#065 Miami Beach Hotel & Apartment Book 1936
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MiAMI' BEACH' MIAMI BEA(~
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Welcome to
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"RMERICA'S YEAR 'ROUND PLAYGROUND"
IAMI BEACH is one of the best equipped municipalities in the United States to
conveniently accommodate a large influx of vacationers. ~ Miami Beach is an
island seven miles long, bordering the Atlantic Ocean, joined with the city of Miami
by three causeways that cross Biscayne Bay, ~ All sections of the resort colony are
easily. accessible with private motor cars or public buses. ~ As Miami Beach is
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less than a mile and one-half at its widest point, there is no location far distant
from:ihe Ocean or Bay. There are many beautiful waterways on which many of
the hotels and apartment buildings face, ~ For amusements there are polo, excel-
l~nt fishing, ocean- and sun-bathing, golf, tennis, dancing, bicycling, boating,
motori~, horseback riding, cabanas, swimming pools, water sports, dog racing,
fashion s~ws'7i'eg~ttas. ~ Miami Beach has all that any up-to-date city has - fully
accredit:t schdqIf \ its own City Hall and government; sporty golf courses; pala-
table, potable d~inking wafer; attractive parks and recreation grounds; modern
sh~p~ anJ:store~;.churches of seven denominations; well-equipped public library;
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splendid, efficiently-operated hospital; beautiful theatres, featuring first-run pic-
tures; complete system of transportation. ~ Miami Beach offers, as the world's
greatest winter playground, apartment a,ccommodations comparable with those
found in any other resort city. There is arvaricly,from which to choose - anything
from the efficiency apartment accommodating from two to four persons to the
luxurious suites that can accommodate/eight. ~ The hotels of Miami Beach may
be favorably compared with those of any other resort city. Accommodations offered
by the hotels range in scope from moderately-priced rooms to exquisite suites.
Throughout the world, the South is famous for its hospitality. Miami Beach, deep
in America's Southland, is no exception.
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The HELEN-MAR Rpartment Hotel
ON PANCOAST LAKE AT TWENTY-FOURTH STREET, MIAMI BEACH
Overlooking Facing
the the
Beautiful Lake and
Roney Plaza Atlantic
Gardens Ocean
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PRIVATE DOCKING FACILITIES FOR YOUR BOATS
. The last word' in ar~hitecture and fireproof construction.
. Artistic furnishings,
. Select clientele.
WILL
BE
COMPLETED
DECEMBER
FIRST
JACQUES DE JONG, Manager
Page Forty-three
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~ the Pancoast, you have the ocean actually at your fro~t '~~r~T'liete': tJi;cabana
colony for graceful and scientific loafing. . . there's the board:walk with its comrdrtable
Deauville chairs, and a spacious veranda overlooking a vista of sea and tropic verdure.
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~ ~ ~.he Pancoas't is the winter honie of an established 'and cong~nial cl;etit~le.(I~ appe;l
is':elemental; sun, surf, and Warm sands. . . but it does not end there. Tlie most.
sophisticated ~,iJ.l wel~ome its ~xcellent appointment3, cuisiil~".:, a!1d ,s~rvice,
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It is-advisable to make adv'ance registrations. We suggest th~t: you write or wi~!:ltoday.
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ARTHUR PANCOAST, President'
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NORMAN PANCOAST, :Manager .
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1\met'ican ,PLan' In Winter
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Eut'Opean PLaI), Duri~ Summer
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~otel ~etberlanb
"On the Ocean"
~HE HOTEL NETHERLAND offers every conceivable innovation in modern hotel construction. It
~ is one of the largest and finest hotels in Miami Beach. Fireproof. Superbly located on beautiful
Ocean Drive, overlooking Lummus Park and the deep blue of the Atlantic, it is in the very center
of every sports and social activity.
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The rooms in the Hotel Netherland are large, airy, furnished in excellent taste, steam heated, and each
room has private bath equipped with combination tub and shower.
The solarium on the Hotel Netherland roof is unrivaled. Here not a detail for complete relaxation or
healthful sun bathing has been overlooked. Graduate and registered masseur and masseuse are in con-
stant attendance.
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Bathing facilities at the Hotel Netherland include lockers, hot and cold showers, and bathing suit drying
room with attendant in charge . . . thus guests may leave in bathing attire, going direct from hotel to
beach.
A complete service is offered in the Hotel Netherland dining room. . . here excellent food, featuring
delicious fruits and other delicacies of the tropics will be served.
The modern appointments of ouJ' cocktail lounge are unsurpassed.
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At the Hotel Netherland the diseriminating guest will find all the comfort.~
of home without a single responsibility . . . its excellent appointments,
service and euisine will st1'ike a carefree, satisfying note. Operated on the
European plan, it is one of the outstanding hotels of the Greater Miami
area. There is an appeal about the Hotel Netherland that goes beyond
beauty of design and graceful unobtrusive service. . . it offers a lure that
only an oeean-front hotel can have,
* RATES ON APPLICATION
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E, H, DINE, Managing Director
1330-1336 OCEAN DRIVE
Page Three
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thE
ClidEj,
"The Skyscraper Hotel
on the Oeean"
OVERLOOKING
LUMMUS PARK AND
A TLANTIC OCEAN
A new modern hotel with every convenience and comfort conceivable - beautiful and
large dining room overlooking ocean. Most complete
coffee shop and soda fountain service, modern and
attractive lobby and lounges, bar, two high-speed
elevators, penthouses, etc.
A merican and European Plans
Strict Dietary Cuisine
Page Four
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Attractive Rates by Day,
Week or Season
BEACON HOTEL
ON THE OCEAN A T SEVENTH STREET
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Ultra-Modern
Fireproof
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Conveniently located' to all centers of sport and social actIvItIeS. Spacious rooms
overlooking tropical park and Atlantic Ocean. Modern appointments. Every comfort
of home provided. Elevator, steam heat, sun porch, solarium, lobby, lounge, card
room, private writing lounge. Attractive rates by day, week, or season.
