other artisanal markets at any other locations throughout the City?
A22: To be determined.See Revision 1 above.
Any questions regarding this Addendum should be submitted in writing to the Procurement Management Department
to the attention of the individual named below, with a copy to the City Clerk's Office at
RafaelGranado aamiamibeachfl.aov
Contact: Telephone: Email:
Natalia Delgado 305-673-7000 ext.26263 nataliadelgado@miamibeachfl.gov
Proposers are reminded to acknowledge receipt of this addendum as part of your RFP submission.
cerel ,
1u1
Denis
' rement Director
RFQ No.2021-151-ND
Addendum#4
7/9/2021 Page 754 of 1420
RESOLUTION NO.2022-32259
A RESOLUTION OF THE MAYOR AND CITY COMMISSION OF
THE CITY OF MIAMI BEACH, FLORIDA, APPROVING THE
RELOCATION OF THE LUMMUS PARK ARTISANAL MARKETS
TO THE AREA OF LUMMUS PARK GENERALLY LOCATED
BETWEEN 6TH STREET AND 8TH STREET,AND AUTHORIZING
THE ADMINISTRATION TO ENTER INTO NEGOTIATIONS WITH
FLORIDA FRESH MARKET .TO • ACTIVATE
ARTISANAL MARKETS'•IN OTHER•AREAS OF THE CITY, IN
• ADDITION TO LUMMUS PARK.
WHEREAS, on September 16, 2020, Commissioner Michael Gongora sponsored a
referral to the Neighborhood and Quality of Life Committee to discuss establishing an Art Deco
Market in Lummus Park. It was proposed that a market would help improve the arts 8.culture
offerings of the area and provide revenue to artists who were suffering from ongoing closures
during the pandemic; and
WHEREAS,at theOctober 19, 2020 and November 6, 2020 Neighborhood and Quality
of Life Committee meetings, discussions took place regarding the City's plan to relaunch and
manage the operation of an artisanal and product market in Lummus Park in early 2021. The
market would be a free weekend market featuring curated artistic goods, services, and organic
produce year-round.Previously managed by a 3rd party,the management of the market would
be a joint effort between the Tourism and Culture and Property Management Departments.
These departments would lead the daily management of the vendors and assets, with
additional support provided by the Parks and Recreation, Police, and Sanitation Departments;
and
WHEREAS, at the January 13, 2021 City Commission meeting, a proposed budget
amendment to include the Lummus Park Artisanal Market was presented. The Interim-City
Manager expressed concerns of staff taking on the responsibility of overseeing the market due
to resources that would have to be put forward for this initiative. The City Commission agreed
and directed the Administration to place the Lummus Park Artisanal Market management out
to bid; and
WHEREAS,on May 12.,2021,the Mayor and City Commission authorized the issuance
of the RFP (RFP 2021-151-ND) to solicit proposals for the management and operation of an
artisanal market in Lummus Park. The RFP was developed for the Lummus Park market
specifically as it Is likely to be the largest artisanal market within the City; and
WHEREAS, on July 30, 2021, the Administration provided a status update on the
Request for Proposals (RFP 2021-151-ND) for Management and Operations of an Artisanal
Market in Lummus Park in LTC-315-2021. The Administration worked to identify potential
artisanal markets in other areas to promote activations within certain neighborhoods or
Page 755 of 1420
commercial districts. The areas that would potentially benefit from an artisanal market include:
the Normandy Fountain area, Collins Park, the 41 Street corridor, and Pride Park, as well as
other areas that could be identified in the future.The additional markets would serve as informal
social gatherings where residents and visitors could meet and interact with local artists and
designers, stimulate community development, and provide family-friendly engagements.
Accordingly, the Administration released an addendum to the RFP to allow future additional
markets to be added to the resulting agreement by mutual agreement, subject to City
Commission approval; and
WHEREAS, the Evaluation Committee convened on August 27, 2021, to consider
proposals received. The Committee was comprised of staff from the Parks and Recreation,
Property Management, and Tourism and Culture Departments, as well as members of the Art
in Public Places Committee and the Miami Beach Convention Center; and
WHEREAS,on October 13, 2021, the Mayor and City Commission authorized the
Administration to enter into negotiations with Florida Fresh Market, the top ranked proposer.
Florida Fresh Market was the best qualified firm to manage and operate the artisanal markets.
Florida Fresh Market demonstrated vast experience in collaborating with other municipalities
such as Bal Harbour Village, the City of Coral Gables, and the City of Miramar in the
development of their farmers' and artisans' markets. The process of contract negotiations
between the City and Florida Fresh Market began immediately; and
WHEREAS,on April 6, 2022,the Tourism and Culture department contacted the Ocean
Drive Association to schedule a meeting to present the Lummus Park Artisanal Market details
to include the footprint, and tent and logo design.; and
WHEREAS, on April 19, 2022, City Staff and Florida Fresh Markets presented the
Lummus Park Artisanal Market to the Ocean Drive Association (ODA), and the ODA shared
concerns regarding the location, public safety and the new Ocean Drive Promenade; and
WHEREAS, on April 26, 2022 the Administration received a letter(attached) from the
ODA regarding the Lummus Park Artisanal Market where they further detailed their concerns
with the location north of 12th Street; and
WHEREAS,on May 31,2022, the Administration and Florida Fresh Markets presented
the Lummus Park Artisanal Market at a publicly noticed Community Discussion, to which
included the history of Florida Fresh Markets, the various locations in current operation as well
as the proposed Lummus Park location between 13 Street and 14 Place in Lummus Park. The
aesthetics of the vendor tents along with a logo for the Lummus Park Artisanal Market were
also'presented and well received. The overall community feedback was favorable, but the
concern was shared that a market should not be placed north of 12 Street in Lummus Park;
and
•
Page 756 of 1420
WHEREAS,on.June 21,2022 City staff received an electronic petition from SOBE Safe
stating concerns with the market; and •
WHEREAS,on July 20,2022,the Mayor and City Commission approved the relocation
of the Lummus Park Artisanal Market from 13 Street and 14 Place to 6 Street to 8 Streets and
authorized the Administration to enter into negotiations with Florida Fresh Market to activate
artisanal markets in other Miami Beach locations.
• NOW, THEREFORE, BE IT DULY RESOLVED BY THE MAYOR AND CITY
COMMISSION OF THE CITY OF MIAMI BEACH, FLORIDA, approving the relocation of the
Lummus Park Artisanal markets to the area of Lummus Park generally located between 6th
• Street and 8th Street, and authorize the Administration to enter into negotiations with Florida
Fresh Market to activate artisanal markets in other areas of the City,in•addition to Lummus Park.
•
PASSED AND ADOPTED this 20th day of July 2022.
ATTEST:
,,,,,,,,,,,,,,,,, Aff
RAF L E. RANADI4rC '= --.,1/ Vb GEL BER, MAYOR
* INCORP GRATED!iti
2k
•
•
•
APPROVED AS TO
FORM&LANGUAGE
&FiION
Q-I s!•1L
City Attorney ' Date
Page 757 of 1420
New Business and Commission Requests-R9 J
MIAMIBEACH
COMMISSION MEMORANDUM
TO: Honorable Mayor and Members of the City Commission
FROM: Alina T. Hudak,City Manager .
DATE: July 20,2022
SUBJECT:DISCUSS AND TAKE ACTION, IF NECESSARY, ON THE RELOCATION OF THE
APPROVED LUMMUS PARK ARTISANAL MARKET WITH MANAGEMENT AND
OPERATION BY FLORIDA FRESH MARKET ENTERPRISES, INC.
RECOMMENDATION
Based on overall community feedback regarding the Lummus Park Artisanal Market, the Administration
recommends the City Commission discuss and provide direction on a possible relocation of the market,
and authorize the administration to enter into negotiations with Florida Fresh Market to activate artisanal
markets in other Miami Beach locations.
