HomeMy WebLinkAboutResolution 2025-33818RESOLUTION NO. 20 2 5- 3 3 8 18
A RESOLUTION OF THE MAYOR AND CITY COMMISSION OF THE
CITY OF MIAMI BEACH, FLORIDA, ACCEPTING THE
RECOMMENDATION OF THE FINANCE AND ECONOMIC RESILIENCY
COMMITTEE, AT ITS JULY 16, 2025 MEETING, AND APPROVING, IN
SUBSTANTIAL FORM, AMENDMENT NO. 2 TO THE AMENDED AND
RESTATED CONCESSION AGREEMENT, DATED MAY 21, 2019
("AGREEMENT"), AMONG THE CITY, BOUCHER BROTHERS MIAMI
BEACH, LLC AND BOUCHER BROTHERS MIAMI BEACH 21 & 46ST,
LLC (COLLECTIVELY "CONCESSIONAIRE"), FOR THE
MANAGEMENT AND OPERATION OF CERTAIN PUBLIC
BEACHFRONT CONCESSION AREAS; SAID AMENDMENT, AMONG
OTHER THINGS,: (1) AUTHORIZING A ONE (1) YEAR PILOT PROGRAM
FOR THE SALE OF A SET MENU OF PREPACKAGED ALCOHOLIC
BEVERAGES WITHIN THE LUMMUS PARK AND 21ST STREET
BEACHFRONT CONCESSION AREAS; PROVIDED, HOWEVER, THAT
(I) THE CITY MANAGER MAY SUSPEND ALCOHOL SALES FOR UP TO
SIXTY (60) DAYS UPON AT LEAST TWENTY-FOUR (24) HOURS'
PRIOR WRITTEN NOTICE TO CONCESSIONAIRE AND (II) THE CITY
MANAGER OR THE CITY COMMISSION MAY TERMINATE THE
ALCOHOL SALES PROGRAM ENTIRELY, UPON AT LEAST TWENTY-
FOUR (24) HOURS' PRIOR WRITTEN NOTICE TO THE
CONCESSIONAIRE; (2) EFFECTIVE SEPTEMBER 3, 2025, PROVIDING
RESIDENTS OF THE CITY OF MIAMI BEACH A 35% DISCOUNT FOR
THE RENTAL OF BEACH CHAIRS AND UMBRELLAS CITYWIDE; AND
(3) PROVIDING SAND SIFTING SERVICES THREE (3) TIMES PER
WEEK FOR THE BEACHFRONTS LOCATED ALONG THE NORTH
BEACH AREAS, WHICH ARE CURRENTLY NOT ACTIVATED; AND
FURTHER, UPON COMPLETION OF SUCCESSFUL NEGOTIATIONS,
AUTHORIZING THE CITY MANAGER AND CITY CLERK TO EXECUTE
THE AMENDMENT.
WHEREAS, on February 2, 2012, the City of Miami Beach ("City") and Boucher
Brothers Miami Beach, LLC ("BBMB") entered into a Concession Agreement, as
amended by Amendment No. 1 to Concession Agreement, dated November 15, 2016,
granting BBMB the exclusive right to operate beachfront concessions at Lummus Park,
Ocean Terrace, North Shore Open Space Park, and South Pointe Park Beach, including
services such as beach equipment rental, food and non-alcoholic beverages, retail sales,
and watersports rentals; said original Concession Agreement having an initial five (5) year
term with one (1) additional five (5) year renewal term; and
WHEREAS, on May 8, 2019, the Mayor and City Commission adopted Resolution
No. 2019-30829, approving the Amended and Restated Concession Agreement of the
original Concession Agreement, extending the initial term to seven years and %, through
December 31, 2026, and adding two (2) additional five (6) year renewal terms; and
WHEREAS, the City and BBMB entered into the Amended and Restated
Concession Agreement on May 21, 2019; and
WHEREAS, on July 29, 2020, the Mayor and City Commission adopted Resolution
No. 2020-31368, authorizing the Administration to negotiate the First Amendment to the
Amended and Restated Concession Agreement and incorporating the 215t and 46th Street
concession areas, which were the subject of a separate concession agreement, between
the City and Boucher Brothers Miami Beach 21 & 46 St, LLC ("BB21/46") and therefore
consolidating both concession agreements under the Amended and Restated
Concession Agreement and updating the financial terms; and
WHEREAS, with an effective date of January 1, 2021, the City, BBMB and
BB21/46 executed the First Amendment to the Amended and Restated Concession
Agreement; and
WHEREAS, the Concessionaire has consistently provided high -quality service and
operations across the public beachfront concessions and met evolving City objectives;
and
WHEREAS, the Concessionaire has proposed adding the sale of a preset menu
of prepackaged alcoholic beverages solely within the Lummus Park and 21st Street
beachfront concession areas (collectively the "Program Concession Areas"), subject to
all local and state laws and with operational protocols, staff training, and public safety
measures for a period of one year ("Alcoholic Beverage Program"); and
WHEREAS, the City will review the outcomes of the Alcoholic Beverage Program
at the conclusion of the one-year pilot term ("AB Term'), including financial, public safety,
and community measures, before considering any long-term continuation of alcohol sales
at the designated Program Concession Areas; and
WHEREAS, the approval of the Pilot Program will be memorialized in the Second
Amendment to the Amended and Restated Concession Agreement and will include the
following provisions:
• Minimum Annual Guaranty during the AB Term ("ABMG") of Two Hundred
Fifty Thousand Dollars ($250,000.00) for the AB Tenn, payable upon
execution of Amendment No. 2, subject to refund to Concessionaire
proportionately, in the amount of $684.94 per day for each day of
suspension or, if terminated, for the number of days from the date of
termination through the end of the AB Term;
• Percentage of Gross Receipts during the AB Term ("ABPG") equal to the
difference between the ABMG payment and the annual amount of the
ABPG that exceeds the amount of the ABMG for alcoholic beverage sales,
payable at the end of the AB Tenn, with the ABPG for alcohol sales being
calculated as follows: (i) eighteen percent (18%) of Gross Receipts from
alcohol sales of up to five million dollars ($5,000,000.00) during the AB
Term; and (it) twenty percent (20%) of Gross Receipts from alcohol sales
exceeding five million dollars ($5,000,000.00);
• introduces protocols for operational oversight, including staffing ratios,
accredited training, off -duty law enforcement, ID verification, service limits,