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BEACON HOTEL
MIAMI BEACH
Page Five
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dle7.e at the EDGEWATER BEACH HOTEL you will
find incomparable service. Room Stewards are in
attendance day and night:
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Clhe Guests Rooms are Sound - proof,
Steam - heated, fully carpeted and
beautifully furnished.
cRatEj. on 'l.E-'1UE-j.t
"You Mayas Well Have the Best"
And You Will Find It
at
RITTER'S I-IOTEL
COLLINS AVE. AT THIRTEENTH ST.
AMERICAN PLAN
. All rooms with private bath and shower.
. Private palm garden.
. Roof solarium.
. Unexcelled cuisine.
. Moderate rates.
ONE-HALF BLOCK FROM OCEAN
ownership-management
Page Six
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eA. modern hostelry with the dignity and
charm of years of service to Miami Beaeh
visitors . , .
I-IOTEL LA FLORA
1238 COLLINS AVE. AT THIRTEENTH ST.
European Plan
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. Every room with private
bath and shower.
. Beautiful tropical palm
gardens adjoining,
. Spacious lobby.
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. Reasonable rates.
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ownership-management
CA V ALlER
HOTEL
* Beautiful ultra-modern building, just
completed, opens for its first season in
November, 1936,
Exceptionally large and cheerful rooms,
exquisitely furnished, each with private
bath, shower, and telephone. . . elevator
service,
SURF BATHING AT DOOR
Management: The DAN FAMILY, Inc.
of Sha-Wan-Ga Lodge, High View, N. Y.
MODERATE RATES
Fo/' further particulars, kindly address
CAVALIER HOTEL
1320 Ocean Drive . . at Fourteenth Street
Miami Beach, ,Florida
Miami Beach pr;>esents. . . .
crhe NEW
Clhlcensea
Hoiten
Modern
to the
Minute
Every courtesy and con-
venience for the comfort
of our guests. Two short
blocks to the ocean and
the park. In the heart of
all sport activities and
shopping center, .
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,M.G1\NZ
Owner-
Manager
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944 W1\8H INGTON 1\ VENUE
:4 7 TENTH STREET
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SUPERBLY LOCATED ON THE OCEAN FRONT
1Jfu: d-/-o ut
<WhitElaw
Clfu, newej.t and mOj.t mode7.n on the beach.
d/a[f b[och. f7.0m ocean.
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Page Seven
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THE COLONY HOTEL
"On the Ocean Drive \\
, , , , SURF BATHING
DIRECT. FROM HOTEL
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All Outside, Airy Rooms with Ocean View
Overlooking Beautiful Tropical Gardens
Elevator and Switchboard Service
Lobby and Drawing Rooms - Club Lounge
Modern Sun Deck Solarium
OPEN YEAR ROUND
. Every Home Comfort
. Modern Features and Appointments
. Rates Posted with Chamber of Commerce
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"~6 OCEAN DRlIVE
OPEN YEAR ROUND
HOTEL
NORMANDIE
DIRECTLY ON THE OCEAN
OCEAN DRIVE AT FOURTH STREET
MIAMI BEACI-l, FLORIDA
, * Latest Construction
* Moderate Rates
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. All outside rooms with ocean view.
. Private baths and telephone,
. Convenient to all shopping centers, amusements,
'sports and recreations,
Pl!ge Eight
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PRIVATE BEACH
ATHLETIC FACILITIES
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OUR OWN PRIVATE BEACH
LIFE GUARD IN ATTENDANCE
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Service
Features
Steam heat
Daily maid and jani-
tor service
Electrically equipped
telephone switch-
board,
Garages 'and ser-
vants' quarters with
private bath on the
premises.
Open all year
HAMPTON
COURT
RP ARTMENTS
COLLINS AVE. AT 28TH ST,
I[OIlOO'"
PERFECT location . . , In the heart of
exclusive North Beach section . . . only
a few feet from the ocean . . . easily ac-
cessible to churches, schools, golf courses
and polo fields , . , within walking dis-
tance of the smart Lincoln Road shop-
ping center and adjacent to restaurants
affording the finest cuisine on the beach.
Every apartment is a private home, taste-
fully and thoughtfully furnished, having
front and back entrance, Most of the
units have living room, two bedrooms
with twin beds. dinette, k;itchen, one and
two baths, large closets 'and two, three
or four exposures. Apartments with one
bedroom and three bedrooms with two
baths are also available. Most units have
a large tile floor screen porch.
Hampton Court, catering to a discrimi-
nating clientele, is established and digni-
fied, The entrance to the spacious lobby
and lounge is approached through a
beautiful tropical patio and cloister, fac-
ing the Atlantic, where surf and sun
bathing are virtually at your front door.
This service. under the owner-manage-
ment of Mr, and Mrs. F. Kyle Ebe~soIe,
is thorough and unobtrusive.
Coil.. Al1ftIUC
Second And Third Floor Plan
Page Nine
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BEACH
PARK
HOTEL
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Facing Oeean and Lummus Park
600 OCEAN DRIVE AT SIXTH STREET
* Modern . . . Convenient to Miami and all
attractions . . . 100 rooms - 100 baths with
tub and shower. Large lobby and front porch.
Elevator and dining room service. Rates on
application.
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V AN NESS BROS., Proprietors
H, W, HEATH, Manager
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The VILLAGE and
OR TEGA HOTELS Washington Avenue and Espanola Way
THE HOTELS, in the heart of recreational activity, are just a few steps from the ocean. They are
located in the heart of picturesque Spanish Village, which carries out a colorful and quaint theme.
In connection with the Village Hotel arE sixteen completely furnished apartments,
each a secluded home in itself with living room, bedroom, dinette, kitchen, and bath.
Owner managership assures
an intimate personal service
which adds so much to the
comfort and enjoyment of the
guest.
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Living at these hotels has been intelligently simplified . . . they are complete
communities within themselves. A patio offers dining in the open air, while the
Village Grill and Coffee Shop is
anothE-r popular feature. Drug store,
beauty parlor and a barber
shop also are located in the
building.
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MRS, C, H, NORRIS
Manager
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JIB JIEA tiC JIll
JPJLAZA
JlHI[ tlD llL JIE JL
COLLINS AVE. CORNER OF FOURTEENTH ST.
MIAMI BEACH, FLORIDA
* European Plan
Your Winter Vacation...
is enhanced
when you surround yourself with
such elegance as is characterized by
the rooms at the Beach Plaza Hotel.
