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C7G-Amend Permit Terms Issued To MBSH-PTA Utilize Public Swale During Boat Show
COMMISSION ITEM SUMMARY Condensed Title: A Resolution amending the permit terms issued to the Miami Beach Senior School Parent Teacher Association (MBSH-PTA), a not for profit entity, to utilize the public swale area located at Dade Boulevard, adjacent to the school, to provide additional parking from February 15-18, 2013, for the Miami International Boat Show, through a fund raising event; approving an increase in the parking user fee from $20.00 to $30.00,per vehicle. Key Intended Outcome Supported: Increase community satisfaction with City Services. Supporting Data (Surveys, Environmental Scan, etc.): 74% of residents and 72% of businesses rate the availability of parking across the City as too little or much too little. Availability of parking was one of the changes residents identified to make Miami Beach a better to live, work or plav. Issue: Shall the Mayor and City Commission approve an increase in the parking user fee from $20.00 to $30.00, per vehicle? Item Summary/Recommendation: The Miami International Boat Show, like certain other Special/Major Events, increases the demand for parking in the City. The use of this swale area for parking for this event alleviates the increased parking demand and creates less of an inconvenience for those citizens who live in the area. The MBSH-PTSA has requested permission (see attached-Exhibit 1) to increase the parking user fee from $20.00 to $30.00, per vehicle at the Dade Boulevard (City) swale adjacent to the school for parking of vehicles of persons who will be attending the 2013 Miami International Boat Show, held at the Miami Beach Convention Center from February 15-18, 2013. The MBHS-PTA already charges $30.00 per vehicle at the high school parking lot and is seeking approval to increase the parking user fee at the Dade Boulevard (City) swale from $20.00 to $30.00, per vehicle. The MBHS-PTSA cites the following reasons supporting their request: (1) MBSH campus parking is substantially reduced by virtue of the renovated football field; (2) Use of the swale is all the more critical to meeting parking demand, particularly that of vendors. To better fill this need, with your approval, MBHS-PTSA seeks to designate swale parking as "VENDOR PARKING."; and (3) Last year, swale parking remained $20 per space. MBHS-PTSA applied a holiday weekend rate to campus parking in anticipation of revenue lost in part to the exempt field and the beleaguered U.S. economy, two conditions we also face in 2013. The swale-campus pricing disparity for preferred spaces confused vendors and volunteers, and slowed operations. Therefore, MBHS-PTSA requests the flexibility to apply up to a $30 daily flat rate for swale parking. If approved, this flexibility would allow the PTSA to operate a fair and efficient fund-raiser effort while still doing our best to achieve optimal results in proud service to our "A" school students, faculty, and staff. It is important to note that the NMMA (National Marine Manufacturers Association) Boat Show event promoters have reviewed the MBSH-PTSA request to increase the user fee from $20.00 to $30.00, per vehicle, and have no objection to the request and have provided written approval to this effect (see attached -Exhibit 2). Administration Recommendation: Adopt the Resolution. The Transportation and Parking Committee (TPC) endorsed the requested increase of the flat rate parking fee from $20.00 to $30.00, at their re ularl scheduled meetin , held on Monda , December 3, 2012. Financial Information· Source of Amount Funds: 1 2 1 I 3 4 OBPI Total Financial Impact Summary: City Clerk's Office Legislative Tracking: Saul Frances, extension 6483 rtment Director Assistant City Manager POW MIAMI BEACH 192 Account City KGB AGENDA ITEM DATE C7(J- /,t-lr2-12 MIAMI BEACH City of Miami Beach, 1700 Convention Center Drive, Miami Beach, Florida 33139, www.miamibeachfl.gov TO: FROM: DATE: SUBJECT: COMMISSION MEMORANDUM Mayor Matti H. Bower and Members of the City Commission Kathie G. Brooks, Interim City Manager I jr;4. )__ December 12, 2012 A RESOLUTION OF THE MAYOR AND CITY COMMISSION OF THE CITY OF MIAMI BEACH, FLORIDA, AMENDING THE PERMIT TERMS ISSUED TO THE MIAMI BEACH SENIOR HIGH SCHOOL PARENT TEACHER ASSOCIATION (MBSH-PTA), A NOT-FOR-PROFIT ENTITY, TO UTILIZE THE PUBLIC SWALE AREA LOCATED AT DADE BOULEVARD, ADJACENT TO THE SCHOOL, TO PROVIDE ADDITIONAL PARKING FROM FEBRUARY 15-18,2013, FOR THE MIAMI INTERNATIONAL BOAT SHOW, THROUGH A FUNDRAISING EVENT; FURTHER PROVIDING FOR AN INCREASE IN THE PARKING USER FEE FROM $20.00 TO $30.00 PER VEHICLE. ADMINISTRATION RECOMMENDATION Adopt the Resolution. ANALYSIS As part of a fundraising effort, the Miami Beach Senior High School Parent Teachers Association (MBSH-PTSA) operates the Miami Beach Senior High