incident reporting, audits, and compliance with all applicable laws and
requirements;
• an annual $10,000 contribution to the City to defray the City's contribution
to the North Shore Band Shell operations, initially for the AB Term; however,
if the Alcoholic Beverage Program is extended past the AB Term by the City
Commission, Concessionaire will continue to provide this annual
contribution for the remainder of the term of the Management Agreement
between the City and The Rhythm Foundation, Inc., its successors or
assigns;
• increased law enforcement presence with off -duty police officers;
• The City Manager will have the ability to suspend alcohol sales upon
providing Concessionaire with written or verbal notice; and
• The City Manager or the City Commission will have the ability to terminate
the Alcoholic Beverage Program upon twenty-four (24) hours' prior written
notice to the Concessionaire; and
WHEREAS, additionally, during the July 23, 2025 City Commission meeting,
Concessionaire specifically agreed: (a) to perform sand sifting services at the beachfront
areas along North Beach three (3) times per week during the AB Term; (b) to provide,
effective September 3, 2025, Miami Beach residents with a 35% discount toward the
rental of beach chairs and umbrellas Citywide during the AB Term; (c) not to activate any
concession area north of Allison Park unless and until such activation is expressly
authorized by the Mayor and City Commission; (d) upon the request of the City, to
establish an area at a location north of Altos del Mar Park to be determined by the City in
a written notice to Concessionaire and to make fifty (50) units of Beach Equipment per
day available to North Beach Residents in such area at no cost and (e) to make an annual
donation to the City commencing January 1, 2026 and on each January 1 thereafter
through January 1, 2034 in the amount of ten thousand dollars ($10,000) to be utilized by
the City to support the Miami Beach Bandshell; and
WHEREAS, as the essential terms proposed for Amendment No. 2 provide
community benefits, while advancing City priorities for financial sustainability, public
safety, and tourism, the City Manager recommends approving, in substantial forth,
Amendment No. 2, containing the essential terms set forth in this Resolution, and
authorizing the City Manager and City Clerk to execute the final Amendment following
completion of successful negotiations and review and approval by the City Attorney.
NOW, THEREFORE, BE IT DULY RESOLVED BY THE MAYOR AND CITY
COMMISSION OF THE CITY OF MIAMI BEACH, FLORIDA, that the Mayor and City
Commission hereby accept the recommendation of the Finance and Economic Resiliency
Committee, at its July 16, 2025 meeting, and approve, in substantial form, Amendment
No. 2 to the Amended and Restated Concession Agreement, dated May 21, 2019
("Agreement"), among the City, Boucher Brothers Miami Beach, LLC and Boucher
Brothers Miami Beach 21 & 46st, LLC (collectively, "Concessionaire"), for the
Management and Operation of Certain Public Beachfront Concession Areas; said
Amendment, among other things,: (1) authorizing a one (1) year pilot program for the sale
of a set menu of prepackaged alcoholic beverages within the Lummus Park and 21't
Street beachfront Concession Areas; provided, however, that (i) the City Manager may
suspend alcohol sales for up to sixty (60) days upon at least twenty-four (24) hours prior
written notice to Concessionaire and (ii) the City Manager or the City Commission may
terminate the Alcohol Sales Program entirely, upon at least twenty-four (24) hours' prior
written notice to the Concessionaire; (2) effective September 3, 2025, providing residents
of the City of Miami Beach a 35% discount for the rental of beach chairs and umbrellas
Citywide; and (3) providing sand sifting services three (3) times per week for the
beachfronts located along the North Beach areas, which are currently not activated; and
further, upon completion of successful negotiations, authorize the City Manager and City
Clerk to execute the Amendment.
PASSED and ADOPTED this .?3 day of TU, 2025.
ATTEST:
Steven Meiner, Mayor
SEP 18 2025
Rafael E. Granado, City Clerk
Sponsored by Commissioner Kristen Rosen Gonzalez
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COMMISSION MEMORANDUM
TO: Honorable Mayor Steven Meurer and Members of the 9ity, Commission
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FROM: Eric T. Carpenter, City Manager " ( ,�Q�1
DATE: July 23, 2025"
SUBJECT. A RESOLUTION OF THE MAYOR AND CITY COMMISSION OF THE CITY OF
MIAMI BEACH, FLORIDA, ACCEPTING THE RECOMMENDATION OF THE
FINANCE AND ECONOMIC RESILIENCY COMMITTEE, AT ITS JULY 16, 2025
MEETING AND APPROVING, IN SUBSTANTIAL FORM, AMENDMENT NO. 2
TO THE AMENDED AND RESTATED CONCESSION AGREEMENT, DATED
MAY 21, 2019 ("AGREEMENT"), AMONG THE CITY, BOUCHER BROTHERS
MIAMI BEACH, LLC AND BOUCHER BROTHERS MIAMI BEACH 21 & 46ST,
LLC (COLLECTIVELY "CONCESSIONAIRE"), FOR THE MANAGEMENT AND
OPERATION OF CERTAIN PUBLIC BEACHFRONT CONCESSION AREAS;
SAID AMENDMENT AUTHORIZING A ONE (1) YEAR PILOT PROGRAM FOR
THE SALE OF A SET MENU OF ALCOHOLIC BEVERAGES WITHIN THE
LUMMUS PARK AND 21ST STREET BEACHFRONT CONCESSION AREAS;
PROVIDED, HOWEVER, THAT THE CITY MANAGER MAY, AT ANY TIME AND
IN HIS SOLE DISCRETION, SUSPEND THE ALCOHOL SALES PROGRAM
FOR UP TO SIXTY (60) DAYS OR TERMINATE THE PROGRAM ENTIRELY, IN
EACH CASE UPON AT LEAST TWENTY-FOUR (24) HOURS' PRIOR WRITTEN
NOTICE TO THE CONCESSIONAIRE; AND FURTHER AUTHORIZING THE
CITY MANAGER TO FINALIZE AND EXECUTE THE AMENDMENT.