Modern in every detail and designed
for your supreme pleasure and com-
fort without exorbitant tariffs.
The ocean virtually at your door.
Attractive solarium for those who
seek privacy with the sun.
We boast also of a highly efficient
staff whose sole aim is to please and
to guard your comfort, zealously.
Descriptive booklet forwarded upon
request. '
*
Under personal management of
NEAL KARS
1111111111111111111111111I1111111111111111111111111I11IIIIIIIIIIIIJIIIIIJIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIII~
SENSIBLE RATES
in a good apartment-hotel with
a homelike atmosphere,
THE HADANA
One of the Better Apartment-Hotels
CHOICE RCCOMMODATIONS
Luxurious - Modern - Comfortable
SIXTY HOTEL ROOMS
FORTY RPARTMENTS
Desirably Located at
DREXEL RVENUE RND THIRTEENTH STREET
In the Heart of Everything
Two Blocks from Ocean and Parks
One Block from Shopping, Schools, Etc.
We Offer
CONVENIENCE
COMFORT
HOSPITALITY
RT A PRICE YOU'LL LIKE TO PAY
Our courteous and efficient staff is ever eager to make
your stay at the Habana a realization of your fondest
expectations. Daily, weekly, monthly, season, or yearly
rates upon inquiry,
THE HABANA IS OPEN THE ENTIRE YEAR
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NASH HOT~EL
New, modern, elegantly furnished. Centrally located to all
docial and sports activities.
All outside rooms with bath and shower, radio. telephone
and heat. Elevator service, solarium, recreation room. patio.
shady and sunny porches.
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1120 Collins Avenue
ONE B L 0 C K F R O'!M 0 C E A N
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HOTEL EDISON
OCI;:AN DRIVI;: AT TI;:NTH STRI;:H
MIAMI BI;:ACH . FLORIDA
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Page Twelve
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a fine hotel
distinguished by
. a genuine hospitality
. superb location
. delightful rooms
. delicious food
. and sensible rates
Write ALFRED STONE, Manager
. 1IIIII1I1II111111111111111111111111111111111111111111111111111111111 nil...
THE ~auo!J g:Jlaza d-I-otEI
Directly on
the Ocean
Private Bathing
Beach
Ocean Drive at Fifth Street . 'Miami Beach, Florida
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STRATH HAVEN HOTEL
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The only complete, modern, fireproof hot~l directly on the ocean, with a
private bathing beach and 'marine gardens, akmoderate priees.
BETWEEN FOURTH AND FIFTH STREETS
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True to the tradition that inspired its building,
the hotel itself is a paragon of modern con-
struction. Its unusually spacious and luxuriously
appointed pttblic rooms are designed te take full
advantage of the seaside location. A unique and
exclusive feature is the Recreation Room, occupy-
ing the entire top floor of the north wing, WRere
lectures, concerts, and recitals are staged.
Florida's Finest
Resort Hotel
The dining room is glass-enclosed on the ocean
side with massive windows extending from floor
to ceiling. Here the finest viands prepared by
world famous chefs are served in true continental
style. Sleeping rooms are large and airy and are
equipped !yith the most modern of de luxe fur-
nishings. For rare occasions when the temperature
drops below normal, the entire building is supplied
with steam heat.
Centuries ago" the fabulous palaces of the "lost
continent" of Atlantis sank into the sea, bearing
with them a culture that lives in legend, even
today, as the outstanding civilization of its time.
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In a word, the Atlantis is your ideal of an ultra-
modern winter home in America's tropics . . . a
home expertly staffed and completely devoted to
your comfort, pleasure and entertainment.
Now beside that same shimmering sea, there rises
a new Atlantis, a palatial hostelry, the Queen of
America's winter playground, built in the same
traditiol1 of superiority that marked its namesake
, continent.
llltBTL-d NTI S
ON THE OCEA,N.A,T, 27th, STREET.
Paw;" ,TJ.lcirteen
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OCEAN TOWERS APARTMENTS
On the Ocean at Forty-second Street
Private beach. . Efficiency, one- and two-bedroom furnished apartments. . Electric
refrigeration. . Steam heat. . All rooms outside, mostly with ocean view.
. Catering to a Gentile clientele. . Sp-ecial rates for the full
season. . Booklet mailed on request,
MAUDE L, TOOLE, Manager
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COLLINS AVENUE AT THmTIETH
Page Fourteen
PHONE 5-1419
HOTEL
EMBASSY
EVERY ROOM HAS AN OCEAN VIEW
Hotel Embassy in Miami Beach's
Exclusive Section Catering to
Discriminating Clientele
Surf bathing directly from Hotel
on private beach. , . , Radio in every
room. , . . Ample parking facilities,
. . . Efficient dining room service
and cuisine.
MOST UNIQUE
COCKTAIL BAR
ON THE BEACH
G, S, PICKARD, MANAGER
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The NeuJ DE:A UVILLE Hotel
and Beach Gabana Glub
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* Owned by Mr, Bernarr Macfadden
Continental
Breakfasts
Served to
A II Guests
Without Charge
Guests may enjoy the privilege of our salt-water swimming pool and
privacy of magnificent 500-foot ocean beach. Outdoor dining and dancing
on the novel Clipper Ship deck. The New Deauville Restaurant and
Marine Terrace Grill Room chefs offer specialty dishes.
and
Sidewalk Cafe
and
Parisian Shops
Eighty-four cabanas, gaily decorated, available for short-term or seasonal
occupancy. Two large solaria. An auditorium, accommodating 500 per-
sons, with terrace overlooking the ocean, is available for social functions
and entertainment.
French Pt'omenade
The hotel offers to the discriminating visitor an unusual combination of
distinctive recreation facilities at moderate charges. Write for rates to
The New DEil UVILLE
SIXTY-SEVENTH STREET AND COLLINS AVENUE . MIAMI BEACH, FLORIDA
Page Fifteen
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THE RDMIRAL
HOTEL
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100 ROOMS
100 BATHS
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HALF BLOCK
FROM
FLAMINGO PARK
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A. RAUZIN, MANAGER
1020 MERIDIAN AVENUE
Page Sixteen
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MAREN AP ARTMENTS
1543 MICHIGAN AVENUE
SEASON RATES $500 TO $800
Monthly and Weekly Rates on Request
Steam Heat
Every Modern Comfort and Convenience
Utilities Furnished
NO CHILDREN . . . . NO PETS . . . . LARGE PARKING LOT
POLO RPARTMENTS
1619 JEFFERSON AVENUE
MIAMI BEACH, FLORIDA
.