School parking lot and the Dade Boulevard (City) swale adjacent to the school for parking of vehicles of persons who will be attending the Miami International Boat Show, held at the Miami Beach Convention Center during Presidents Day Weekend each February. The Miami International Boat Show, like certain other Special/Major Events, increases the demand for parking in the City. The use of this swale area for parking for this event alleviates the increased parking demand and creates less of an inconvenience for those citizens who live in the area. As you know, this is an annual request from MBSH-PTSA to the City Manager, pursuant to the action approved by the Mayor and Commission via Resolution No. 2008-26738, which delegated the authority to the City Manager to administratively allow this use in the future under the same terms and conditions, The MBSH-PTSA has requested permission (see attached -Exhibit 1) to increase the parking user fee from $20.00 to $30.00 per vehicle at the Dade Boulevard (City) swale adjacent to the school for parking of vehicles of persons who will be attending the 2013 Miami International Boat Show, held at the Miami Beach Convention Center from February 15-18, 2013. The MBHS-PTA already charges $30.00 per vehicle at the high school parking lot and is seeking approval to increase the parking user fee at the Dade Boulevard (City) swale from $20.00 to $30.00 per vehicle. The MBHS-PTSA cites the following reasons supporting their request: 193 • MBSH campus parking is substantially reduced by virtue of the renovated football field. • Use of the swale is all the more critical to meeting parking demand, particularly that of vendors. To better fill this need, with your approval, MBHS-PTSA seeks to designate swale parking as "VENDOR PARKING." • Last year, swale parking remained $20 per space. MBHS-PTSA applied a holiday weekend rate to campus parking in anticipation of revenue lost in part to the exempt field and the beleaguered U.S. economy, two conditions we also face in 2013. The swale-campus pricing disparity for preferred spaces confused vendors and volunteers, and slowed operations. Therefore, MBHS-PTSA requests the flexibility to apply up to a $30 daily flat rate for swale parking. If approved, this flexibility would allow the PTSA to operate a fair and efficient fund-raiser effort while still doing our best to achieve optimal results in proud service to our "A" school students, faculty, and staff. It is important to note that the NMMA (National Marine Manufacturers Association) Boat Show event promoters have reviewed the MBSH-PTSA request to increase the user fee from $20.00 to $30.00, per vehicle, and have no objection to the request and have provided written approval to this effect (see attached -Exhibit 2). For informational purposes and consistent with previous years, the MBHS-PTSA will agree to the following conditions: 1. That all profits generated by this fund raising event go exclusively to the MBSH-PTSA for the benefit of Miami Beach Senior High School; 2. That the subject permission is granted without establishing a precedent so as to satisfy the unique situation created by a severe parking shortage in the City during the Boat Show; 3. That MBSH-PTSA, at its sole cost and expense, restore the property to the same condition as before its use; 4. That MBSH-PTSA provides the City with proof of insurance, as determined and accepted by the City's Risk Manager, prior to commencing its proposed fund raiser; 5. That MBSH-PTSA hire an off-duty police officer to direct traffic for the ingress and egress on Dade Boulevard; 6. That MBSH-PTSA obtain a General Liability Certificate of Insurance naming the City of Miami Beach as an additional named insured; 7. That MBSH-PTSA must properly install and maintain a secure perimeter for all landscaping; specifically, the flower beds, irrigation timers, and irrigation heads must be "flagged". The preferred method of restriction would be wooden or metal stakes with rope or caution tape, to be provided by MBSH-PTSA. The City will only install the wooden or metal stakes at the locations indicated by MBSH-PTSA; MBSH-PTSA will be responsible for installing the rope or caution tape. Alternative methods may be proposed by MBSH-PTSA; however, it must be approved by the City Manager or his designee; 8. That MBSH-PTSA will charge a fixed flat fee of up to $30.00 $20.00 for the preferred parking spaces for the duration of the Boat Show, primarily targeted for exhibitor use. 194 9. The MBSH-PTSA must assure that vehicles are parked properly within the confines of the swale area. Vehicles (or any portion thereof) obstructing pedestrian access may be cited and/or impounded; and 10. The MBSH-PTSA is not permitted to park vehicles on the swale along Prairie Avenue. It is recommended that the Mayor and City Commission adopt this Resolution and permit the MBSH-PTA to use the