The Administration recommends that the Mayor and City Commission approve the resolution
accepting the recommendation of the Finance and Economic Resiliency Committee (the
"Committee') at the July 16, 2025 meeting approving Amendment No. 2 to the Amended and
Restated Public Beachfrom Concession Agreement with Boucher Brothers Miami Beach, LLC
and Boucher Brothers Miami Beach 21 & 46 St, LLC (collectively, "Concessionaire'), authorizing
the implementation and operation of a one (1) year pilot program permitting regulated alcohol
sales at the Lummus Park and 21 st Street beachfront concession areas.
BACKGROUND
The City of Miami Beach ("City'), together with Boucher Brothers Miami Beach, LLC and Boucher
Brothers Miami Beach 21 & 46 St, LLC (collectively, "Concessionaire') are parties to a
Concession Agreement granting the Concessionaire the exclusive right to operate beachfront
concessions at Lummus Park, Ocean Terrace, North Shore Open Space Park, and South Pointe
Park Beach. The agreement initially authorized services such as the rental of beach equipment,
food and non-alcoholic beverage service, retail sales of beach -related products, and watersports
rentals.
Originally executed in 2012 with a retroactive start date of November 5, 2011. the agreement
initially provided a five-year term with a renewal option, which was exercised in 2016 via
Amendment No. 1. In 2019, the City Commission approved an Amended and Restated
Concession Agreement extending the term through December 31, 2026, with two additional five-
year renewal options. A subsequent amendment in 2021 further expanded the concession areas
and updated financial provisions to better align with evolving city objectives.
The Concessionaire, pursuant to its agreement with the City, has consistently provided high -
quality service and operations across Miami Beach's public beachfront concessions. The
proposed Second Amendment seeks to build on this foundation by authorizing, on a one (1) year
pilot program basis, the regulated sale of alcoholic beverages solely within the beachfront
concession areas adjacent to Lummus Park and 21' Street, subject to compliance with all local
and state laws. This one (1) year pilot program will allow the City to evaluate the operational,
economic, and community impacts of alcohol sales at these public beachfront concession areas
before considering any longer -term implementation.
To further protect public safety and operational flexibility, the Amendment authorizes the City
Manager, at any time and in his or her sole discretion, to suspend the alcohol sales program for
a period of up to sixty (60) days or to terminate the program in its entirety, in each case by
providing at least twenty-four (24) hours' prior written notice to the Concessionaire. This ensures
the City can take immediate and appropriate action should any safety or operational concerns
arise during the pilot period.
To facilitate proper licensing and oversight during the pilot period, the inclusion of the 21 st Street
concession is intended to allocate the liquor license physical address with the Concessionaire, as
this location has a permanent structure with an address of 50 W. 21st Street. The pilot initiative
will be implemented in accordance with detailed operational protocols, employee training
requirements, and public safety measures outlined in the Alcohol Sales Operational and Safety
Program Report (Exhibit A).
ANALYSIS
On June 11. 2025, the Committee discussed the proposed Second Amendment. The Committee
recommended in favor of executing a Second Amendment with Boucher Brothers Miami Beach,
LLC and Boucher Brothers Miami Beach 21 & 46 St, LLC (collectively, "Concessionaire")
The proposed Second Amendment ("Amendment") is intended to enhance the City's beachfront
concessions by introducing, for an initial one (1) year pilot period, regulated alcohol sale at the
Lummus Park and 21st Street beachfront concession areas.
In connection with the introduction of alcohol sales, the Amendment revises the City's
compensation structure to ensure an appropriate share of revenue as demand grows. Under the
new structure, the Concessionaire will pay the City eighteen percent (18%) of Gross Receipts
from alcohol sales up to five million dollars ($5,000,000) in each lease year, and twenty percent
(20%) of Gross Receipts on amounts greater than five million dollars ($5,000,000) in each lease
year. In addition, the Concessionaire will provide a minimum guaranty during the pilot program of
two hundred fifty thousand dollars ($250,000), payable upon the execution of Amendment No. 2.
The Amendment also introduces a regulated framework for alcohol sales within the designated
concession areas. This framework is designed to ensure public safety, operational integrity, and
community benefits, as detailed in the Alcohol Sales Operational and Safety Program Draft,
attached as Exhibit A. Key elements include:
• Increased Revenue: Allowing alcohol sales and related sponsorships will expand the
Concessionaire's services, driving higher concession revenues and a direct financial
benefit to the City through increased percentage -based compensation.
• Enhanced Guest Experience: Alcohol service is a standard beachfront amenity and will
help meet visitor expectations, supporting tourism and aligning Miami Beach with similar
destination communities.
• Proven Operator Performance: The Concessionaire has consistently met City standards
and invested in beach operations, maintaining a safe, guest -friendly environment.
• Operational Oversight and Control: Alcohol sales and sponsorship activities require City
approval and must comply with all applicable laws and regulations, including zoning,
licensing, and safety standards.
• Public Safety and Security
The program requires proper staffing, trained personnel, off -duty law enforcement, strict
ID checks, service limits, and detailed incident reporting to ensure a safe environment.
• Employee Training and Compliance
All staff involved in alcohol service must complete accredited responsible service training
and comply with required codes and audits.
• Community I Public Benefits
The Concessionaire will provide an annual $10,000 contribution to the Miami Beach Band
Shell during the first nine (9) years following the execution of this Amendment No. 2),
enhance beach maintenance, and increase off -duty law enforcement.