(JOCATED a few doors from Lincoln Road,
4::) the "Fifth Avenue of the South," within
walking distance of Lincoln Road shops; also
close to food supply stores, Convenient to beach,
theatres, and golf courses, Apartments taste-
fully furnished, Selected clientele. , . inspection
invited,
S. L, MATZ, Manage?'
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The, Tower:
The Most Luxut'ious Hotel
In Amet'ica
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facing the Atlantic Ocean
and located in the
Most ExcLusilJe Noeth Beach
Residential Section at
6061 C90llins ilvenue
Miami Beach
Page Seventeen
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in ttu luart off MIAMI8EACH
The BARCLAY PLAZA follows an entirely new concep-
tion in resort hotel planning. Every room is virtually
a "one-room suite," a smartly furnished sun-parlor
living room by day and a cool, airy twin-bedroom by
night - a plan made possible by a new type full
single bed effectively disguised as a comfortable
lounge by day. This entirely modern idea keynotes
the hotel. Appointments and services reflect the suave
luxury and congenial atmosphere of a smart resi-
dential club in an exclusive suburban community.
The BARCLAY PLAZA is ideally located, directly over-
looking the Miami Beach Golf Club, and a matter or
minutes from the ocean and Lincoln Road. Inspection
is invited - or a completely illustrated folder will
be mailed on request.
PAP-K AVEN UE
Page Eighteen
OCEAN BEACH RPARTMENTS
620 OCEAN DRIVE
* On the Ocean at Lummus Park
De luxe sleeping equipment. Electric refrigeration.
Lights furnished. Constant hot water. Maid service.
Best transportation on the Beach. Hotel rooms, large
and small apartments. Weekly. monthly or seasonal
rates on request. Under the personal management of
Mrs. W. W. Shippy, member Chamber of Commerce.
THE GRANADA
1017 MERIDIAN AVENUE
A Friendly Hotel
"Where One Guest Sends Anothe?'''
SPACIOUS LOBBY
50 ROOMS -- 50 BATHl:;
SEASON NOVEMBER 1 TO MAY 1
A SF..LECTED CLIENTELE
A~IERICAN OR EUROPEAN PLAN AFTER DECEMBER 15
RATES ON REQUEST
W. OTTO RABE, M gr.
-
ADLER
PROPERTIES
Announcing
THE
PINES
THE
PALMS
PINE TREE DRIVE AT
TWENTY-FIFTH STREET
Opposite Golf Course
Sixteen Ultra-Modern
Bedroom Apartments
and Penthouse
SADIE G. BISHOF, Owner-Manager
.
ROBERT FULTON, 1535 Pennsylvania Avenue - Thirty-two commodious
studio apartments. Comfortably accommodate three persons,
New
High Class
Apartments
JEFF DAVIS, 2444 Flamingo Place - Four studio apartments, three
one-bedroom apartments, and one deluxe two-bedroom, two-
bath apartment,
ill
* SolaTium for Guests
Address: R. R. Adler, P. O. Box 604, Miami Beach, Florida
l"
NORMA LEE RPARTMENT
'THIRTEENTH STREET AND PENNSYLVANIA
*
Elevator to Solarium and Roof Garden
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Beautifully furnished, with every possible con-
venience. Heat, telephone service, recreation
lobby, storage space for each apartment. Six
bedroom apartments, twenty-four efficiencies.
Close to beach, schools, shopping centers, thea- , I
tres, and parks.
MRS. IDA F. FLOWERS
Resident Manager
MRS, J. SIMPSON
Owner
RATES VERY REASONABLE
Page Nineteen
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Hotel
With Private Beach....
Located in the exclusive section and catering to a dis-
criminating clientele, invites you to permit us the
privilege of sending you complete information pertain-
ing to accommodations , , , where distinctive service
and unusual consideration of guest requirements is our
established policy, Address communications to Marine
Terrace Hotel, Ocean Front and Twenty-seventh Street,
Miami Beach.
[American and European Plan. . . Gentiles Only]
Page Twenty
~-- ~arin~
Terrace
J..'-;".;--~ ...-.--------....-
LE ROY HOTEL and LE ROY VILLAS
COVERING AN ENTIRE CITY BLOCK _ 32ND TO 33RD COLLINS AVENUE TO INDIAN CREEK DRIVE
The Finest
Hotel and Apartments
on the Beach
* New and luxuriously fur-
nished. Overlooking the ocean
and beautiful Indian Creek.
Every comfort is provided in
either a completely furnished
apartment or a fine hotel
room. Single or in suite.
To open for the winter season
we finished only three floors,
and we suggest early reserva-
tions as our space is limited.
JOHN M. DUFF, JR.
Manager
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APARTMENTS AND HOUSES ARE CHARMINGLY FURNISHED
D
/1 DISTINCTIVE group of six houses,
VI just completed, right on the ocean. Five
houses contain four apartments each with pri-
vate entrance and landscaped patios. All the
apartments have three exposures,
Tiled floors throughout. Completely sound-
proofed and insulated from heat and cold.
Electrically heated.
Spacious dressing room closet and large trunk
room in each unit.
Private bathing beach. Close to hotels, res-
taurants, schools, shops, and transportation.
No det~il overlooked for privacy, comfort and
convemence.
Included in the ~ixth building are two houses
containing three master bedrooms, two baths,
servant's room with bath, garage and usual
accommodations.
This group incorporates distinctive features
to be found nowhere else in Miami Beach.