specific properties delineated above at the maximum rate of $30 per vehicle, which would ease the parking challenges caused by the Boat Show and allow the MBSH-PTSA to offset any losses to their fund raising efforts for the school due to reduced capacity. KGB/PDWSF T:IAGENDA\2012\December12\\MBSH-PTABoatShow2013.mem.doc 195 Frances, From: Sent: To: Shannon Burns [shanbrns@gmail.com] Monday, November 19, 2012 12:16 PM Frances, Saul HI 1 Cc: Subject: Brooks, Kathie; Hernandez, Leonor; beachhighptsapres@gmail.com; shanbrns@gmail.com Miami Beach Senior High School PTSA Annual Request to Use Dade Blvd Swale MIAMI BEACH SENIOR HIGH SCHOOL PTSA Miami Beach Senior High School November 19,2012 Saul Frances, Director City of Miami Beach Parking Department 1755 Meridian Avenue Suite 100 Miami Beach, FL 33139 Re: Miami Beach Senior High School Dear Mr. Frances, 2231 Prairie A venue Miami Beach, FL 33139 Annual Request to Use Dade Blvd Swale On behalf of the Miami Beach Senior High School Parent Teacher Student Association (PTSA), I would like to thank you, the Parking Department, Police Department, City Commission, Mayor Bower, Leonor Hernandez, and involved with the City who once again helped make our annual parking fund-raiser a great success. Your generous support, and that of Miami International Boat Show 2012 organizers, participants, and attendees, enabled our PTSA to fund many critical resources for our school and community, such as after- school tutoring, Turn-it-In anti-plagiarism software, SAT and FCAT preparation, media center subscription renewals, sports uniforms, and numerous classroom materials and programs. We share our pride this fine outcome with all of you. By this letter, the PTSA respectfully requests your permission to again use the Dade Boulevard swale for fund- raiser self-parking, during Miami International Boat Show 2013. With campus parking substantially reduced by virtue of the renovated football field, use of the swale is all the more critical to meeting parking demand, particularly that of vendors. To better fill this need, with your approval PTSA to designate 2013 swale parking as "VENDOR PARKING." Last year, swale parking remained $20 per space. The PTSA applied a holiday weekend rate to campus parking in anticipation ofrevenue lost in part to the exempt field and the beleaguered U.S. economy, two conditions we also face in 2013. The swale-campus pricing disparity for preferred spaces confused vendors and volunteers, and slowed operations. The PTSA therefore requests the flexibility to apply up to a $30 daily flat rate for swale parking if approved. This flexibility would allow the PTSA to operate a more fair and efficient fund-raiser while still doing our best to achieve optimal results in proud service to our "A" school students, faculty, and staff. We are grateful for this tradition of cooperation with your team, and hope for your continued support. Thank you, and please do not hesitate to contact me if you require further information. 1 196 Best Regards, Shannon Burns, Chair Boat Show Committee Miami Beach Senior High School PTSA 360.606.4946 2 197 Frances Saul From: Sent: To: Cc: Melissa Gaffney [mgaffney@nmma.org] Wednesday, November 21, 2012 10:23 AM Frances, Saul Cathy Rick-Joule EXHIBIT 2 Subject: RE: Miami Beach Senior High School PTSA Annual Request to Use Dade Blvd Swale Yes, we absolutely support this. Thank you! And Happy Thanksgiving© Melissa Gaffney Assistant Show Manager National Marine Manufacturers Association Insurance Miami International Boat Show & Strictly Sail 954.441.3230 Tum your snapshots. into a quick, exciting and personalized video to share with friends and family. Click the logo to download the Discover Boating Movie Maker to your Facebook page From: Frances, Saul [mailto:SauiFrances@miamibeachfl.gov] Sent: Tuesday, November 20, 2012 7:04PM To: Melissa Gaffney Subject: Re: Miami Beach Senior High School PTSA Annual Request to Use Dade Blvd Swale Thanks for the input. The PTA is requesting to go $30 across the board. The valet rate is $20 but its really not the highest service level as the ramp is at the Fillmore. The HS and City swale really are the preferred (most convenient) parking. I had encouraged the PTA to honor the exhibitors, despite the reduced turnover and they concurred. As we know, this solves what has been an issue for us both in the past. For the PTA, the increase would offset the turnover loss as well as the benefit outlined in her email. I will need to get City Commission (CC) approval for the increase at the city swale as we have a letter agreement with them. The CC has historically been very supportive of the PTA and their fund raising efforts. Please let me know if I can convey that NM MA is supportive of the request? Thank you!! Saul Frances, Director City of Miami Beach Parking Department 1755 Meridian Avenue, 1 198 RESOLUTION TO BE SUBMITTED 199