At the conclusion of the one-year pilot period, the City will review program outcomes, including
revenue generation, public safety metrics, and community feedback to determine appropriate next
steps. Specifically, the Amendment provides the City Manager has, at any time and in his or her
sole discretion, the authority to suspend the alcohol sales program for up to sixty (60) days or
terminate the program entirely, with not less than twenty-four (24) hours' prior written notice to
the Concessionaire. This operational safeguard ensures the City can respond swiftly and
decisively to any urgent or unforeseen circumstances impacting the safety or welfare of residents
and visitors.
CONCLUSION
The City Administration recommends approving Amendment No. 2 to the Amended and Restated
Public Beachfront Concession Agreement with Boucher Brothers Miami Beach, LLC and Boucher
Brothers Miami Beach 21 & 46 St, LLC (collectively, "Concessionaire"), authorizing the
implementation and operation of a one (1) year pilot program permitting regulated alcohol sales
at the Lummus Park and 21st Street beachfront concession areas.
EXHIBITS
Exhibit A — Alcohol Sales Operational and Safety Program Report Draft
EXHIBIT A
June 24, 2025
Via Electronic Mail
Ozzie Dominguez. CSM
Director of Asset Management
Facilities and Fleet Management Department
City of Miami Beach
1833 Bay Road, 21' Floor
Miami Beach, FL 33139
ozziedominc uezidmiamibeachfl. cov
ReBeach Alcohol Sales Proposal — Lummus Park and 21 p1 Street
Dear Mr. Dominguez
This letter is in response to your offices email dated June 18, 2025 with respect to detailed
information on beach alcohol sales.
Enclosed please find our responses to your questions. Please note, the responses contained
herein are subject to change. We continue to work with consultants to ensure the life safety and
alcohol protocols are robust given the outdoor environment we work within. Our consultants are
also finalizing the projected revenue forecasts to better understand the metrics behind this
opportunity.
Thank you for this opportunity and we look forward to discussing this information with you in
more detail.
Sincerely,
Steven V. Boucher
BOUCHER 5)BRO.RERB
1. Safety and Security
I (a). Detailed protocols for crowd management, incident response, medical emergencies, lost
persons, and evacuations
Crowd Management
To ensure public safety and prevent overcrowding at each Boucher Brothers location in Lammas
Park, several proactive measures will he implemented. A streamlined menu will be offered to
minimize wait times and facilitate quicker service. Additionally, all staff will be appropriately
trained in guest [low management, customer service, and operational efficiency.
Clearly marked signage will be strategically placed to guide guests through ordering areas,
reducing confusion. Trained team members will be assigned to monitor crowd levels, direct foot
traffic, and assist guests as needed to maintain a smooth and orderly environment.
Adding staff during peak times, holidays, high -volume weekends
Staff responsibilities will include:
Monitoring crowd density and behavior
Guiding guests to other locations if necessary
Responding quickly to crowding or safety concerns
Never letting crowd size block emergency access lanes�areas.
F&B Operations Team workflow will be made easier by:
Assign specific roles (e.g.. order taker, cashier, prep).
Train for speed and efficiency.
Use clear signage so staff don't need to answer repetitive questions.
Streamlined menu that will focus on bestsellers and high -margin items.
Incident Response/Emergencies:
Our objectives:
Protect the health and safety of all beach guests and staff.
Ensure rapid and coordinated response to incidents.
Minimize disruption and maintain beach operations when possible.
Enable effective communication with emergency services and ownership.
Minor injury:
First: Trained staff to administer first -aid
Escalation: Ocean Rescue - Guide EMS to scene
Notes: Standard triage protocol
Documentation: Incident Report
Major injury:
First: Ocean RescucfEMS - Guide EMS to scene
Notes: Immediate 911
Unruly/Intoxicated individual:
First: Supervisor
Escalation: Law Enforcement
Documentation: Log/Incident Report
Lost Person:
First: Supervisor
Second: Announcement to beach/nearby concessions.
Privacy -conscious announcement policies (no minors names to be shared)
Gather: age, description, last known location
Reporting. structure: Report Supervisor Family contact
l(b). Security staffing plan (including minimum numbers, deployment, shifts. roles, and
arrest/intervention training —especially use of off -duty police)
BB Team members will be trained so they have the knowledge and skills required to ensure the
safety of guests, start. and property during operational hours through proactive monitoring,
incident prevention, and coordinated response.
Supervisor - I per every 500 guests (8 Hour Shift)
Roving Team Member- I per every xx guests (8 Hour Shift)
Off Duty PD - I per every 500 guests (8 Hour Shift)
1(c). Alcohol service point monitoring, securing storage. and prevention of unauthorized access
Lockable alcohol storage (mobile or fixed)
Inventory control logs
Staff -only access with PIN/Passcode
Visual checks by rovering team member
I(d). Protocols for addressing unruly or violent incidents, and coordination with law
enforcement/emergency medical response
Initial response by closest Boucher staff: isolate, assess, call backup
Use of force hierarchy enforced (verbal, law enforcement)
Secure area, remove bystanders, video record if possible
Law enforcement coordination through dedicated channel
Incident documentation and intemal report within 2 hours
I (e). Anti -black market measures: staff assignments. reporting structures, technologies, and steps
for detecting/deterring/responding to unlicensed sales or unlawful possession
Loss Prevention Oversight: LP team deployed to monitor and flag suspicious or
unauthorized sales.
Off -Duty PD Enforcement: Officers empowered to intervene and cite for unlawful
alcohol possession or resale.
Tech Tracking: POS logs matched to batch counts daily.
Public Education: Branded signage explains where w buy legally and warns against
illegal vendors.
9 Employee Training
2. Employee Training & Compliance
2(a). What type of training will your staff receive (e.g., certifications, alcohol service, public
safety, ID verification, and ongoing education)?
All Food & Beverage Managers are required to complete both a FL Responsible Vendor Course
and an ANSI Accredited Florida Food Manager Certification prior to starting the role (Florida
minimum time frame requirement for certification = 30 days).