BACKGROUND/HISTORY
Artisanal markets serve several objectives for cities, including enhancing and providing a community
gathering place,adding value to neighborhoods and existing commercial districts,offering an economic
opportunity to local vendors and businesses,and providing a diverse marketplace for residents,visitors,
and tourists.
As a result,the City Commission directed the Administration to seek a vendor for the operation and
management for the Lummus Park Artisanal Market.
ANALYSIS
On the September 16,2020 City Commission meeting agenda, Commissioner Michael Gongora
sponsored a referral to the Neighborhood and Quality of Life Committee to discuss
establishing an Art Deco Market in Lummus Park. It was proposed that a market would help improve the
arts&culture offerings of the area and provide revenue to artists who were suffering from
ongoing closures during the Pandemic.
At the October 19,2020 and November 6,2020 Neighborhood and Quality of Life Committee
meetings,discussions took place regarding the City's plan to relaunch and manage the operation of an
artisanal and product market in Lummus Park in earty 2021.The market would be a free weekend
mWket featuring curated artistic goods,services,and organic produce year-
round.Previously managed by a 3rd party,the management of the market would be a joint effort
between the Tourism and Culture and Property Management Departments.These
departments would lead the daily management of the vendors and assets,with additional support
provided by the Parks and Recreation, Police,and Sanitation Departments.The mission of the market
was to engage residents,tourists,and visitors,with a welcoming,fun,and safe place to shop and
connect.
At the January 13.2021 City Commission meelina.a or000sed budaet amendment to include
Page 1309 of 1502.
Page 758 of 1420
the Lummus Park Artisanal Market was presented. The Interim-City Manager expressed concerns of
staff taking on the responsibility of overseeing the market due to resources that would have to be put
forward for this initiative.The City Commission agreed and directed the Administration to place the
Lummus Park Artisanal Market management out to bid.
On May 12,2021,the Mayor and City Commission authorized the issuance of the RFP(RFP 2021-
151-ND)to solicit
proposals for the management and operation of an artisanal market in Lummus Park The RFP
was developed for the Lummus Park market specifically as it is likely to be the largest artisanal market
within the City.
On July 30,2021,the Administration provided a status update on the Request for Proposals(RFP
2021-151-ND)for Management and Operations of an Artisanal Market in Lummus Park in LTC-315-
2021.The Administration worked to identify potential
artisanal markets in other areas as a way to promote activations within certain neighborhoods or
commercial districts.The areas that would potentially benefit from an artisanal market include:the
Normandy Fountain area,Collins Park,the 41 Street corridor,and Pride Park,as well as
other areas that could be identified in the future,The additional markets could serve as informal social
gatherings where residents and visitors could meet and interact with local artists and designers,
stimulate community development,and provide family-friendly engagements.Compared to the
Lummus Park market,the additional markets referenced would likely be significantly smaller and some
could be activated only episodically.Accordingly,the Administration released an addendum to the RFP
to allow future additional markets to be added to the resulting agreement by mutual agreement
Additional markets would require City Commission approval.
The Evaluation Committee convened on August 27,2021,to consider proposals received.The
Committee was comprised of staff from the Parks and Recreation, Property
Management,and Tourism and Culture Departments,as well as members of the Art in Public Places
Committee and the Miami Beach Convention Center.
On October 13,2021,the Mayor and City Commission approved the recommendation to authorize the
Administration to enter into negotiations with Florida Fresh Market,the top ranked proposer.Florida
Fresh Market was the best qualified firm to manage and operate the artisanal markets. Florida Fresh
Market had vast experience in collaborating with other municipalities such as Bat Harbour Village,the
City of Coral Gables,and the City of Miramar in the development of their farmers'and artisans'
markets.The process of contract negotiations between the City and Florida Fresh Market began
immediately.
On April 6,2022 the Tourism and Culture department contacted the Ocean Drive Association to
schedule a meeting to present the Lummus Park Artisanal Market details to include the footprint,and
tent and logo design.
On April 19,2022, City Staff and Florida Fresh Markets presented the Lummus Park Artisan!Market
to the Ocean Drive Association(ODA).The ODA was impressed by the presentation but shared
concerns regarding the location,public safety and the new Ocean Drive Promenade.
On April 26,.2022 the Administration received a letter(attached)from the ODA regarding the Lummus
Park Artisanal Market where they further detailed their concerns with the location above 12th Street
On May 31,2022,the Administration and Florida Fresh Markets presented the Lummus Park Artisanal
Market at a publicly noticed Community Discussion to the Art Deco Cultural District residents via
Zoom.The presentation attached included the history of Florida Fresh Markets,the various locations
in ctunent operation as well as the proposed Lummus Park location between 13 Street and 14 Place in
1 .,.......... n...�. rk........i...ti......s•L...,......i...M..w. ..1........:K...�......F...Ms.. 1 ............. n...a.A.s:........!
Page 1310 of 1502
Page 759 of 1420
•
LUl1ItIIW rdll.. 11ICS(WWIICUW UI U!C VCINUI leIIW dIU119 VPIU1d IIJyV IUI UIC LUI III IIW r Mlll,dlkit
Market were also presented and well received.The overall community feedback was favorable, but the
concern was shared that a market should not be placed north of 12 Street in Lummus Paris.
On June 21,2022 City staff received an electronic petition(attached)from SOB ESafe stating
concerns with the market. •
SUPPORTING SURVEY DATA •
In the 2022 City of Miami Beach Resident Survey,86%of residents agreed that free or City sponsored
art and cultural activities contribute to their quality of life in Miami Beach and 86%of residents agreed that
Miami Beach Cultural Activities (such as art shows, film festivals, musicals, and live performances)
contribute to the quality of life in Miami Beach.
FINANCIAL INFORMATION
rile
CONCLUSION
Based on overall community feedback regarding the Lummus Park Artisanal Market, the Administration
recommends the City Commission discuss and provide direction on a possible relocation of the market,
and authorize the administration to enter into negotiations with Florida Fresh Market to activate artisanal
markets in other Miami Beach locations.
•
Applicable Area
South Beach
is this a"Residents Right Does this item utilize G.O.
to Know"item.pursuant to Bond Funds?
City Code Section 2-14?
Yes No
Strategic Connection
Prosperity- Market and promote Miami Beach as a world class arts, culture, and quality entertainment
destination.
Legislative Tracking
Tourism and Culture
ATTACHMENTS:
Description
o Exhibit A Lummus Park Artisanal Market Presentation
o Exhibit B Letter from Ocean Drive Association
• Exhibit C Letter from SOBESafe
o Exhibit D LTC 315-2021
Page 1311 of 1502
Page 760 of 1420
•
•
- •
•
•
',.••":.':,,, 2014.1,-- . . ... • ._„.
- r;ATr'.7.'".41';''•t...<:."...'......Z.e•1:•,..•-'`; ,; . , e
• •
,. . •,,,,,. _
1-1
, . •:'.' .:',,', ',:.. .. ... ,.:'•'1 ..' ....;.,'• '',., . '.'' .... ,, yi.''C..-...'.. .i.',1'...12,''r.T.:.0.4.' ',"..1,.:''..),T 5.4,.-.0.V:,',Z;7'.-.., . ' . --....0
s ' '' ,a '''' • ,.-'': . . . ' ! . *. *. .' ''' - ...... : -..:'?-'.%;c"Y•••,"` •)AlrItCAO.C/':•Ft;' Ut.,..'Ze, g.. • s • -
, . - ,, ,. , i, • ..• - ... ,t,:.:,, c.:-. .,., -, !.t.,,1, '•:I - ..":;. ,,..,.-...-•,1A..r...:„.,..,••••i•F ..; .• vr(4-,',,,,.si,,', L. •
. *: , : ' ' •-•-• , ;; / :‘,.- , • :.' ., : .... l• :.i S..'-' •'.4.....t;.4.,-'1-PissAlit'.:-zt'..i,':-:;',1 ,.•, ..,L.,•:kt<ii.,4,,. . , ..,
4,"--' -., -- 6.•
.t''..,,.., ,..n.„,j,•;...., 6,A„f....:,-,i.z-•. ....,,.,,vi.", .r.'0;ih";z::'!•-,.. '..- t l' • .. - ,_ ,
...
