LTC 253-2008 Economic Impact of the Artsm MIAMI BEACH
OFFICE OF THE CITY MANAGER
NO. LTC # zss-zoos LETTER TO COMMISSION
TO: Mayor Matti Herrera Bower and Members of theCit mmission
FROM: Jorge M. Gonzalez, City Manager
DATE: October 2. 2008 ~~-f
SueJECr Economic Impact of the Arts
This Letter to Commission is intended to provide you with the latest information on the
economic impact of the arts in Miami-Dade County. The attached publication, "The Impact
of the Arts in Miami-Dade County: Creating a New Global Center," is based on recent
studies conducted by the nation's leading arts service organization, Americans for the Arts,
based in Washington. D.C., and the Beacon Council, Miami-Dade's economic development
agency. in partnership with the Miami-Dade County Department of Cultural Affairs. It
provides compelling new evidence that nonprofit arts and culture is a significant industry in
our area -one that generates an impressive $922 million in local economic activity. This
newly-released publication reports on the role of the arts in energizing our local economy,
providing accessible entertainment experiences and enhancing the quality of education for
our children.
Please let me know if you would like more information or additional copies of the publication.
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LnsrEizing The e~ oromy
INVESTING IN THE ARTS =STRENGTHENING OUR ECONOMY
IHL AI2ISGLNLKAIF NFARiY:61 BILLION IN LOCALECONGNIIC IMPACT.
The econnmic impact of Miami-Dade County's arts and cultural industry is $922 million every year
(source: Arts sand EcononNC P~os!renty study).
BUSINESSES VALUE CULTURAL ACTIVITY BUR TI ICIR SUCCESS.
4Aore than 75°~ of local businesses consider having vibrant cultural activities as important or very important
to their businesses (source: Business and the A.rfs report).
LVLItY $1 OL COL1Nl Y ARTS FUNDING I FVFRAGFS y~? OF OTHER FUNDS.
Each County grant dollar invested in our comrnunily's cultural non profits yields $2/ in additional funding
from other private and puhlic sources (source: Arfs and Eronomir. Prnsperitystudy).
CilLTl1RAL GROl1PS PRODUCE j5 IN TAX REVENUE FOR CULRY ~1 TI IC CUUNIY INVLSIS.
Cultural organizations in Miami-Dade generate $103 million annually in local and state government tax revenue
(source: Arts and Erononxc Prosperity study).
TI IC ARTS CNIPLUY MURL I I iAN 2~,G00 CULI URAI_ :"dGRKFRS.
Miami-Dade-based, nonprofit cultural organizations employ 22,895 full-lime cultural workers and generate
$648.7 million in household income to local residents (source: Arts and Econwnic Prnst>prify study).
ARTS AUDIENCES SPENC MORE THAN A IlALF A L~ILLICN CULLARS.
Fach year, non-profit arts organizations spend $420.1 million and their audiences spend an additional
$501.9 million, pumping vital revenue into local restaurants, hotels. retail stores. parking garages.
and other businesses (source: Ar7s and £caaanic Prosperrty study).
Fn^rgiZing enlr.•la rmcnt
THOUSANDS OF VIBRANT CULTURAL ACTIVITIES +
NEW ARTS FACILITIES =INTERNATIONAL ACCLAIM
MIAMI-DAVE IS BEING CELEBRAI LD t:VGRLDbN!Dt BECAUSE OF 115 CULTl1RAl I_II L.
The New York Times says "With ifs hot young artists and a crush of neev galleries to showcase them, Wliami has
matured from a fleeting, skin-deep showcase into an unlikely cultural oasis." The arts provide the most consistent
and widespread good news about P~iarni Dade County and U•~e cultural scene here distingeishes Greater Miami
as a sophisticated international center for tounsm and business.
CORL'OidAfC LEADERS RLCUGNIZE THE VALUE OE THE AR fS FOR A COMPCTITIVE EDGE.
Senior executives, who determine their businesses community involvement 78°i° of the time, decide to support
for the arts, signaling the importance of the arts as a strategic investment in building a more competitive business
environment (source: &siness and the A.ds reporq.
THE COUNTY IS INVCSTING ~! BILLION IN ARTS FACILITIES.
Miami-Dade County is investing more than $1 billion in building and improving county-wide neighborhood cultural
facilities. including 5452 million approved by voters in Building Better Communities (GOB) capital funding.
(source: Miami-Dade County 2007-2008 Business Plan. Auopt2d Budget and Five-Year Financial Outlooki.
GUTTURAL PIONEERS CREATE DISTINCT iVE NEIGHBORHOODS.
Enterprising artists and cultural groups were catalysts `or and at the forefront cf revitalizing and redeveloping
neighborhoods including Lincoln Road and South Beach. Nov: they are helping to lead the resurgence of areas
such as LNynv:oed, Little Havana, Overtavn, Homestead. Hialeah and North Miarni.
19.000 PEOPLE DONATE TIME AND SKILLS AS CULTURAL VOLUNTEERS.
More than 19,000 arts volunteers donate more than 648,000 hours to Miami-Dade's cultural organizations,
with an estimated value of $1 ].3 million annually (source: Arts and Fcononxc P.rosp2ritystudy).