TIPS (Training for Intervention ProcedureS)
Learn2Serve
Florida Responsible Vendor Training
https://ww .responsibletraining.com/products( lorida-Responsible-Beverage-Server-Seller.mpx
Lessons:
Seller Server Training
Minors and Alcohol
Intoxicated People and Alcohol Sales
Alcohol to Go, Delivery, and Other Programs
Responsible Vendor Training https://www.responsibletraining.com/producWFlorida-Food-
Manager-Trai n ing.aspx
Lessons:
Food Management Responsibilities
Employe Hygiene
Foodbome Illness
Cross Contamination
Food Controls
Hazard Analysis & Critical Control Points
Food Equipment & Physical Facilities
Inspections, Licenses, & Enforcement
Pest Controls & Chemicals
Age Verification Training incorporated into all onboarding materials and annual renewal training
required
Age Verification Training reviews:
Checking every person who appears under 40
Acceptable IDS in Miami Beach: Valid driver's license, state ID, passport, military ID
ID Security features: holograms, raised text, proper fonts, and spacing
Checking photo matches the person and ID is not expired
Focus on birthdates over birth years
Roleplaying scenarios where guests become upset, when not everyone has ID, and
denying service
Addt'I Standard Operating Procedures (SOPS) related to alcohol incorporated into each Server +
Runner training.
Training to include:
Hours of operation and last call rules (I la. - Sp. DST, I la. - 5p. EST)
Drink limits per person (e.g., 3 per transaction, tagging system)
Incident reporting (fights, suspicious activity to be reported to code compliance)
Communication channels (radios provided to each serving member, escalation protocols)
F&B Safety
What to do in a medical emergency or violent incident (call upon Ocean Rescue and 9111
Who to contact and how to secure alcohol storage in emergencies (alcohol under lock +
key in service huts when not in service.)
Refusing Over -Intoxicated Guests: Signs of Intoxication Training, Refusal Roleplaying,
and De-escalation steps of service
Sexual HarassmenNGuesl Conduct (step-by-step support, management and reporting)
Written retraining and compliance monitoring plan, including steps for handling
violations or near -misses
2(b). Retraining & Compliance Plan
Training Schedule
Annual Retraining: Covering all certifications, ID checking, intoxication signs, SOPS, and
emergency procedures
Daily Refreshers: focused "micro -training" sessions held each morning with teams, rotating
through key topics
Quality Assessing System
Daily: Training and Development "micro-trainings" and coaching from F&B Operation Leader
Monthly: Review of training & certification compliance scores+ Service & Integrity Auditing
VIOLATION RESPONSE
Level l: Minor (forgot ID check, minor procedure infraction)
Immediate correction + verbal reminder
Individual refresher training within 48 hours
Increased supervision for 3 shifts
Level 2: Moderate (serving without ID check, failing to refuse intoxicated guest)
Remove from alcohol service immediately
Written warning + mandatory retraining within 24 hours
30-day probation with weekly check -ins
Level 3: Serious (serving minors, serving obviously intoxicated guests)
Immediate suspension pending investigation
Disciplinary action up to termination
If reinstated: comprehensive retraining +90-day probation
KEY PERFORMANCE TEAM TARGETS
Training Completion: 100%within required timeframes
Quality Assessment Scores: Minimum 85%passing rate
INCIDENT DOCUMENTATION ALWAYS REQUIRED
All incidents must include: date/time, staff involved, detailed description, witnesses, immediate
actions, root cause analysis, and follow-up plan.
o Cleaning Sanitation
3. Cleaning, Sanitation, Environmental Maintenance
3(a). Daily, shift, and post shift cleaning protocols (including frequency and responsible staff)
Boucher Brothers staff will be responsible for ensuring that all cleaning and sanitation protocols
outlined in this SOP are properly implemented and maintained. All line -level team members
working in beach kiosks will be trained to execute these procedures daily as part of their standard
duties. To ensure consistency and accountability, designated facilitators will conduct routine
walkthroughs, and verification checks at each kiosk. In addition, the Boucher Brothers Directors
of Public Areas and the Loss Prevention team will support oversight by conducting regular
audits, identifying potential issues, and enforcing compliance with both internal standards and
public health regulations.
Opening Protocols (Before Service Begins)
Wipe and sanitize all kiosk counters, wine service stations, and preparation areas using a
food -safe disinfectant.
Clean high -touch areas: handles, cooler doors, drawers, and POS equipment.
Ensure coolers and Fridges are clean, functioning, and maintaining proper temperature
Ensure all beer and wine are stored off the ground and protected from sun, sand, and
contamination.
Staff must verify expiration dates and ensure all products are sealed, properly closed, and
safe for service. Staff must inspect the smite area and make sure there is no pest
activity.
Place clean bins for trash and recycling in approved locations.
Inspect the service area
Daily Shift Protocols (During Operating Hours)
Sanitize all guest -facing surfaces and counters every hour or after spills.
Rinse and sanitize F&B tools every 4 hours or as needed (if applicable).
Empty trash and recycling bins before they overflow.
Walk the surrounding kiosk and beach area hourly to pick up any litter.
Change gloves between tasks and never serve with bare hands.
Post -Shift Protocols (After Kiosk Closes)
Thoroughly wipe down all prep and service surfaces with disinfectant.
Clean exterior and interior of coolers, wine fridges, and any F&B stations.
Remove all waste and recyclables to the designated disposal location.
Wipe and sanitize the interior and lids of all bins before relining.
Alcohol Storage:
Secure all remaining beer and wine in locked, temperature -controlled storage.
Remove any opened, unsellable, or expired product as per alcohol handling policy.
Floor & Sand Cleanup (if applicable):
Sweep and disinfect kiosk Floor or service mats.
Ensure surrounding sand area is cleared of any debris.
Log Completion:
Fill out the Daily Cleaning & Sanitation Log.
Note any maintenance issues, pest sightings, or product spoilage.