•• , ::!•&L. . ,•-:.1;,,. .4-' .14:11.,..;;;. .,,,,',',- ..,,-;. 4,-.4-‘.: • . . . • , ,,f,
' • • ., .• ', . " ••.' , , , • '.• , • . . 't ',A...." F resh
'.- ,..,, •‘',,...•s'.:", , ".1.: .-.'zi. ' k A • : • . ..,,,-,:.,. ,,A211,' (hlicgri(pt4 .'4,'",!fi'.24.-kikr"‘14. 1'..,1'-'.'7.1'-iii..1;t''..471*.f.',4-`,V.''1'• 136,krz. '\'' ''''''',.. ' .
. ,
-. -A ':' . '• • ,-,- . ••• -, .. :.•"'''.4-- 1,',...., ' .1..-,-"..;_,,t0:;' '. . :•. :., -1>';" -`4-1 .••..).4 :-.-A -es .•
. •../. •! -,. , • ,•- , . •, . .,--1. 1 1, . ,, ,'‘-'-:! - --,i, ..',...;,,,: f.1,."-:•••'''7" - .; 4 ;'',':'Y'--.•'''•
. • • ' '.:::.." -..,••• , •• • • '.. •""
•A:!-,“s•... •. . A.••• ' ,.k••,,,...,.[,,eijk-6.,-.,`,...,-:• .
.'s,W.1,14-*, .'•'‘,‘/...1 ..
. ,. • •
)1 " - ', • .,,
1,„".••••-•,--"‘1.•• • •,....,..,,,•-•,•... -; f.1,,,,..
a . e .nti .., ...
. ,r.,,,,,,..,.,..,,.......4.„,..,, . ., ,.. . , .. . ..... •
.• ....„:,,...‘,,.. . . : . • 1_
, • .. ,,,, • , -,..., •• , '- 0 -='4: ',.. • '' .'. ,..,...,..-•in ':::-.•:•;',r;,-4 :- tY;r4i‘V•••:Ai-'.••••:'• •••.,*..:•••--..••;--:,:-, ' ." - : •\• .':• :. .; ;: '. . 1-•••••'. .•••...)•''..14 - •
•'.• ' " '7"• ‘:,c4t,t'S......f7.4,'-11*'-'Cr'-'".;" • 'A.' -.-• .• •.,.
• - '';',)T.--'••• •••••-•ux,.--,,-1,„ 0.4100: , . c ,e .
• ..".4p
•.4, . 'e.' .-.1e.';
e, ...z , -'-- ' . • . . • •
. .
"4-e.l.'&.";'"••:F1',4"...";1•-r,i:. -. - .4•''' :- "-.4-•••:-•z.....ii-Ai,
.. , .='-, .,...• . . , 1 • ;zt•••- .1'"1,21:7,.„., . ,- ,..,.-.14:es' x1:.4.5,-2v44, - ,, .... ' '• ."--i'..--;•'''.:',414'P
•r,,7 . - . -:-• •-...A...-..t.if.,...i',.,74. e,... ..„;.,,,,,,, ,,....41,.,',.1..v!,.,i.,..?....,-., •
• — .
' ,'. - , . - - .' ,.- .,,, . ‘,• ij':,4,...- - .•:. . ...,r- • • ••;,,,,t4k,•,??1.,,,,,.,, ., ... .,-..tt,*' 11-,,,e -.•••• for• . ..-,',. , .. .
s L.,-;4-.••; 4...,.-2--.: -....
w.,-,...1...-:.-.•• .. • • - -..• -.
. ,i,'u.•,-.:...-- • - . .
.• . ,_,,, ,L•„:,::::,-.,-.:..41 s 1.•,4c.,,,..1,1 4--•'. .. . ..._
• .,,,ii%
...zi.::,, :•:...1:7., III
. •.---',,, ••••tf'..iy,..; ..1.; is, , okt.sv: :.-•,-.,:q p, . . • iiLl \
• • . •••••,...?•:i..,".•• J., • , -..,4.s-nr: ••I;•"1,• • ' , • .
. . . .
• ' . }-,..:' . '•.:'.A:1*.i..' '''-v•
• ''•.1.- '`ft' '• -_4,..)•,••• ''' * '4:4 ;-'IL • •'I,'." .1••••'''3:.-..• r , 11;t.'„,..,' ,,, .•,....i.• : ..' . ti
s.• ••:;i 441. •:••••••1*,. NI&
/ 1
.
- - ' , - —
. _
JUMPS WINII.- -- • - - --•—.• - - •• .
.APIPI1/4,
.
.
, ••••
4:11"111-1401.7 AMP" ,.
• :: •A 4-..?„4rin.4-1':".V.. •' . :•• - - -` -. -
•
*
Page 761 of 1420
•
•
•
?, •�s*t . t vas 'd"ey ,I41 •�..:
i
00
,.
....
' .f.if.-'4- k r 4''
•
t ' 4 -
•
/ lil 4 'I". i ,
lt
4
r t ' 0 4 .; • - - 44
„t .
'.
e 1 ;1,
t r.
"7?' Y •
;..kik'• .�,r'.;:..:;.. S
2.
f ..F--, , `,. 0 4.
+' t,ey
r
v �.. �1 =. . r :::" y . Who VVe Are
• v t 4�7 R+ •
A! F, .rre�s r4
r1a tCa KF 3-- .. ,
mill •
',` 4 , '! '''" a ir,.:.
•
Page 762 of 1420
. .
•
ror#7ber6 .
--..,...1.... ....,....:6...,...tio..,.....,..;.,..:.:*..tes..7...
:„..v.?:F.,: igo, ,,q„..c.,t*,:f4;..407.1x.?„,-.,w,.0•41,..,- .,m,..,z., :it...i..4..i..,,_,..,.:,v,„,.,.
...,..,.:•or,2;:woomv.s!-;.;.).0,_ ,•,,,im...... ....• ..,,,........,....:.,:t.... .,. :... ..:,., . "-;...:.,F.•:::'•:;'-: r•-: •:•,,. . :;.:.--).V r•-;..•-•':"--^ . .. . .. .
... .., '—A.,.!!"::.:„, , :1':,.:.:e•-:•.3i.t:•;,..........i.z•,';'4?...%. t'47 44;,;6.,''.•" 7 At,•i4•,:-6:•4••,.r..,-A,-: •4,......:—.::A.,. 44: t 31.'.:.:r.'' , A...:..I.*!*...z.:::'"...;->:-1::.:;..:•: •..7.......,'. .5.1.,.' .,,V....:.,,v-'4,,k+.,:.:.:;:.' ,.,cr..:.•:.•::z'...,..'...f::.;,.. '.....1.!c:. .."v...•:;,7,.: .......',l'•;.,0,T,.. '•••••.,•••••••••••,•-•:'.-'..„, i-•. :•,•-•::;••••••••••••••••.::.-,....:•:•.:1....k-::...,..,.„::.‘f''.....3 -• ..,•.. ., ••
. .....•.....:",-.•,••.,,.........•5-,-...-,--;.•:!i:.•,-.1.....:.,,,•:,......:.:.--, ,•:.3.‘,:.•••••&-.::.4.-.6 .-•.E.':,....'•'':"'..,•:--%..0.•-,./,•••:-.%:::.,„.••• . ••..........,:'•1-.•,-,:•-•,•".•-••••••:,•--,i.-'•'.,-I.- ..;•i........4,61,:(i.:••••:;,,,i.•,........4.,:..-1:7',1::•;.:1-4'7.4..,4.11-....,;::41.7,,,:coRct.;F:
eXfi:.„,i':•"' .,...'-a.,* ,•-- •'4',..._'4, ,,-.'.-1•7. 31.-a,, ....;Asii..*), :,,..•4•t*".1%.7 'leFtio-`27.P.:;....AtliA: 41414i.t:14:4:,....,:1--VV`44,141,t.C.t.:-iisr.;:-1 41:•,;,:•.".f.',:r 6.',1.1%,:....° .?4,-t.:'..:..:s••'t'ft.••-•• •'•,..r- .... • •.-., •.::....:- ...- . .,.:.,1 ....'