For rates and further information, address
Service
includes
Water
Linens
Refrigeration
Daily Maid
Service
Switchboard
Service
EL MIRASOL
Twenty-seventh Street at the' Ocean
Between the Pancoast and the Roney Plaza
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EL MIRASOL
Page Twenty-one
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ONe -4-,
Hotels, Apts. & Schools by Zones
PAGE NAME ZONE
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24. Hiawatha Apartments 2
25. Indian Queen Hotel 3
25. King Cole Hotel 4
6. La Flora Hotel . 2
30, Lakeside Apartments 3
24. LaSalle Hotel 2
20. LeRoy Villas Apartment Hotel 3
25. Lincoln Hotel 2
38. Luxton Apartments 2
16. Maren Apartments 2
20. Marine Terrace Hotel 2
26. Mayfair Hotel '. 3
24. Miller- Weil, Apartments and Hotels 2
28. Monterey Hotel 2
12. Nash Hotel 2
25. Nautilus Hotel 3
3. Netherland Hotel 2
15. New Deauville Hotel 5
19. Norma Lee Apartments 2
8. Normandie Hotel 1
29. Normandy School . 5
ZONE
2
2
3
3
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3
3
2
2
2
3
2
3
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information eoneerning the following
hotels' and apartments:
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REAL ESTATE. SALES,
653 WASHINGTON RVENUE
RTLANTIS
BARTHOLOMEW
BEACON
, BEACH PLAZA
CAVALIER
COLONY
EL CLIFTON
EL V ANALA
FENIMORE
HARRISON
HELENE
HIAWATHA
LA SALLE
MAYFAIR
NORTON
SEVILLA-PLAZA
SHOREHAM
TIDES
TUTTLE
eonsult
MILLER · WElL
N COR PO RAT ED
HOMES. RENTALS
MIAMI BEACH
PHONE 5-2669
TEL. RDDRESS: MILLER, WElL
Pf!ge Twenty-four
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OPEN ALL YEAR
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"On the Ocean"
PRIVATE BEACH - PRIVATE GARAGE ADJOINING
Bathing direct from room
EUROPEAN AND AMERICAN PLANS
Our air-cooled
Dining Room is
the most unique
in Miami Beach.
!he FISHER
HOTELS
INDIAN QUEEN
HOTEL
FLAMINGO
NAUTI LU S
LINCOLN
KING COLI:
-American
80 U LI:V ARD
- European
~
OVERLOOKING INDIAN CREEK
HT THIRTY-FIFTH STREET
Miami Beach
FIVE alluring locations
convenient to our Two
Golf Courses , . . BA YSHORE
AND
LAGORCE
, Page Twenty-five
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I The New
Collins Plaza Hotel
WEST OF COLLINS' AVENUE IN TWENTIETH STREET
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One block from the ocean and bathing
beach. Modern 54-room hotel with
steam heat, combination bath and
shower in every room, spacious lobby,
elevator service, patio and sun gardei1
and modern coffee shop. Near the golf
courses and fashionable Lincoln Road.
EDWARD W. COLLINS, MY1'.
European Plan , , ,
Exceptionally
Large Rooms
I
Mayfair Hotel
1960 PARK AVENUE, NEAR TWENTIETH STREET
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New hotel in the hub of sport and
social activities. Close to the ocean
and bathing beach. Walking distance
to smart Lincoln Road shopping cen-
ter, and popular Twenty-third Street.
All rooms contain comfortable Sim-
mons bedding. Guests have privileges
of solarium, spacious gardens, and
patio.
I,
OWNER- MAN AGEMENT.
Coffee Shop
At Miami Beach
Golf Course
,Page Twenty-six
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THE PARe
VENDOME
*
*
*
*
The Aristocrat
of
Miami Beach
*
Designed
for Gracious and
Healthful Living
*
Efficiency
and
Bedroom Apartments
*
Inquiries Solicited
*
,
,
MERIDIAN AVE, AT
THIRTEENTH ST,
Owner-M anayement
ARCHIE SLATOFF
Ma,naginy Director
.J
CARSON TROPIC SCHOOL
MIAMI BEACH, FLORIDA
Affiliated with MIAMI BEACH COLLEGE OF MUSIC
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While winter's howling blasts raged in the North these pupils enjoyed their studies at the
Carson Tropic School in healthful home-like atmosphere,
"The Ultra Violet Sun Ray School" Day School for Boys and Girls
Miami Beach's first and oldest FLORIDA CHARTERED PRIVATE SCHOOL and one of the most dependable.
MISS HARRIS I FLORIDA SCHOOL
MIAMI
ACCREDITED
ESTABLISHED IN 1914
Boarding and Day Departments. Kindergarten through
College Preparatory. Fine Arts Department includes piano,
violin, voice, dramatics, art, dancing. Outdoor sports, swimming,
sailing, tennis throughout the winter. Auto service arranged to Beach
* Catalogue and View Book Upon Request
AFFILIATED WITH VIKING-IN-FLORIDA, FOR BOYS
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MONTEREY APARTMENTS
1611 MICHIGAN AVENUE
Unusually attractive apartments, conveniently located
near Lincoln Road. Strictly first class . . . owner man-
agement . . . restricted patronage. Accommodations for
two to four persons, by week, month, or season . . .
moderate rates. All apartments with steam heat to
provide comfort for occasional cool spells. Switchboard
service . . . Frigidaires . . . maid service. Side lawn
with sun chairs.
Booklet, floor plan, and rates on request.
C. THOMAS DUNHAM
Owne1' and Manager
TWELFTH SEASON SAME MANAGEMENT
The HELENE Apartments
1040 FIFTEENTH STREET
Charmingly furnished apartment.:;
consisting of large bedroom, living
room, kitchenette, and bath. Every
room with cross-ventilation. Beauti-
ful gardens for our guests surround
the building. The Helene Ap'art-
ments are ideally located, two short
blocks from Lincoln Road, close to
the ocean and golf course.
Congenial Patronage
Moderate Rates
(lfffjl' , "~/II
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Facing Beautiful
Indian Creek, One Block
from the Ocean
.
Private Showers
and Direct Bathing from
the Apartment
..
Every Convenience,
Including Steam Heat
..
All Apartments
Completely Furnished
for Housekeeping
.