3(b). Waste, trash, recycling, and hazardous material handling (including litter prevention and
container location)
Proper handling of waste, recycling, and hazardous materials is essential to maintaining a clean,
safe, and environmentally responsible beach kiosk operation. All waste must be disposed of in
trash can bins that are waterproof and resistant to pests. These bins should be emptied regularly
throughout the day to prevent overflow, odor, and wildlife attraction.
Boucher Brothers personal will be trained to identify recyclable materials and ensure they are
free from food or liquid contamination. Recyclables should never be mixed with trash, as cross -
contamination can result in improper disposal.
Additionally, Boucher Brothers will continue to have the beach sand sifted by a City of Miami
Beach approved operator and will intensify the frequency of these siftings to further support
cleanliness and environmental ewe.
Hazardous materials, such as cleaning chemicals or fuels used for operations, must be stored in
locked, designated areas, well away from public access and any food or beverage supplies. These
substances should be handled strictly according to manufacturer instructions and local safety
guidelines.
Litter prevention is a shared, ongoing responsibility. Kiosk staff are expected to perform regular
walk-throughs of the surrounding beach area throughout the day, collecting any stray waste or
recyclables and actively encouraging guests to use the designated disposal bins. Boucher
Brothers also recommend adding visible signage, approved by the City of Miami Beach, to
remind guests not to litter. Combined with proactive staff engagement. these efforts help
preserve the cleanliness and natural beauty of the beachfrom.
Al the end of each day, all waste, recycling, and hazardous materials must be properly removed.
bins cleaned and closed, and waste logs updated. These protocols not only maintain a safe and
welcoming guest environment but also align with environmental regulations and stewardship
responsibilities associated with operating on the beach.
3c) Pest control and maintenance protocols
Pest control at beach kiosks serving alcohol is a critical part of operational sanitation and guest
safety. The combination of sweet beverages, food -related waste, moisture, and outdoor exposure
creates ideal conditions for attracting pest. To prevent these risks, Boucher Brothers staff will
adhere to a proactive and structured approach to pest prevention and response.
Each morning, prior to opening, kiosk staff are expected to inspect the service area and
surrounding perimeter for any signs of pest activity. These visual inspections are to continue
throughout the day, with hourly walk-throughs conducted by the on -site facilitators. Any
suspicious findings are to be immediately reported to management and logged for follow-up.
Alcoholic beverages must always remain sealed or covered when not in active use. Products that
are expired or exposed should never be used and must be discarded following proper disposal
procedures. All inventory must be rotated using a first -in, first -out method to ensure freshness
and limit the presence of attractants.
Staff are expected to maintain a clean environment around the kiosk by regularly clearing litter
and reminding guests not to leave drinks.
Structural maintenance of the kiosk will be verified, and each kiosk will be scheduled for
preventive maintenance, periodically. Staff should check for gaps, holes, or cracks where insects
or rodents could enter and ensure that storage cabinets and beverage coolers remain tightly
closed when not in use.
To support these efforts, Boucher Brothers maintains a contract with a certified pest control
vendor who performs regular preventive treatments and on -call response as needed. These
services are logged in detail and reviewed by the Directors of Public Areas and the Loss
Prevention team to ensure that all kiosks remain in compliance with health and environmental
safety standards.
All pest control actions, from daily staff inspections to vendor visits, must be documented in a
dedicated pest control log. This record includes dates of inspection, details of observed activity,
and any actions taken or treatments applied. This log is reviewed regularly during internal audits
and is available for review during health or regulatory inspections.
By integrating these procedures into the daily operation of beach kiosks, Boucher Brothers
ensures a clean, compliant, and pest -free environment that supports both public safety and guest
satisfaction.
M Alcohol Service Controls
4. Alcohol Service Controls
4(a). Procedures for verifying legal drinking age (21+) with government -issued IDs
BB Staff will be trained on what acceptable forms of identification are and how to verify the
documents.
Acceptable Forms of Govemment-Issued ID:
Driver's License or State ID (with photo)
U.S. Passport or Passport Card
Military ID
Foreign Passport (with recognizable birthdate and photo)
Verification Steps:
I. Check Birthdate— Ensure guest is 21 or older.
2. Inspect Security Features — Look for holograms, raised text, UV marks.
,. Match ID to Guest — Verify photo and physical description match.
4. Check Expiry — Do not accept expired IDs.
5. Ask Questions — If suspicious, ask for zip code or zodiac sign.
Tools & Tech:
ID scanners
UV light scanners
4(b). Policies and logs for service refusal and de-escalation (underage, intoxicated, or disruptive
guests)
BB policy establishes clear guidelines for staff on how and when to refuse service of alcoholic
beverages in order to comply with Florida state law, promote guest safety. and reduce the risk of
alcohol -related incidents on the beach..
Reasons for Refusal:
Underage or fake ID
Visibly intoxicated
Disruptive or aggressive behavior
Steps for Service Refusal:
I. Politely but firmly explain the reason.
2. Offer non-alcoholic options if appropriate.
3. Alert a supervisor or manager if the guest becomes agitated.
4. Document the incident.
De -Escalation Training will include:
Use calm, non -confrontational language.
Avoid public embarrassment; speak privately if possible.
Call PD if needed.
4(c). Rules on prohibiting/enforcing non -consumption of alcohol by staff;
documentation/reporting of suspected staff violations
Our policy will strictly prohibit the consumption, possession. or influence of alcohol while on
duty or representing the organization at worksite. Staff who do not adhere to this policy may
face:
Immediate removal from concession area
Termination
Fines or legal consequences if found in violation of liquor laws
4(d) Drink exclusions, serving size controls, and per-guest/time-based transaction limits
Serving Size Guidelines:
Beer: Max 16 oz per pour
Wine: Max 6 oz per glass
Per -Guest / Time -Based Limits:
Max 2 drinks per guest per transaction
Max 2 drinks per guest per hour
Last call 60 minutes before close
4(e). Systems for tracking individual guest consumption (e.g.. wristbands, POS Flags)
POS-Based Controls:
Servers log each transaction via cloud -based POS system with guest ID or chair tag
reference.