::;t-Mt,,,:. ''-e.r:fs'yrft,Tv-., C:',..- VivrT,-,V1, .. .. :..31:•ZOlii. :'-e,.:;.--.. '..,4.•:•••-•'.-•...:..-.• • -. ' -•'. .• .. ,':'-',.,:"-'—',.. .1.,:..•,:.-1.,''
;,,,,:;.1.'2.::z.,::'.'.'...-?:4-7..• .% ..,':.p„.;;;;;4...t)".";:' ..•',. ..':' .i... ..,.....•,..:. ...-:;"_,....... , . . .2.-''-. '..:., -';,....,„'',,,.;„.,:„..,1,,'",,,L,`,. .. -.i.:q.;.....:4 ..::,,,•.•• :- ,,,;.':;. . -.•, -- .4--izt',i,'lif-M1:0-6,
4.,. • ,,,„„,..„..,.,,40:4- ...?„*..,w44;,...3,0,.,....,..:„ ,..,..:..t. %..,.....i ,...,,.. :,:.r. ,,-., .,...,. ,....:,.. .. .:-...„.-,--. . ,- .. .. - „. ....c., ,...:,..-
.....
. •. ,• ,...„..„....,
...,-,..„,:::. ....:„.,..„,:.....,7--::,,..it.......,-,V.:-........:-..f.....%,........
•..2......;:.sett'.,:g;-:-•::;f:.;-•.".11tY!'..:::•;.13,..7."::i-',,,,,..•:.,..i: Cr t• •.••.7r.ttt",i
•':-''..,-..,•ij.:i.•*: ,.."....: ;114:145:.;.140..,;:tAT.41,.14•144i, '!ki.:if.- i•-•&.:.4.....Z-;of......."*V4-',74ko-.14:14'•%:444ii`gi,e,:YAW-Ili'llilerkeilq"1.11•'' i'is.• . • ..1.:1W"ii! '1-'.o it,".;"*n4+.-T1":::.1:f.C1,.%:i.:t.'lltqi"...,•-•:%** 4--•"'-.4?".4. '-..4'.`E.'4;....j.:44-:,;,..::-•"?....;'!:ei.-•?':._'•.•:$.:.•A.?'••,-:•:e.".:,';'..:- . :.•: .: • " ••,:. . . •....... ... ."-•"
%'.•:5•1:."....:,:•; :'•':f.4.4.'•••.;:i c.:4''or::-'• •.,••••''.
•
Our partners
Nicklaus -71k til,‘MI (0)JLL
BRIC Brookfield GO,
SIMON' . . .. .
14 ANDERSON. ..
`••'*-1'• Children's IstANtAoms
Hospital
Properties OISTRICIITES'IC-4N
DOWNTOWN CI 1.1. 01
Eigre MPIZNEARKR UAL HARBOUR m SHOPS AT
RRICK PARK CORAL GABLES 0 Boca Raton
•
VILIAGI - E 111.1111N1131101101,04110 DISTSICI
DOWIltifIVII Wert Palm —
Pogo 1314 of 1502
Page 763 of 1420 .
•
■7•
MAI
LZ 1 0
1.t
•
1 "' I ._ •
• _ ` • = / , 4, '
''Y t .i1 �� •s.. ��� J ��r<„\'I 1•
..:i • A „., ...s. ,
IticIe oo �y• ,
i V
:.raja_„�,tgp�� ' .. `hW ..
i a ' I(.44 :.- [( ' • T
•�i
rp a I a^, . .i t.
yof L�. R". Ay
- --..
c. ..`,rya :e0 . :.. .
•
P•p•1316 of 1502 •
r
•
•
Page 764 of 1420
• - •2.Pt',4......a.;,r.._..„. '..7311P+Iti
. , .
. Age"'"rft• ••'- •
•4i p
it --4, ,IJF - fig* .• I ig-..,.y._ 1'.
. :.,....,....
. ,. •
,
II . '.‘ ilaW
— ..
••...
• 1 •
1 •••
• I . • -?. . . .
1... IV .,
, . •...
;, ' -
.. .
•
„ •• ..• . ,
...,
.. .
•
: ... \•,...,., --VA.: - . _ k '1.It. ',4- -- • . :-1. .••••. •
.. ..:
V ...0.•• ..le-.41:?""aligliFir....111141
•11 • i'l..'...'; - ' • " lthiiiiiiiiiiiiii"" 22"/.
•
I
.. •
. •- tit.111•1,...:41.•,.1,4
. -.FA- • , , . 1 J.,
' '.. .: i,t-• . ;'. ' ' - ,j1 , - ,N1,.,•• \,&
,,,,,,,,.. 4 t •
N• 041,11.411. '....'
rolls'I c I e Look II
'.. -
. ..., .. f 4; •
. .
. I • L., .
1' .1" :••• ., 1 . . 1
.-44.-.1.. ...o.,
. 4: '1•iiiia . . :444 .. . ‘.,.•,_.,_ M
Ili'f ;,I 0 '1*i?:•.
.•• ...0 t f
• kk . --%:.A•-• - . cif *-7' i no 62561ralY
• 4100 - ,..i. . .4.,,,4 .
•
- .
- . •
• ••• ..
. It..•,?'
• -*4* •
' . •
4111Mr
..., -0'' - '4..-s,- '•'• • A ',•••-wk..50'
-......
"=•-_ ,_..-
-..-,,-,73-' -1- -
, -... _---7.----"J"--'-• -
Pep 1310 of 1602
Page 765 of 1420 -
NI
mg
---.� - . !; .
i ,
• t-tc1 ik .
Scope of Services
•
i • ,
il ,..,.4.5 iti 'if..:.40... .:
r.
0 .,' •
It'
h ;1" \' 90t, .1"' rq hx',' 7 I fii d
N. •A. 3 r
JoWi
L r z (
�4�' 7 '1
�. • f• ti F
ii '6:xti'ti7 1;.'�C N. -:1:�'• ;?it'. .•��_ is ., . .•r. • ,�: t ,1 �...: :+� .tE9.. a�T�tt'�•.
4 144'
%, ,i4i
/ I 41 i..or i
()
-or Rom 4,,
tl.. .wi., -,
. „, , .,„ , ,
Goal ,. `y .. , ti:; �.
At the core of Florida Fresh Markets o o ,;.
is bringing small local businesses and - - k, • k:`)
communities together. = - �'
.t `..
{
Prioritizing local vendors - 1 -� ° � ' -.�. f �._ ; i.
Priority will be given to vendors residing in I' ' �` .` ," -°V r . 4 •
• 4 '� '
the City of Miami Beach for the first 30 yr
'' l Y t , '
days upon the commencement date of they , - i .
:���
Concession Agreement when developing \!� - a j :..._ a t- �- y.
the roster of vendors. ��� i - 9 i v " 1`f 71 r
tiOt - • .-.-- : ,, i .
te 4:: .,. -t.