~
W. E. LEONARD, Owner-Mgr.
BEACH MAISONETTES APARTMENTS
2939 INDIAN CREEK DRIVE
)
: Page Twenty-eight
FORDE OCEAN
APARTMENTS
OCEAN AT SIXTY-SIXTH STREET
. Gentile Clientele
. 300-foot Private Enclosed Beach
. Tennis Court
. Shuffleboard
. Roof Solarium
. Maid and Porter Service
. Garage Service
. Frequent City Bus Service
. Night Watchman
. Separate Entrance, Each Apartment
Address Inquiries
to
6605 COLLINS AVENUE
MIAMI BEACH, FLORIDA
SEASIDE
HOTEL
DIRECTLY ON THE OCEAN BEACH AT 7isT STREET
* Catering to an Exclusiv.e Clientele
at Reasonable Rates
r
ALL OUTSIDE ROOMS WITH PRIVATE BATH
NEW HOTEL HOME ATMOSPHERE
GOOD PARKING FACILITIES
..,
Fourteen apartments, each with kitchenette and one or more bedrooms
and baths; automatic ventilation; steam heat; thoroughly soundproof.
On direct route to Hialeah, midway between Surf Club and Bath Club.
Season rates: $1,500 to $3,000. Some apartments available by month.
..~
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:; THE NORMANDY RESIDENT m_"~
- AND DAY SCHOOL =
-
= Ideally situated on the Isle of Nor.. =
- mandy. A boarding and day school
== for boys and girls from kinder- =
== garten through high school, for full ==
= or part semester. =
- PHONE 5-4011 =
= 1021 Biarritz Drive ;;;;;;
= Miami Beach, Florida =
= LEO DUBERMAN~ Dlrector1 =
~ 111111111111111111111111111111111111111111111111111111111111111 III Iii
Page Twenty-nine
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The New LrAKESIDE~ 24partment Hotel
PHONE 5-4461
THE
RIVIERA
PLAZA
TWENTIETH STREET
NEAR COLLINS AVENUE
,
Open Year Round
,
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IDEALLY LOCATED between Roney Plaza
and Pancoast Hotels, Modern, comfortable,
and beautifully furnished, All outside rooms,
with eastern and southern windows overlooking
the ocean. Daily maid service, Solarium open
to guests. Building under personal supervision
of Mrs, C. F, Falkenburg. Please write for
additional information.
* Early Reservation Suggested for Choice of Apm.tments
2909 COLLINS A VENUE
DELIGHTFUL SURROUNDINGS
Between the ocean and golf course, convenient to Roney Plaza promenade and swimming pool. Apartments are completely
equipped . . . electric kitchen, Frigidaire . . . twin beds . . . inner-spring mattresses. Daily maid service. Full electric
service included. Transient rooms with bath. Congenial patronage. Rates on application. For further information address:
Summer Resort, Berkshire Country Club, Wingdale, N. Y. J. REDLICH.
Page Thirty
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HOTEL
TWENTY-FIFTH STREET AND THE OCEAN
An unusual hotel for discriminating winter
vacationists. Conveniently located on the
ocean and Lake Pancoast, every room hav-
ing waterfront exposure. Booklet and rates
on request.
Privileges of Private Beach
K'Jh... CVan dVEH
HOTEL
FOURTEENTH STREET AND THE OCEAN
A modern hotel of distinctive charm. Un-
excelled for surf bathing facilities and di-
versified resort activities. Write for Booklet
"C" and schedule of special pre and post
season rates.
~
On the Oceanfront
l
RUBIN FEINBERG
HARRIETT
RPARTMENTS
1500 Pennsylvania Avenue
BEAUTIFUL. NEW. MODERN
Two five-room apartments,
Eight three-room apartments.
Sixteen efficiencies,
Every conceivable detail consid-
ered in equipment, comfort,
spaciousness and convenience,
Ideally located near Lincoln
Road and within short distance
of golf links, bathing beach and
all the fashionable shops and
theaters.
Page Thirty-one
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FLORENCE VILLA RPARTMENTS
We also have hotel
rooms for the visiting
guests.
*
Ideally located between
two main shopping, res-
taurant and theatre
centers.
*
Close to ocean and the
Miami Beach Golf
Course.
'I
1450-1452-1454 MERIDIAN RVENUE
For a quiet and dis-
criminating clientele.
*
Reservations are now
being confirmed.
*
Write or wire to Mr.
H. R. Hugot, Mgr.
BEAUTIFUL Florence Villa consists of sixteen unusually spacious units; eight bedroom apartments
with three or four large closets, gas fireplace and steam heat; six deluxe efficiencies with large living
room, with twin roll-away beds and studio couch, dressing room, pullman kitchenette, dinette and tile
bath, two to three large closets, and two electric Thermador Heaters, All units completely equipped
with electric refrigeration and gas stoves,
PINECREST
APARTMENTS
2427 PINE TREE
DRIVE
The Pinecrest Apart-
ments offer a note-
worthy example in
modern building de-
sign.
There are ten units
consisting of bed-
ro 0, m apartments,
and a Grand Studio
apartment with two-
story living room,
making this unit es-
pecially distinctive.
Balconies, sun decks and a roof solarium serve all apart-
ments in this unusual and interesting property which has
just been completed.
The' Pinecrest overlooks the course of the Miami Beach
: Golf and Country Club to the west, while beautiful Indian
Creek is just east of the property with the ocean two short
blocks beyond:
Prob'ably no building of its size in Miami Beach features a
,PCfue'Thirty"two
more generous allotment of glass, the windows throughout
being unusually large. There are five corner apartments.
All units have cross-ventilation. Kitchens are fully equip-
ped. Furnishings, in excellent taste, strike a modern note,
in tempo with the architectural design of the building.
Daily maid service is provided.
The Pinecrest Ap'artments are under, the management of
"\Villiam Loewenthal. ),\""t_"~\:.~",y .,,_.'
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COLLINS AVI:NUI:
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* Situated in the fashionable Surfside section of Miami
Beach,'Del Mar Manors comp-rise eighteen beautifully fUl'-
nished'duplex apartments, each containing living room,
dining room, bathroom and kitchen on the ground floor,
and two bedrooms, two bathrooms and ample closet space
on the second floor. There are two duplex apartments to
each building and they are carefully sound-proofed.
