Resolution 2024-32885 RESOLUTION NO. 2024-32885
A RESOLUTION OF THE MAYOR AND CITY COMMISSION OF THE CITY OF
MIAMI BEACH, FLORIDA, APPROVING SPONSORSHIP OF THE 2024 MIAMI
BEACH PRIDE FESTIVAL, WHICH WILL TAKE PLACE FROM APRIL 12, 2024
THROUGH APRIL 14, 2024, WHICH INCLUDES CASH SPONSORSHIP IN AN
AMOUNT NOT TO EXCEED $250,000, AS PREVIOUSLY APPROVED BY THE
CITY COMMISSION IN THE FY 2024 OPERATING BUDGET, AND WAIVER OF
SPECIAL EVENT AND CITY SERVICES FEES, IN AN ESTIMATED AMOUNT
OF $52,995.38; AND FURTHER, AUTHORIZING THE CITY MANAGER TO
EXECUTE A SPONSORSHIP AGREEMENT WITH THE EVENT ORGANIZER,
MIAMI BEACH PRIDE, INC.
WHEREAS, Miami Beach Gay Pride brings people together to recognize and celebrate
members of the lesbian, gay, bisexual, and transgender("LGTBQ") community, as well as their
friends, allies, and supporters in celebration of the.LGTBQ community; and
WHEREAS, Miami Beach Gay Pride celebrates Miami-Dade County's LGTBQ
community with week-long festivities along Ocean Drive is well attended; and
WHEREAS, since 2009, the Miami Beach Gay Pride has taken.place in Lummus Park,
between 11th and 14th Streets during the month of April; and
WHEREAS, on September 27, 2023, the Mayor and City Commission adopted the FY
2024 budget that included the requested funding for the 2024 Event in the Resort Tax Fund.
WHEREAS, the 2024. Miami Beach Gay Pride event is presented by Miami Beach Gay
Pride Inc. in partnership with the City of Miami Beach. The event is scheduled_ to take place .
primarily in Lummus Park from 9th to 14th streets and Ocean Drive from 5th to 15th streets on
April 12-14, 2024.
WHEREAS, on March 27, 2023, the City Commission adopted resolution 2023-32537
authorizing a cash sponsorship in the amount not to exceed $188,000 and a waiver of special
event and City Service fees for the 2023 event.
WHEREAS, for the upcoming 2024 Miami Beach Gay Pride event, the Mayor and City
Commission wish to authorize a cash sponsorship in an amount not to exceed $250,000, as
previously approved by the City Commission in the FY 2024 Operating Budget.
WHEREAS, for the 2024 event, a waiver of special event and City services fees would
be approximately $52,995.38, which includes a special event application fee of $315, special
event permit fee in the amount of$627, Lummus Park user fees in the approximate amount of
$12,034.38, Vehicle Beach Access passes in the approximate amount of $3,820, square
footage fees in the approximate amount of $23,595.00, Police Department Administrative fees
in the approximate amount of $5,988, Fire Department fees in the.approximate amount of
$6,000, and'sanitation fees in the amount of$616.
NOW, THEREFORE, BE IT DULY RESOLVED BY THE MAYOR AND CITY
COMMISSION OF THE CITY OF MIAMI BEACH, FLORIDA, that the Mayor and City
Commission hereby approve sponsorship of the 2024 Miami Beach Pride Festival, which will
take place from April 12, 2024 through April 14, 2024, which includes cash sponsorship in an
amount not to exceed $250,000, as previously approved by the City Commission in the FY
2024 Operating Budget, and waiver of special event and City services fees, in an estimated
amount of $52,995.38; and further, authorize the City Manager to execute a sponsorship
agreement with the event organizer, Miami Beach Pride, Inc.
PASSED and ADOPTED this 3V day of 704 u0r y 2024.
ATTEST: •
FEB 0 6 2024 a einer, ayor
Rafael Granado,.City Clerk i s. ,c.
GRATED!