Pape1316af1664 � ''� 1
`b r'■ T,'" `1
,h. 4t _
1 a. ^ t.
Page 767 of 1420
,f • •\ !' }• ,/ _
,. tom,` •.
13th and 14th Street ';• 4
',F.r:: _ • is
()fil
..:.,
are tte
__
e�1•
•
,.
,.,
........„.".:,„ , .
•
410 _ i. is.,.1.,.'••
Pap 131Yd1602 •gy V.._• .. a i _ .
p-
•
Page 768 of 1420
•
o ;;r.;:,;...:...; :.:
I•01:4{ 1 ‘r-
i
f
I-
•'.: '.3er,
;''UL' i 1 j--'.-.. ° ,- '-''•'‘ - ,;I''''et:
,°-; 4' , g— .•
, ;1' ,.,11-•' VI::.-;4%14,
. •. .1:• -
K
'r; ,•:#:•
Y ,14 r.... ....,
...
••I
f .:'....•4.:•••• ‘,
•
•r.,
:i.
' ,At' • . 44= " ,,• _s:
•
• •
, . , ,•
North of 6th Street 'f Al ..,;
-
.:;- i11 - _
. ,
• ' '
„ . • -
(ifiletv)leet qtte
.:...„ „.
--.--4
-,•'.0 ; • .
:, r 4,4 , • '
.•I',1,,,,41 •
,
„.., •
,i 4 ;40 ,‘ i '4I r-t
'.,-in " i- . t.
• 1,„,.
- • ,ii,1 ,..,.Ar % .,AI' L , .. 1 r",",7;'4:;• :-
''.'..' . ''' • •.-- -. ,•;• ,EL.6:*
I,.I..'.'''',". • . A-4;4/ r/. '54 •41. 40'4. -- .. ..'.i -.-.
. .,.Crt .. .• .
•
P to, je•
.4.-.,,,4,- .•ice,;.,..„,:cs.„ 1 '... ,
4 ..1.ro,,•. :Iv:::,:;-,•:,:: ,-
Pep 1320 of1602 .044".rf ....:4 ' " '" ; '''t:'' • '
Page 769 of 1420
•
•
•
,,..„
soo� ves n & qet lAp .,.,::.:,,..,„
r,
Yi,„,,q,,,,...:.
., am, r
.,..„:„..,.....e.
y f"it•`. d : 'Ji ' } ' v
D{i31Yr •Tf1 , x�ss ; t'Yitir
i:' 1 �+ `1 -tilttif •fi-•;,.�,"
�.;,, . -tag" ft e % 1 ,, , �-..rti gJ tr
1 'F -�. a z�' P f i. .�,.,
Example: ;' , : ' 1
t °' piK r (Lr'. a' r�.. . r jz 1
f?f•''g4 .0^ y:xs L::�G. S r ,:r. .."o°•_.P::fI,` `. y>a#rY2 'a .••: 6�: .. - ••
4.
�♦ `♦ *014 Lk 'ter . I F s ;
WIND •
• . EIA: i,
Yt' , � • ,' i•• ...,`: MIAMIBEACH
•' ll 'i - . •. , i ...• ,.., �. A:W0,91Mok:a Mn+•.aI'
`ter Ye. 4, C..,:it:•..•.
Pop 1321of1602
•
•
Page 770 of 1420
(h7...ket qipage Can -
T
• Vendors will be required to place
their individual Vendor ID in a !
visible location within their booth.
VENDOR NAME
@instagramaccount
123-456-7890
• k117 of }
'+1.);17 '1 t�. `..Y jv
,l �) +yi 40;W!!er r ' �1 ; �n. + 4,r.
•
1.111.1.1Mir
•a$k Y..e MIAMIBEACH
Page 1322 d 1602
Page 771 of 1420
•
'rt�F'
,illter'%:‘ *:
fir'' � ;t.v 1 •T: � (��� ,
r r --?: )
(Vendor aside roes & gtandards
,, �� �, �. • Specific and strict arrival,setup,and
' - 1�,`) ''' \ ' breakdown times -
• \ ;fin\
r l' '' • Strict&cohesive aesthetic
- r `� �J � expectations
.r — • Each vendor is responsible for
' c . jog. --- -- i b .-- ` I leaving the area in a perfect and
- clean condition after the market is
/1-'' ',; ;.�.�:1 closed.
;1 • Strict cancellation policies
• Vendors will be required to maintain
r '� • (� • ` ' all relevant permits and licenses
_ s ' is° - = • There will always be a market
*sow, t. I I manager on duty to guarantee all
I• - I
market guidelines are met
'* .�_-_,-...A---_,-.: -,t _
•
Nrw! f sew : P ',�:'ti � ' ...
Page 772 of 1420
•
•
. . ,
_, '...7';:.., .-,J-- ; .. 1 - '' . - - -- ;:-, .-. :•• .--...••. -..,.. .•.•...•.--•--'1.•-•'':- ::.. .
t,•••':‘4 ' ',. -. •• ' •,' ;',,-,-.;- ., , •-,•,: :z 1.:47 t.r?r,F,,•,r€' . vr/- ,". ,.-%. ."1:•ic""• -"'' ''.4 .,.•.• : -
" , - -...!..•,,,,_,-0,4:,•*,1".•,.''.;;•1.7.0.•.:61 '-,•ii;c:i?:t.Paz."5•.,*,'.:,;:5:':,:-.!;.'„,,.-(.1,,,!(:;..,,,54,,zq•.... p......4;!:.. ..1:,• .,• ? ,.,.p. 4 • -4.,,. •'61:..:-•;.'":11.4",M,r.g.f,.. ',.."-V.`i, ...!;:•..c•;,,•-•tc•',i.1-..".,..i•$•.•••,7,-;;rrevaw.inyoil4:,/-,... .1. ,. z.:1, Apl.o •-,,.,e.--;0.1,..-.1...,-0-1....',r-..-:. ...•'..1.4 . .;,'J'1
,., . ,-..,;:t..,‘..,;,,, y,t.1,7„,„,1,,,•,,,,.,!..,,,,!..,‘ -,ir.-4,-,,,..',i.'.-,:''..t•••,4Lkt..,..1• -.t.,.....,;•/ ••;',•,r.•,J..,...7.:',"..'4.1.1..t. Q,"•,..,t 1,,,,...7.**, ');,?.,nr•-,•.:.. ,//•••4 - ,',•••
.;l'''''''..-1.';•<,''-D%tr 411')C 1:3::'v".-:',..,..4,'"!:..''.:L;':,:,''',%1 s-," rAti'•••••,4•'''''''›,k,)•";' •'‘ "---1..t''' - , -. t,'..‘'...;:r... . ,, `h. .;.•• . ,,. ,
..,,....04,i,..,,kr.„.,....,.... )„,..,,,,.zi.,.:„..,;.:,4,,...k.i.:04,
,..,. .,...,...;.,4 :.,..,.. z....,,......i.4...... ....,„.....,J,....,„:„.„,4..,..,.m.c..„..„. ..... .,.. c. . ,,o..;3.,.. ...... :0.,.1. 4,1•-•, ,..,^X,;..,,....$,A-., ;
. • `‘
''''i•‘k•,••:.“f•. ,, r ,. '„•'',' . .• --'' ' - ,.•,,..iiiiiir "ir.: ..' 1,,,,;1` t,",,,,,,t.,••••••• ,,. ' .: '
••••%:.' .1,ii:‘,Ik'''''Vr".••• '.•'1',•;'•'.1".L.,•'''''' ''' ',.- 3i144., ' .."-''1, Florida -,,,,.--,Ytiv-,...,-,-.1,7'.:,,......-i:-,-r- , -. -!, •
, .,.1..,!,,,,„3.,,..,,,.--- .v,---,..;•••-,..:- •. ,; ,,--,,,'"`4.. -...:-.14,'. '-i•.•'•.=''•••A'-'•-.;'.::•::..-: '.s. .:•-•-2.•:•!..q."31111•••• . .