There are also available a limited number of studio
SCHOEPPL & SOUTHWELL, .41'chitects
DEL MAR
MANORS
ON THE OCEAN
95th STREET and COLLINS
MIAMI
BEACH
Left: Plot plan of
Del Mar Manors
extending from
Collins Avenue to
A tlantic Ocean.
rlRST f'LOOR PL.....N
Typical floor plans
of duplex apart-
ments, showing
private entrances,
ocean exposures,
,and through ven-
tilation features.
5[,(;ONO fLOOR PLA.N
apartments, efficiency apartments, and hotel rooms. All
accommodations have tiled floors throughout and full ocean
view. All buildings are equipped with gas heating units.
Hotel switchboard and maid service are provided. Further
features of Del Mar Manors include private beach, beach
equipment, parking facilities and servant accommodations.
For full information, rates, etc., write to: T. D. Covington,
Del Mar Manors, Collilli:; Ave. at 95th St., Miami Beach.
, -,' NELSON R. BOICE & COMPANY, Contraetor
Page Thirty-three
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HOTEL
CAMBRIDGE
MICHIGAN AT FOURTH
European Plan
150 ROOMS . 150 BATHS
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Sun Gardens
Coffee Shop
FENIMORE COURT
RP ARTMENTS
1200 EUCLID RVENUE MIAMI BEACH. FLORIDA
RRTHUR GREENFIELD, Resident Manager
Just Completed
One of
Miami Beach's Finest and Best
Hotels
AMERICAN PLAN . . . FINEST CUISINE
DIETARY LAWS STRICTLY OBSERVED
TWO KITCHENS
: I
The PRESIDENT Hotel at 1423 Collins Avenue, one-half block
from the ocean. All outside extra large airy rcoms with ocean view. Equipped with
tropical doors. Furnished and designed for comfortable living. Full tile bathrooms with
tub and shower. Surf bathing direct from hotel. Elevator service, . . telephone in every
room , . . steam heat . , . solarium for nude sun bathing . . . large, spacious patio.
A couple of minutes to golf, tennis, polo, racing, and theatres. Write, wire or phone
(Miami Beach 5-2991) for rates and reservations.
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Operated by MAURICE LEVIN
Pu:ge Thirty-four
RRCHAMBO RP ARTMENT HOTEL
OVERLooKING OCEAN
ONLY 60 YARDS TO BEACH
230 THIRTY-EIGHTH STREET
Just North of Whitman Hotel
CTIJlILL BE COMPLETED November 15. Ultra-
- UU modern. View of ocean or beautiful Indian
Creek from every room. Lovely furnishings.
Hotel rooms, efficiencies and bedroom apart-
ments, Every room equipped for heat, Tropical
landscaped grounds, Selected clientele; Gentile-
owned and operated, Quiet , , , yet centrally
located.
Most reasonable rates in this most exclusive
section, by day, week, month, or season,
WESTCHESTER NORMANDY RP ARTMENTS INC.
1022 BAY DRIVE (On Normandy Isle, Two Bloeks South of 79th Street Causeway)
,
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en Biscayne Bay. All rooms
have bay view, cross-ventilation,
steam heat. Completely fur-
nished for housekeeping in mod-
ern style. Maid service. Quiet
and refined Christian clientele.
Spacious terrace and lawns.
~
* NEAREST
APARTMENT
to
HIALEAH
PARK
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Under owner - management 01
Mr. and Mrs. William L. Due.
Floor plans and further infor-
mation on request.
\' .
PRIVATE DOCK - AMPLE ANCHORAGE FOl~ LARGE BOATS
LESS THAN FIVE MINUTES TO DEAUVILLE, SURF CLUB AND BEACH
Page Thirty-five
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"WHERE IT'S ..JUNE IN ..JANUARY"
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HOTEL
EVANS
10th St. at Collins Ave.
New and modern conveniences
in the heart of Miami Beach
and its many activities. Over-
looks the ocean. . . beautiful
lounge rooms . . . newly con-
structed dance patio and
garden. . , elaborate solarium
for sun-worshippers. . . other
conveniences include a dining
room, shops, and brokerage
office in the arcade.
The Evans is distinctive in
charm and designed for lux-
urious living.,
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THE
GEORGE WASHINGTON
HOTEL
WASHINGTON AVE. AT FIFTH ST.
MIAMI BEACH, FLORIDA
Every room with private bath, telephone,
Beauty Rest mattresses. Excellent dining
room. Central for all activities.
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SURF BATHING FROM THE HOTEL
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A, E, REINEKING, Owner-Manager
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"LIVING is a PLEASURE" at the
WILLIAM PENN
WASHINGTON AND PENNSYL VANIA RVENUES
RT SEVENTH STREET
gDEALLY LOCATED and perfectly appointed; 'modern and
fireproof, the William Penn offers every convenience
and luxury of the home. It is only two short blocks from
the Atlantic and one block from the shopping center of
Miami Beach. The hotel is op'Ejrated on the European plan,
with an excellent restaurant. Colonial courtesy and hospi-
tality make' the William Penn one of the most popular
hotels in Miami Beach.
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J. A. SAEGER, Manager
OPEN YEAR ROUND
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Page Thirty-seven
+he ANGLERS I-IOTEL
634 Washington Avenue, Miami Beach, Florida
The
LUXTON
APARTMENT
HOTEL
EIGHTH AND WASHINGTON
On'e Block from Ocean
Beautifully furnished apartments
and hotel rooms. Steam heat . . .
Refrigeration. . . Sun deck over-
looking W ashington Avenue . . .
Hotel service . . . Moderate rates
by day, week, month, or season.
.
* Open year round . . . One of Miami Beach's finest and most modern
h~tels . . . Centrally located, near the ocean . . . All large outside rooms,
WIth tub and shower. . . Telephone, steam heat, solarium, lovely gardens,
large parking space.
POLLY Lux, Management
VENETIAN:
1623 Lenox at Lincoln Rd., Miami Beach
In the heart of all activities - Fashionable salons, theatres, etc.
N ear Ocean, beach, parks, golf. polo, all sports, and schools.
Charmingly furnished, heated suites. Airy. Fireproof. Maid Service.
Living Room has Daveno Bed; Radiant Gas Heater, Large closet.
Bedroom has twin beds-box springs-very comfy. 2 to 4 windows.
Tile Floor Bathroom has tub and shower baths,
Kitchen has electric refrigeration and appliances. Dinette.