System tracks total purchases and time intervals.
Alerts staff to slow or suspend service based on consumption behavior.
Server Accountability:
All transactions tied to employee logins.
Supervisors review purchase logs for irregularities or policy breaches.
Operational Staffing
5. Operational Staffine & Supervision
5a) Minimum staB7superviscr ratios for all operating hours and special events
Boucher Brothers maintains strict staffing standards to ensure smooth, safe, and high -
quality operations during all operating hours and special events. Asa general guideline, we
deploy a minimum of one line -level beach attendant for every 40 beach chairs that are
occupied in the setup. This ratio allows us to provide attentive guest service, maintain a
clean and orderly beach area, and respond quickly to any issues that may arise.
In areas where food and alcoholic beverages are served, enhanced oversight is in place to
ensure compliance with safety protocols and service standards. These sections are always
supervised by a designated location supervisor and receive additional support from our
Director of Operations, two operational facilitators, and a dedicated Food and Beverage
Manager. This layered management structure guarantees that all food and beverage service
is executed responsibly and efficiently, in alignment with city regulations and guest
expectations.
This staffing model not only renects our commitment to operational excellence, but also
ensures guest satisfaction, safety, and responsible service practices throughout the day and
during any special activations or events.
5b) Supervision hierarchy, incident escalation flowchart, and staff/emergency contact lists
Statf/Emereenev coataet list:
Bryan Sebastian, Director of Operations — Lammas Park
E-mail: Bryan.Sebastian@boucherlxothcm.com
Mobile: 305-975-7239
Leonard Cazeau, Director of Operations — Lummus Park
E-mail: Leonard.Cazeau@boucherbrothen.com
Mobile: 786-262-9416
Javier Perez, Assistant General Manager
E-mail: Javier.Perez@boucherbrothem.com
Mobile: 305-810-9510
Andrea Figura. General Manager
E-mail: Andrea.Figura@boucherbrothers.com
Mobile: 786-493-6878
Incident Escalation & Supervision Hierarchy
Step by step Reporting Structure
Line Level Staff
First point of contact for any incident
Must immediately report all incidents — regardless of size
or severity — to the onsite Supervisor
Supervisor
Evaluates the situation
Escalates the incident to the Facilitator and
Food & Beverage Manager for further handling
Facilitator & Food & Beverage Manager
Assesses incident details and impact
Ensure an Incident Report is accurately completed
Submit the report to:
a) Loss Prevention Director
b) Human Resources Department
Boucher Brothers Manager & Directors
Review the severity of the incident.
If the situation requires external response (e.g., injury, threat
Emergency), they will
a) Contact Police Department
b) Notify Ocean Rescue when applicable
Customer Conduct
6. Customer Conduct & Crowd Control
6(a)Plans for managing queues, seating, and ingress/egress traffic
To ensure a safe, seamless, and enjoyable experience for beachgoers—and to minimize
disruption to the surrounding environment —Boucher Brothers will implement the following
crowd management strategy:
Designated Queue Lines with Visual Markets:
On high -volume days. self -standing rope stanchions and ground signage will he deployed to
manage lines and prevent clustering near the concession huts. These stanchions do not require
ground anchoring and will be removed at the end of each day to maintain beach integrity.
Ingress/Egress Flow Mapping:
Each but will have clearly designated entry and exit points to promote efficient, one-way
customer Bow. Signage and positioning will ensure these points remain visible and navigable
during all hours of operation.
Service Staff for On -Site Delivery:
To reduce the number of guests approaching the but at any given time, designated service staff
will deliver beverages directly to guests at their seating destination. This model enhances the
guest experience while minimizing lines, congestion. and crowd clustering near the sales hut.
Integrated Beach Ambassador Roles:
Operational staff assigned to each but will oversee both service delivery and general crowd
awareness. While not exclusively dedicated to crowd management, they are trained to monitor
guest Flow, assist as needed, and help maintain an orderly environment.
6(b)Policies for loitering, disruptive or unsafe conduct, and related logging/response
Preserving a safe, respectful, and family -friendly beach environment remains a core priority.
Boucher Brothers will implement the following protocols:
Visible Conduct Policy Signage:
Each service but will display clearly visible signage outlining the alcohol service area
boundaries, applicable rules, and behavioral expectations. These notices will include language on
consequences of misconduct, including refusal of service and potential involvement of law
enforcement.
On -Site Logging & Incident Tracking:
All notable incidents will he documented through a centralized digital log accessible to site
supervisors and City officials. Each entry will include:
Time and date
Nature of the issue
Response actions taken
Final resolution (e.g., refusal of service, guest removal, police involvement)
Off -Duty Police Monitoring:
In place of traditional security guards, Boucher Brothers will coordinate with the City to employ
off -dun Miami Beach Police officers. Their presence will ensure a consistent. professional law
enforcement presence to deter issues and provide immediate support in case of emergencies.
Staff Training:
All employees involved in beer and wine service will undergo rigorous training prior to launch,
including:
Alcohol service and legal compliance
ID verification procedures
De-escalation techniques
Emergency response coordination with police or park rangers
Deployment of High -Tech ID Verification Systems:
To ensure strict compliance with all age restrictions, Boucher Brothers will utilize state-of-
the-art ID verificaliun hardware at all sales huts. These systems are capable of scanning and
authenticating government -issued IDs in real time, significantly reducing the risk of underage
sales or fraudulent identification. The equipment selected will meet or exceed industry
standards for speed, accuracy, and security, and will be operated by trained staff familiar
with alcohol service regulations.