, • •'1';''-' `••••'- •'-:,-••':-' .. - ,',"_;'•,!..".i': •• Fresh
'‘'" .---•,.;...-•;::-;',. .:'•L,..,,i1,•;..,-;:i...,?,•.2.'g,'-.?Pc.
-1,;-, -,i.,-.?n.,.,,,,,. „, _ py, 41.,...„....-,,,;:i.,,,;;;.,,,w-:-.:.••.i.-:.,,,••;,.!;i.:,•K..,,,,.', -
,7•11. :,...9,-!•,-'n f ify/of ri(pts :.4.1".,r•i•v..j4,:_1!..';'.':-..-:.f";;;,--i.r,..;'1,44*.V..••,•,••••••.''-c.••• •-•'''.i..•-••:.'ir,:: • •.•:.•:$':••••'';•z:...,••,•,,.:',,-,'•,:: -'''.•,,•::17•1T.' .
•Av,
'::J.:.; :i,L':', '-,''. •. ' ':,,ii;,.., ,-,,,,,,-. '.4.-2-A. ---,..- •---e.------.,1,''.''.- '- 7--.7.e-''• '-' Y -• .. .
. .
- - ' ,.,11.N. c..-,,,-.., . .,;.,,,, 4,...,,,,I.....--a ,...,,,,,f, ..., ., ... s_i,., r,.,,,,./.,,i,,,,, .,..f . h„,,.,,,,„..c.,....;,,,,,,',1.„ ,... . ..•,... .... ,...,., . . .:, : I
. •.' 4-'-'''.%.../. l'Ai.:',':...;',i''''''I.V•1-`,'ItI'l-'4''..ii':'•It"':... ' it-1 •"”•'''.'- '...ri%l'ha•Z r•k4i.,,!:.4.i.:::i!•.'r.•/- •I',,,.,,..sii,,,,,-...,,,...?.„-t,,„,v,..,,,/, ,,c,„ .. ., ,i.,...,:•,,•
6,4>
f. _, ,.
A‘
ell.
:01 : .--„\,.... • ...,':..,:.4....t,c,,,,:..:..,i/„.1',,•Itt,.., ',i,..i ja,,t'..I.*,l'ip' ., '':.r:.1.tilif.;.i::‘‘.:g.'..:,:472.'...:::::r1-i.,4L,--.,:7:•-::',.,;.i.:6'''''...$VI .•''' ,
' ."..etlii:T>*.A.;il,, ,i-,E-01.,-:-:,„44.400-:**- pa -,,-,,,,.,,..,-.,4 ,...•.::"
T-Iet
of y) ,,It ow•
,,,, ....,...i. ,,... ,...:v.,..i..:,..,.....:_. .„4.i..L., .. .. .,..,....ci..... kj .. ..
..
,
..:. ..
..,
. . _. lie: ,,• - • •dr--; "
-. 'T,... ;. . ..
. -
.....,-; .;,--..
. 1,,,547; ,. . *
,,,•
'r'•','.' ;'.'I:`'...."'s1'-'.1‘;;I:71,:fii':- ..:1 •,
C.:A";...':?":44.''.....5,,•'-',,,21..mi,"4:'47i.„r11-e‘7.'77,::,,,.•Il'4' '
4411.111gli*.
,,•;'•;.,-...;:irenr.J•'.--I ...• • i",-, ' •%' il.:4'.4.,,••-•••(,1%. •• . •24 -% sed: - .
i:•,,',,,,;z•n4rei:,fr.--1-o;..„,..,.4.,,-i-11%-z7zt,,P.,)!Vt.N.':•',,`", s-,••••.;ii--,k,',..t...,,:, '4`..1 .:fr.;tr,"7,?. f;.-:•',",`:)...m..--.),,-,,- ,sfr,1:'7•0'..'• .
0.''.•:'.::, pl',:'.",•''i '•,,,;'-t,..:'.;:h,,.,'/0.1 -1•••.k..c,'''.".,7)1;•::::1'.•' -,:le..i,s''.;-'.•;4'04•:." `PNI:0$41'147..„ "A .1:.414*.V.,^e-. •••--' . .
' ' '..•17.0'n•.1.4',''..ti 1199' •,..• .1',11''4,00.:/iNiii:A.3,31. 0.:.••I ';',.:-'-"',,,,:t.4,•".•7#:. - .1:','...,-••••i',..7 .1....'._- .1: . h6,,,e,j ...-...,,,,,,,,i4 , ,
Wil •Z• '•:,41:' ;.. ;' •'• • • •. . , •IL,
- at
,
- •di.i.o;
.lf
. 1104T,
. .
.
,A
"'-
-
. ,
- i
.- ..
1
474.. 011-
*-
•
•
, '• . , .,..
.. ,,.. A
,., ."•,{or
..•
k4 ... ...
• ,
, ' lir.... big 01; v.. .-.. F' 'f •'''' r.::.- ,... 4,„ j t-'' ' . $ellit 11111frr) . -1 .1t:11:111' ili:"
. . ,
1 , , 10- 111141
,,;„, . .
_. . . • •• .
_ ::,....,E,...mcnipk .._._ .. .______
Istalrea ,,z,...,,._. _:„.-. , .0_,7 .4,• pir 521ssaam..., A'oilie Mil
•
Page 773 of 1420
•
•
, •
- BOARD OF
r Ocean Drive E'
DIRECTORS
association •
Chairman
April 26,2022
Jonathan Plutzik
The Betsy
Via Electronic Mail
Lissette Arrogante-Garcia Secretary
Director Torn Glassie
Department of Tourism and Culture Avalon Hotel
City of Miami Beach
Treasurer
Alfie Feola
L!ssette, • . • Altonini Realty
Thank you for taking the time to meet with the ODA board on4/19/22 regarding the Eugene Rodriguez
proposed"Artisanal Market"for Lummus Park. We are grateful for the open and Ocean Drive Property
constructive exchange.I thought that I would share the thoughts of the group as you
begin to finalize your approach to this significant installation. I would take note that this Steven Boucher •
was the first opportunity for the ODA to hear from the vendor or the city about the Boucher Brothers
specific plans. Management,Inc.
1. The ODA board was very impressed by the presentation made by the team from Jam!!Dib
Florida Fresh. They were thorough,well prepared and professional. They seem V&E Restaurant
to bring significant relevant experience. Kudos for selecting them,now subject to group
final contract negotiations. -
2. The ODA board has a significant public safety concern about any installation Rory Greenberg
adjacent/near the intersection of(i)the southbound beach walk, (ii)the The Bancroft
serpentine walkway,(ill)one of the busiest entrances to the beach,(iv)the robust
pedestrian traffic coming east on 14th Place(especially with a"South Beach Ian Hendry
Promenade"connecting Lincoln Road/Drexel/Espanola Way/14th Place and Ocean dub Management
Drive actively being considered)and(iv)the specifically redirected pedestrian and Group
bicycle traffic from the Promenade on Ocean Drive. The section of the serpentine
walkway being considered for the Artisanal Market is already one of the densest Scott Srebnick
locations in Miami Beach(without taking into consideration of the additional Goldman Properties
impact of people coming to and shopping in the market!).
3. The ODA board has evolved in last 24 months to share what has traditionally been OrlandoValdes
a resident centric view,we need to take particular care about the installation of Cavalier&Henrosa
anything new impacting the park. Hotels
4. The ODA board continues to have a significant interest in the nature of the mix of
businesses that would be included in the Artisanal Market. Florida Fresh was not David Wallack
able to be precise at all about the ultimate composition of the participating Mango's Tropical
vendors. We would welcome a much more active dialogue about final vendor Cafe
selection.The ODA community has a particular interest in the nature and quality
of any contemplated food vendors.