Sponsored by Commissioner Alex J. Fernandez ,'�a4,4C H•:•!Few!.6
APPROVED AS TO
FORM & LANGUAGE
& FOR EXECUTION
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Resolutions-C7 Q
M1AMIBEACH
COMMISSION MEMORANDUM
TO: Honorable Mayor and Members of the City Commission
FROM: Alina T. Hudak, City Manager
DATE: January 31, 2024
SUBJECT:A RESOLUTION OF THE MAYOR AND CITY COMMISSION OF THE CITY
OF MIAMI BEACH, FLORIDA, APPROVING SPONSORSHIP OF THE 2024
MIAMI BEACH PRIDE FESTIVAL, WHICH WILL TAKE PLACE FROM
APRIL 12, 2024. THROUGH APRIL 14, 2024, WHICH INCLUDES CASH
SPONSORSHIP IN AN AMOUNT NOT TO EXCEED $250,000, AS
PREVIOUSLY APPROVED BY THE CITY COMMISSION IN THE FY 2024
OPERATING BUDGET, AND WAIVER OF SPECIAL EVENT AND CITY
SERVICES FEES, IN AN ESTIMATED AMOUNT OF $52,995.38; AND-
FURTHER, AUTHORIZING THE CITY MANAGER TO EXECUTE A
SPONSORSHIP AGREEMENT WITH THE EVENT ORGANIZER, MIAMI
BEACH PRIDE, INC.
RECOMMENDATION
Adopt the Resolution.
BACKGROUND/HISTORY
Miami Beach Pride brings people together to recognize and celebrate members of the lesbian,
gay, bisexual, and transgender ("LGTBQ") community, as well as their friends, allies, and
supporters in celebration of the LGTBQ community.
Miami Beach Pride celebrates Miami-Dade County's LGTBQ community with week-long
festivities, along Ocean Drive, including the Miami Beach Pride Festival, which drew more than
170,000 attendees in 2019.
Since 2009, the Miami Beach Pride Festival has taken place in Lummus Park, between 11th
and 14th Streets during the month of April.
ANALYSIS
The 2024 Miami Beach Pride Festival is presented by Miami Beach Gay Pride Inc. in
partnership with the City of Miami Beach. The event is scheduled to take place primarily in
Lummus Park from 9th to 14th streets and Ocean Drive from 5th to 15th streets on April 12-14,
2024.
Page 923 of 2002
On March 27, 2023, the City Commission adopted resolution 2023-32537 authorizing a cash
sponsorship in the amount not to exceed $188,000 and a waiver of special event and City
Service fees for the 2023 event.
On September 28, 2023, the Mayor and City Commission adopted resolution 2023-32785
adopting the FY 2024 budget that included an increase in cash sponsorship funding for the
2024 Event from$188,000 to $250,000.
For the 2024 event, a waiver of special event and City services fees would be approximately
$52,995.38, which includes a special event application fee of $315, special event permit fee in
the amount of$627, Lummus Park user fees in the approximate amount of$12,034.38, Vehicle
Beach Access passes in the approximate amount of $3,820, square footage fees in the
approximate amount of $23,595.00, Police Department Administrative fees in the approximate
amount of $5,988, Fire Department fees in the approximate amount of $6,000, and sanitation
fees in the amount of$616.
SUPPORTING SURVEY DATA •
In the 2022 City of Miami Beach Resident Survey, 86% of residents agreed that free or City
sponsored art and cultural activities contribute to their quality of life in Miami Beach and 86% of
residents agreed that Miami Beach Cultural Activities (such as art shows, film festivals,
musicals, and live performances)contribute to the quality of life in Miami Beach.
FINANCIAL INFORMATION
$250,000.00 for the 2024 Miami Beach Pride Festival is funded from the Resort Tax Fund.
Amount(s)/Account(s):
$250,000- 160-0380-000349-25-406-548-00-00-00-
CONCLUSION
The Administration recommends adopting the resolution to authorize the City Manager and City
Clerk to execute a sponsorship agreement with Miami Beach Gay Pride, Inc., in the amount not
to exceed $250,000 in a reimbursable cash sponsorship in addition to the aforementioned
special event fee waivers and City Services for the Miami Beach Pride Festival 2024 Event.
Applicable Area
South Beach
Is this a"Residents Right Does this item utilize G.O.
to Know" item. pursuant to Bond Funds?
City Code Section 2-14?
Yes No
Strategic Connection
Prosperity - Market and promote Miami Beach as a world class arts, culture, and quality
entertainment destination.
Legislative Tracking
Tourism and Culture
Page 924 of 2002