Bl1SINESSES ENCOURAGE EMPLOYfF PARTICIPATION UN NGN-PROFI I CULTURAL BOARDS.
Nearly 80Y° of respmidents support the arts through employee participation on boards or as volunteers with cultural
organisations in Miami Dade. Business volunteers help create a more sustainable cultural Irfe and their Icadersh~p
contributes to A4iam~ Dade County's image as a sophisticated place for attracting businesses, a skilled workforce
nd tourists (source: Business and the Arts report).
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ARTS PROGRAMS FOR EVERYONE =ABETTER EDUCATION
AND MORE OPPORTUNITIES IN LIFE.
MORC TI-IAN 12 MILLION PEOPLE ATTEND Clll 1 UIZAI FVLN IS LACI I YCAR.
12,700.]84 people attend cultural events each year, including more than 3.2 million cultural tourists drawn
to hAiami-Dade County (source: Arts and Economic Prosperity study).
ClP_Tl1RAl ORGANIZATIONS SCRVE MORE THAN 2 MILLION CHILDREN.
Vlore than 2 million children benefit each year from cultural programs funded by the Department of Cultural Affairs.
National studies document that students who have regular interartlor. with the arts are nigher achievers. perform
beiler in school and continue their education longer (source: Arts and Erornxnic Pmsperdy study).
I I IC ARTS ARE MAKING KIDS' LIVES RFTT R,
More than 20(1.000 children had transforrna6ve arts experiences this year through nesv opportunities provided by the
Department of Cultural Aftairs, w:th support from The Children's Trust. Participation in the arts builds essential skills
needed to succeed in the workplace and in life (source: Miami-Dade County Department of Cultural Affairs).
CUI T.,RI :I IOCK MIAN11 REACHES THOUSANDS OF STl1DFNTS.
Through cultureshockmiami.com, the Departments program, nigh school and college students. ages 13-22,
can experience a uvide variety of world-class cultural events for only $5 a ticket.
THOUSANDS CF SFNICIt CI I I/FNS LNJCY CRCC ACCESS TO CULTURAL EVENTS.
The 0epartmer•ts Golden Ticket Arts Guide program provides sensor citizens access to free arts activities each year,
including theater perto'mances, music concerts and museum exhibits.
we o'te'saec al thanks tc tit hil'cror, of Cart.ciCating ar!s and ci.li~ral unanvauons that ~cmpleted :he Ars one fco„sm!c fius;:e.•ry
study organizational surveys anA assisted n~ conrcrt np, a~.rdience surveys at ihei'?:,?rts. All partitipa[ing aganiza!iaa are acknrraedgeu
"i IhC lull report.
'C' mJr% itorR'aNo~ 8t)CW ihC i4Rlentarti tart 'he krlti N!!59:!d r(:p,;;:,m!~ ~rC;. 2!"!V S:Udy or TI1C Q^.attn Couno '< 3b3:acs;?r„! !1,P Arh'rr'CiM.
rorl:,:a ihr. r:•liar-r,-Dade Gncrh• Deaartn-ent of Cultural Affairs at 305-375-45&1 or risil ~uiaunaadearlsn'V, to rirwnbad a Copy Gf eith?r fall report.
=o• mo! _ iforn'atio~ aUcut tte national rconrnk r-,pact shrdy, drf5 a,? EcGnon;L^ nro<pgrf/!i!, visit an'ericansfc'thcarr.org+eru~!omicirnpncl.
CREATING A NEUV
GLOBAL CENTER
MAKING MIAMI-DADE A CAPITAL OF CREATIVITY
Thr arts arc a pom~2rful industn~ in M~anri Dade County v.ith more than 1,000 non pnait cultural organizations. Recently
completed studies, Arcs and Ecnrorn+c Prosperty. conducted by the k9iami-Dade Cnunly Deparhnent of Cuaural Affairs in
partnership with Americans for the Arts, tyre nation's Icadi^g arts service crganization baseri in t^lashington, D.C., the cities
of P~Tarni and Faiami Beach, and Sus,i,ess arrd t,'re Arts, wndccted by Tce Beacon Council, Miami Dade s economic
development aeeccy, demonstrate that
i HE l1RT~ IN NIIAhIII-DADC COUNTY:
• ger~crut~ an in~pressi•ae $977 ~~~illiv~ in IO~:~jl Cronnrni.; imF~act;
• att•"iet, intcrn_~Lic~ral att~nti.:,r ~,~,~'t~~ th ~r.~+~+n I v' ~t+urld-class cultu~~a c~d?ot,:
• are valued by rr _irr I_h _ii i S'>i, oY i ca bu SInP.3seS as a key 10 the r .Ur_resS; an~~
• provide aces b n educ ti~.:~al p•rtr,,^irl~~in~, for hundredsof Yhou ~nc1 of i.~ crPn un I '.7rnilier:.
The arts serve as an energetic engine of economic activity and provide a large irnentorv of high quality r.ulhrral
exprrienres for h4iami-Uade residents and •aisihxs. The arts industry is making 6Aiar'i-Dade County a capitol cf
crealiwity and giv~n~ our community the cornpetilive edge for attracting busness and tcurisrn in the global rnarkelplace.
Visit m amidadears.org for nwre informal on ::pout -he exciting array of arts events and opG:~'t'•~~~ tie;.
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