5. There is also awareness that Ocean Drive has,with the creation of the Pedestrian teci veMsco
Promenade,two somewhat distinct sections. The northern portion(above 12th Executive Director
street)has a more residential centric quiet contemplative feel. The southern
portion,with vehicular traffic,has more energy. The ODA board believes that
Page 1325 of 1502
Page 774 of 1420
Page 2
this is something to keep in mind when contemplating any installation. To be
clear,we believe deeply that the whole Drive must be pointed in the direction of a carefully curated and
elevated resident and visitor experience.Meticulous setup and cleanup is critical to a successful Market.
6. We would make three specific suggestions:
• We would suggest the installation of the"40 tents"(with contemplated Saturday and Sunday until sunset
installation every weekend)to the area below 12th street.While further research might be needed to identify
the optimal location,between 10th and 12th might be ideal
• We would encourage consideration of moving the Artisanal Market installation to the"spoiled sand area"east
of the Coral Wall and closer to the dunes and set up the tents facing east. Getting shoppers off the serpentine
walkway will promote a much better environment from a public safety point of view. Having the tents facing
east will more actively engage passersby on both the serpentine walkway and on Ocean Drive in a safe manner.
Moving the tents both further east(away from all the other Serpentine walkway traffic)and further south
fawn from the very resident rich north Ocean Drive neighborhood)is likely to be more well received by locals
and visitors staying in the area.
• We understand residents have not been briefed on the market. We share your interest in this being a
successful endeavor. We believe connecting with the resident community in advance about your specific plans
would also beneficial.-
Thank you again for ALL you have been doing to promote a culturally rich Miami Beach. We know the burden has been •
substantial.
Respectfully,
Jonathan Plutzik
Chair
ODA Board of Directors
cc: Aline Hudak,City Manager
Eric Carpenter,Deputy City Manager
Lester Sole,Assistant City Manager
Marcia Monserrat,Chief of Staff
ODA Board of Directors
Ceci Velasco,ODA Executive Director
•
•
•
Page 1326 of 1502
Page 775 of 1420
•
Eye^ Ar:s.
: w
SOUTH •. ., •
t3f AC H - Ocean Drive
.,f;i;,
The I .ur►trnus Park Ar'l.itirdnral t ar►lkel
Dear Madame Manager:
We, residents and business owners living and working on Ocean Drive, have an
important and disappointing development to call to your attention in the hope of prompt
redress before matters get out of hand.
We have a deep commitment to supporting your efforts to deal with the many challenges
the City confronts. As many of us have repeatedly attested, we admire your leadership
and that of the Mayor and Commission,the resultant progress that is taking place in the
City, and the open way that you interact with the City's various communities. Which
brings us to express directly to you a significant concern about a project that continues
to unfold in the city's most scrutinized neighborhood -- the "Artisanal Market" (the
"Market")contemplated for Lummus Park.
We believe that the activation of the Market is a very ill-considered step.
Our rationale concerning the (lack of) merits to the project:
A. The project must be considered in the context of what is already expected of and
planned for this key area:
• The ocean, beach, Lummus Park,and historic architecture are the core of South
Beach's distinctive brand. They must be protected
• Any activation must be viewed through the lens of whether it will bring us closer
to our shared vision of the"American Riviera."
Page 1327 of 1502
Page 776 of 1420
• The view looking east over Lummus Park and toward the dunes has tremendous
value for our residents and visitors. It must not be compromised casually.
• The "spoiled area" (the hard-packed sand just west of the dunes) is a visually
important and environmentally sensitive element in the ADCD. It should not be
treated like a parking lot, a storage area, or a back-of-the-house loading zone.
• The,goal of making this area more family-, resident-, and responsible tourist-
friendly does not require a circus-like atmosphere.
• Given the importance of Ocean Drive as a destination, given all the existing
commitments the City has (e.g.Air and Sea Show, Pride Festival, Formula One
Festival, Orange Bowl Festival,Art Basel),our Lummus Park calendar is already •
very crowded. If we are to take on more, we must do so very carefully, lest
existing commitments suffer.
B. The plans for the Market contemplate forty tents, installed facing east on the
serpentine path every Saturday and Sunday not already committed to these events.
• The installation of such a market requires "load in" and "load out" vehicles for
each of the forty tents operating in the "spoiled area." Every Saturday and
Sunday early morning and late afternoon there will be noisy and environmentally
disruptive activity as this occurs.
• Given the size of the contemplated Market, the tents will immediately
compromise the views looking east from Ocean Drive and the residential
buildings and hotels.
• This is already a highly congested area, with pedestrians, bicyclists,
skateboarders, rollerbiaders, and more. The installation of the Market will
compromise public safety as it entails tents opening right onto the serpentine
walkway, adding substantial congestion to an already crowded space. Saturday
and Sunday are, of course, the most challenging days of the week from a crowd
management perspective.
• The selected operator has not provided any specific information as to the
vendors that might be offered space in the Market.
Page 1328 of 1502
Page 777 of 1420
We should also note that this issue has not enjoyed the same level of timely community
involvement that we have seen on most other projects that the Administration
undertakes:
• No interaction until very late in the planning process;
• Only one community meeting;
• Only one business briefing;
• No feedback on the concerns raised.
The City doesn't accept all our recommendations, of course, but we are grateful that it
normally takes them seriously and responds openly and constructively. Not in this case.
In summary, •
• You have made great progress in improving conditions on Ocean Drive and in
the ADCD.
• We know that there is much work yet to do.
• We believe,however,that the Artisanal Market is not a constructive step forward
for our community, and
• Therefore, we ask that you terminate the plans for its launch.
(See Signatories Attached)
*More Signatures in Progress
Page 1329 of 1502
Page 778 of 1420 .