Casement windows and French door to your private porch.
Also have efficiency suites with studio couch or beds.
VENETIAN invites those who appreciate the best at moderate cost.
GENTILES only. Week, month or season rates,
Owner-Mgr., Anna Rose - PHONE 5-3951.
Page Thirty-eight
POLLY Lux
Management
MADORSKY'S
HARRISON HOTEL
Corner Fourth St. and W ashington Ave.
AMERICAN AND
EUROPEAN PLANS
Dietary laws strictly observed.
Near shopping district and
theatres . . . bathing directly
from Hotel.
All rooms tub and shower, and
outside exposure.
Best transportation center on
the Beach.
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* Illustrated Folder
and Rates on
Request
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MIAMI BEACH boasts this
year many new hotels, new
play haunts, new diversions . . .
but the Roney Plaza is still the
Roney, queen of the winter play
world! Its facilities for vacation
fun are still unmatched-its
long private beach and wide
acres of beauty beside the sea,
containing the famous Roney
cabana colony, tropic gardens,
outdoor pool, dance floor, tennh
courts, oceanfront cafe, and
fashionable shops. Yet with all
its contemporary glamour, the
Roney still holds true to its high
tradition of courtesies, luxuries
and social comfort worthy of its
_ llistinguished guests.
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AMERICA
OCEAN
H 0
S FINEST
FRONT
E L
. . . , playground
in itself
More than a hotel, the Roney
Plaza is a resort playground in
itself. And its extraordinary
guest privileges extend even be-
yond the hotel estate! Roney
Plaza guests, approved by the
membership' committee, enjoy
all play privileges in the exclus-
ive Florida Year-Round Clubs:
golf at the Miami Biltmore
Country Club. in Coral Gables;
surf bathing and cabana life at
the Roney Plaza Cabana Sun
Club on the hotel's private
beach; world's best sport-fishing
at the Key Largo Anglers Club,
on the Florida Keys. . . together
with transportation without
charge in the club rerocars--
capacious motor "Pullmans"--
that carry guests to every vaca-
tion pleasure, be it horse racing,
golf, night life, or fishing.
Page Thirty-nine
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cRonEY!
RONEY PLAZA
MIAMI BEACH . FLORIDA
For reservations and literature
(name your hobby) address the
hotel direct or the New York office.-
521 Fifth Avenue, Suite 1238-41.
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LIVING . . . . As Yau Like It , . . . Is yours at the Refreshingly New and
Modern, .
HOTEL WEBSTER
1220 COLLINS AVENUE, NEAR TWELFTH STREET
(ONLY one BLOCK FROM OCEAN)
"As Distinguished As Its Name"
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. Distinctively furnished rooms, each with private bath and
shower.
. Coffee Shop - spacious Recreation Room.
. Completely equipped Roof Solarium.
. Tropical Patio exclusively for our guests.
. New innovations for your increased comfort and pleasure.
. And. . . best of all : . . surprisingly moderate rates.
DAVID NEILINGER, Owner
HENRY J. STUPELL, Manager
~nouneing . . ,
the completion and opening
of
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The
HOTEL RSTOR
VVASHINGTON AT TENTH
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The Most Luxurious
Accommodations
Pag,e Forty
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HOTEL
FEATURES:
Steam hectt
Ample parking
space
Room serviee
_ from the
coffee shop
Elevcttor and
switehboard
service
Private bathing
beaeh
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gwnd g:Jfaza dlou[
OVERLOOKING BEAUTIFUL INDIAN CREEK HT THIRTY-FIRST STREET
IN the Grand Plaza one finds all the elements of the perfect hotel . . . a
beautiful modern building, facing on three streets, located in the heart
of the exclusive north beach section on Indian Creek, just a few steps from
the ocean. It is within short driving distance of the theaters, smart shops
and all sports activities.
The lobby, which is done in Neo Classic style, opens on a patio with fountain.
Large, sunny rooms, including eight suites all elegantly and comfortably
furnished, overlook vistas of sea and stream and tropical gardens.
The terrace adjoins the hotel's private docking space on lovely Indian Creek
where convenient anchorage is available. The solarium and sun deck on the
roof with attendant in charge are at the disposal of Grand Plaza guests.
Operated on the European plan, the Grand Plaza has attractive dining
facilit~.es where an atmosphere of cordial hospitality prevails.
The hotel offers an intimate and personalized service that will appeal to
the discriminating guest.
FOR FURTHER PARTICULARS AND RATES
PLEASE ADDRESS THE MANAGEMENT
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Page Forty-one
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ABOVE: Spacious grounds assu.re unobstructed view of
Ocean and Indian Creek, and enable the guest to take
full advantage of tropical sunlight and fresh sea-
breezes.
CENTER AND BELOW: Interior views give an idea of the
light airiness of Gulf Stream units, and of the tasteful
richness of furnishings, decorations and appointments.
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Fine
ApartlDents
directly on the Atlantic
r
LOCATED in the exclusive North Beach residen-
tial section, Spacious landscaped grounds assure
unobstructed view of Ocean, beach and Indian Creek,
Appointments and furnishings are modern through-
out, Carefully restricted clientele,
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UNITS-Choice selection of two- and three-bedroom
apartments; living rooms 19x13 to 14x14; full-size
dining rooms and kitchens, some with open porch or
sun-room, Heat provided in all apartments, Season
December 1 to May 31.
BEACH AND RECREATION - Private patrolled
bathing beach; beach umbrellas and chairs, facilities
for beach and deck sports furnished, Individual sun-
rooms on roof, Tennis court, Golf courses, and all
amusement centers in Miami Beach and Miami are
~onveniently accessible,
CHILDREN AND SCHOOLS - Special facilities
for children. Life guard and swimming instructor,
Excellent schools nearby which wiU arrange to pick
up and return children,
GARAGE, SERVANTS, ETC, - Servants' quarters
are provided, Regular or occasional maid service
is available on request. Free garage facilities,
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Rates on applieation to
J. A. BENSON, MANAGER
liulfcStreilm
PAP. T ME- N T.f.
MIAMI
BeACH cl7 i Iz -e t! t /1J . 0 n t k l {J t! e a. YI.:.
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