Risk Management
7. Risk Management
7(a). Incident and claim reporting protocols for City/insurers
1) Immediate Incident Response
a) Ensure Safety
b) Notify Authorities
c) Remove Hazards
1 I Incident Documentation
a) Official Reports
b) Alcohol Service Documentation
3 ) Notify Risk Management/Legal Department
a) Report to Risk Management Time
b) Get Legal Counsel Involvement
31 Insurer Notification and Claim Filing
a) Notify the Insurer
b) Reserve and Investigation
7(b). Loss prevention and proactive risk management policies
Proactive Risk Management Policies
Alcohol Service Policy: Responsible Service training, ID verification, refusal of service,
drink limits, 0-tolerance for over serving.
Security and Guest: Off Duty PD, Incident Report, Crowd Management. Emergency
Procedures
Staff Management: Hiring policies, Ongoing Training, Employee Substance Use Policy
(Zero Tolemnce)
Legal and Compliance: Licensing Compliance. Age Compliance Audits. Insurance
Coverage
Health and Hygiene: Cleanliness Standards, Safe Beverage Handling
Community Relations: Neighbor Communication
Documentation and Audits: Policy Manual, Daily Checklist. Incident Forms
Programs & Benefit
8. Program & Benefit Derails
8(a) Projected alcohol sales revenue and methodology
Basic excel template attached. Working with our consultant to finalize preforms
8(b) Proposed sales locations (include diagrams/maps if possible)
Boucher Brothers will have available to open one freestanding beverage establishment kiosk per
block from 5" Street to 14" street in Lummus Park along with an one freestanding beverage
establishment kiosk on 21" street beach.
Google Earth of 7" Street with Pin Drop for Alcohol location
x
8(c) Types of alcohol planned for sale (categories, brands)
Frozen Cocktails, Specialty cocktails. Wine (Sparkling, White, Blush, Red) Beer.
8(d) Menu (please attach as exhibit), including any excluded drinks
Working with our consultant to finalize menu and pricing
8(e) Proposed hours for alcohol sales (e.g.. I I AM — 6 PM. Monday to Sunday)
Proposed hours will be from I I Am to 6PM. Monday to Sunday
8(f) Details on the City's 25% revenue share (specify if based on net sales and list anticipated
expenses) Proposing three tier structure so as sales increase so does the city revenue share split
with Boucher Brothers. As an example, Tier I — 15%, Tier 2 — 20%, Tier 3 — 25%. Example of
Net Sales.. Net Sales may be defined as, Gross Revenue less sales tax, service charge, tips, off
duty police, marketing
8(g) Description of public benefit at the bandshell and whether off -duty police is included as a
benefit. Bandshell to receive $10.000 a year for their 9 year extension. To be clear. Bandshel I
must be awarded the extension to receive this benefit. Off Duty Police will help stop illegal
vending on the beach, assist with guest issues, create a stronger daily police presence on city
contracted beaches. Sand sifting in addition to what is ahwdy contractually required.
8(h) Anticipated benefits of the program for the City/public and its positive impact on the beach
experience
• Residents and tourists will have an elevated beach experience.
• Additional police presence will help curtail crime
• Additional sand sifting will help enhance public beach cleanliness
• Additional source of revenue for the City of Miami Beach
Resolutions - C7 K
MIAMI BEACH
COMMISSION MEMORANDUM
TO: Honorable Mayor and Members of the City Commission
FROM: Eric Carpenter, City Manager
DATE: July 23, 2025
TITLE: A RESOLUTION OF THE MAYOR AND CITY COMMISSION OF THE CITY OF
MIAMI BEACH, FLORIDA, ACCEPTING THE RECOMMENDATION OF THE
FINANCE AND ECONOMIC RESILIENCY COMMITTEE, AT ITS JULY 16, 2025
MEETING AND APPROVING, IN SUBSTANTIAL FORM, AMENDMENT NO. 2 TO
THE AMENDED AND RESTATED CONCESSION AGREEMENT, DATED MAY 21,
2019 ("AGREEMENT"), AMONG THE CITY, BOUCHER BROTHERS MIAMI
BEACH, LLC AND BOUCHER BROTHERS MIAMI BEACH 21 & 46ST, LLC
(COLLECTIVELY "CONCESSIONAIRE"), FOR THE MANAGEMENT AND
OPERATION OF CERTAIN PUBLIC BEACHFRONT CONCESSION AREAS; SAID
AMENDMENT AUTHORIZING A ONE (1) YEAR PILOT PROGRAM FOR THE SALE
OF A SET MENU OF ALCOHOLIC BEVERAGES WITHIN THE LUMMUS PARK
AND 21ST STREET BEACHFRONT CONCESSION AREAS; PROVIDED,
HOWEVER, THAT THE CITY MANAGER MAY, AT ANY TIME AND IN HIS SOLE
DISCRETION, SUSPEND THE ALCOHOL SALES PROGRAM FOR UP TO SIXTY
(60) DAYS OR TERMINATE THE PROGRAM ENTIRELY, IN EACH CASE UPON
AT LEAST TWENTY-FOUR (24) HOURS' PRIOR WRITTEN NOTICE TO THE
CONCESSIONAIRE; AND FURTHER AUTHORIZING THE CITY MANAGER TO
FINALIZE AND EXECUTE THE AMENDMENT.
RECOMMENDATION
Memorandum to be submitted in Supplemental.
BACKGROUNDIHISTORY
ANALYSIS
FISCAL IMPACT STATEMENT
N/A
Does this Ordinance require a Business Impact Estimate?
(FOR ORDINANCES ONLY)
If applicable, the Business Impact Estimate (BIE) was published on:
See BIE at: https,//www.miamibeachfl.gov/city-hall/city- lerk/meeting-notices/
451 of 1791
FINANCIAL INFORMATION
CONCLUSION
Applicable Area
South Beach
Is this a "Residents Right to Know" item,
pursuant to City Code Section 2-17?
No
Is this item related to a G.O. Bond
Project?
No
If so, specify the name of lobbyist(s) and principal(s):
Department
Facilities and Fleet Management
Sponsors)
Co-sponsor(s)
Condensed Title
Approve Amendment 2 to Beachfront Concession Agreement with Boucher Brothers. FF
Previous Action (For City Clerk Use Only)
452 of 1791