•
Lummus Park Artisanal Market Petition Letter
Date Question 1: Name: Question 2:Address:
1500 Ocean Drive, 1500 Ocean
Drive
1 6/14/2022 11:45 Jeff Kindler Miami Beach,Florida 33139 USA
1455 Ocean Drive,BH 406
2 6/14/2022 17:57 George Lindemann Miami Beach,FL 33139 USA
1455 ocean drive,710
3 6/15/2022 0:21 Curtis Slipman miami beach,fl 33139 USA
1455 Ocean Drive,710
4 6/15/2022 0:22 Dianne Slipman miami beach,fl 33139 USA
1455 Ocean Drive,Unit 1011
5 6/15/2022 16:44 David R David Miami Beach,FL 33139 USA
1455 Ocean Dr,Apt 704
6 6/15/2022 16:49 Van Pham Miami Beach,FL 33139 USA
1455 Ocean Dr,704
7 6/15/2022 16:49 Ole Storer Miami Beach,FL 33139 USA
1455 Ocean Drive
8 6/15/2022 16:50 Robert Lehrman Miami Beach,Fl 33139 USA
1250 Ocean Dr,3F
Miami Beach,Miami Beach 32139
9 6/15/2022 16:50 Van Pham USA
1250 Ocean Dr
10 6/15/2022 16:51 Medran Realty Miami Beach,FL 33139 USA
1455 ocean dr.Apt.#1108
11 6/15/2022 16:52 Mollie zweig Miami beach, Fl 33139 USA
1455 Ocean Dr,#1507
12 6/15/2022 16:54 Liz Lehrman Miami Beach,FL 33139 USA
1455 Ocean Drive,II Villaggio
13 6/15/2022 16:58 Ivan Selin Miami Beach,FL 33139 USA
1455 Ocean Drive,#802
14 6/15/2022 17:04 Jim Winston Miami Beach, Florida 33139 USA
1455 Ocean Dr,APT 702
15 6/15/2022 17:08 Rita&Emesto Grinberg MIAMI BEACH,FL 33139 USA
• 1455 Ocean Drive,402
16 6/15/2022 17:10 Gary and Enid Goodman Miami Beach,Florida 33139 USA
1455 Ocean Dr.,Unit 1109
17 6/15/2022 17:24 Judith Pleasure Willner Miami Beach,FL 33139 USA
II Villaggio,1455 Ocean Dr Beach
House 404
18 6/15/2022 17:34 David T Kollat Miami Beach,FL 33139 164
1455 Ocean Drive#1205
19 6/15/2022 17:43 John Yee,MD Miami Beach,FL 33139 USA
*ODA Member
PE8gel cf4 2
•
Lummus Park Artisanal Market Petition Letter
1455 ocean drive,unit 1401, unit
1401
20 6/15/2022 18:40 myrna feinerman Miami Beach, FL, FL 33139 USA
1455 Ocean Drive
21 6/15/2022 18:58 Stephen Alex Miami Beach,FL 33139 USA
1455 ocean drive
22 6/15/2022 18:59 Christine Menedis Miami Beach,FL 33139 USA
1455 ocean Drive
23 6/15/2022 18:59 Marc Bacal Miami Beach,FL 33139 USA
1455 ocean drive
24 6/15/2022 19:00 Maritza Cuellar Miami Beach,FL 33139 USA
1455 ocean drive
25 6/15/2022 19:00 Naveen Trehan Miami Beach,FL 33139 USA
1455 Ocean Drive#703
26 6/15/2022 19:02 Samuel L Hinson Miami Beach,Fl 33139 USA
•
1455 Ocean Drive,Apt 1105
27 6/15/2022 19:17 Zave and Celia Aberman Miami Beach,Florida 33139 USA
1500 OCEAN DRIVE#708
MIAMI BEACH,FLORIDA 33139
28 6/15/2022 20:22 ERIC GAVARA USA
1455 Ocean Dr,904
29 6/15/2022 21:32 Murray Bacal Miami Beach,Fl 33139 USA
1455 Ocean Dr
30 6/15/2022 21:41 Lew Cohen Miami Beach,FL 33139 USA
1455 Ocean Dr
31 6/15/2022 21:42 Karon Cohen Miami Beach,FL 33139 USA
1500 Ocean Drive,706
32 6/16/2022 7:55 Seth J Weinberger Miami Beach,FI 33139 USA
1500 Ocean Drive,PH-08
33 5/16/2022 12:56 Robert Karsunky Miami Beach,FL 33139 USA
1455 Ocean Drive,BH 406
34 6/16/2022 16:46 Ana Paola Ferrari Miami Beach,FL 33139 USA
1455 Ocean Drive,BH 406
35 6/16/2022 16:47 Georgina Lindemann Miami Beach,FL 33139 USA
1455 Ocean Drive,BH 406
36 6/16/202216:47 Celina Lindemann Miami Beach,FL 33139 USA
1455 OCEAN DRIVE,APT 1109
37 6/16/2022 19:49 JOSEPH H WILLNER MD Miami Beach,FL 33139 USA
5373 fisher island dr
38-6/17/2022 12:23 Richard robertson kracum MIAMI BEACH,FL 33109 USA
1455 Ocean Drive,Unit 1206
39 6/17/2022,16:00 Jack Frieden Miami Beach,Florida 33139 USA
1455 Ocean Drive, Unit 1206
40 6/17/2022 16:05 Jodie C Frieden Miami Beach,Florida 33139 USA
1455 Ocean Drive,1609
416/20/2022 20:16 Richard Morgan Miami Beach,FL 33139 USA
*ODA Member
Ft:ime78313dfof412D2
•
• Lummus Park Artisanal Market Petition Letter
•
760 Ocean Dr.,Suite 9
42 6/21/2022 10:51 Alfie Feola* MIAMI BEACH,Florida 33139 USA
• 1412 ocean drive
43 6/21/2022 11:19 Eugene Rodriguez* Miami Beach,Fla 33139 USA
1320 Ocean drive
44 6/21/2022 11:24 Orlando Valdes* Miami Beach, Florida 33139 164
1390 Ocean Drive,401
45 6/21/2022 12:51 Jane Krupp Miami Beach,FL 33139 USA
1390 ocean drive, 103
46 6/21/2022 12:57. Rona Gheysens Miami Beach,Florida 33139 USA
1390 Ocean Drive#207
47 6/21/2022 13:39 Donald Worth Miami Beach, FL 33139 USA
1390 Ocean Dr.#207
• 49 6/21/2022 13:41 Nina Weber Worth Miami Beach,Fl 33139 USA
1390 Ocean Drive#105
50 6/21/2022 13:46 Bimal Rai/Ocean Drive Gallery Miami Beach,Fl 33139 164
1455 Ocean Drive#1402 •
52 6/21/2022 14:02 Fernando Di Carlo Miami Beach,Florida 33139 USA
1455 Ocean Drive,#807
53 6/21/2022 15:45 Ken Koppel Miami Beach,FL 33139 USA •
1440 Ocean Dr
54 6/21/2022 15:48 Jonathan Plutzik* Miami Beach, FL 33139 USA
1500 Ocean Drive,Apt.605
54 6/21/2022 16:30 Harold&Joyce Rosenbaum Miami Beach,FL 33139 164
*More Signatures in Progress*
•
*ODA Member
Fl 71e 3 f4;s92
DocuSlgn Envelope ID:FE9165CO-FFIF-4D0E-99192-047D3D0A47A4
•
i .
OFFICE OF THE CITY MANAGER
• LTC#315-2021 LETTER TO COMMISSION
TO: Honorable Mayor Dan Gelber and Members of the City Commission
•
FROM: Aline T. Hudak, City Manager -cor
•
DATE: July 30,2021
SUBJECT: Status Update on Request for Proposals (REP) 2021-151-ND for Management and
Operation of Artisanal Market in Lummus Park
The purpose of this LTC is to update the Mayor and City Commission on the status of Request
for Proposals (RFP) 2021-151-ND for management and operation of an artisanal market in
Lummus Park.
On May 12,2021,the Mayor and City Commission authorized the issuance of the RFP to solicit
proposals for the management and operation of an artisanal market in Lummus Park.The RFP
was developed for the Lummus Park market specifically as it is likely to be the largest artisanal
market within the City. However, the Administration has been working to identify potential
artisanl markets in other areas as a way to promote activation within certain neighborhoods or
commercial districts.The areas that would potentially benefit from an artisanal market include:
the Normandy Fountain area, Collins Park, the 41 Street corridor, and Pride Park, as well as
other areas that could be identified in the future.The additional markets could serve as informal
social gatherings where residents and visitors can meet and interact with local artists and
designers, stimulate community development, and provide family-friendly engagements.
Compared to the Lummus Park market, the additional markets referenced would likely be
significantly smaller and some could be activated only episodically.
The RFP currently does not allow the Administration to work with the awarded operator to
establish additional smaller or episodic markets across the City. The Administration believes
that amending the RFP to include the ability to negotiate with the selected operator to develop
one or more of the smaller or episodic markets will expedite the activation of the relevant
neighborhood(s) or commercial district(s) rather than waiting to process a solicitation for each
new market.Further,since the additional markets would likely be smaller than the Lummus Park
market, negotiating with the selected operator could be more efficient and.cost-effective than
going-through a selection process each time a potential market was identified and dealing with
multiple market operators across the City.
Accordingly, the Adrhinistration released an addendum to the RFP to allow future additional
markets to be added to the resulting agreement by mutual agreement.Additional markets will
require City Commission approval.
Please do not hesitate to contact me if you have any questions. --
r ,ld�,r
Page 1333 of 1502
Page 782 of 1420